Getting Started with Twitter for Business

Sandra Vega, Marketing Manager at Twitter

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8 Videos (37m)
    • Introduction

      1:31
    • Twitter Profile Best Practices

      3:37
    • Grow & Engage With Your Followers

      5:25
    • What to Tweet as a Business

      12:25
    • When to Tweet: Timing & Frequency

      5:04
    • Measuring Success with Analytics

      6:07
    • Why Twitter?

      2:04
    • Conclusion

      0:55
22 students are watching this class

About This Class

Using Twitter strategically can have exponential effects on your business – growing your customer base, amplifying your marketing reach, and building your brand in a way that truly impacts your bottom line.

Drawing from experiences with thousands of small business owners and entrepreneurs, Twitter’s Marketing Manager (and the voice of @TwitterBusiness), Sandra Vega, has just the class for you.

In this 35-minute class packed with strategy, tips, and insider data, you’ll learn:

  • How to get started – setting up an effective profile to represent your brand
  • How to grow your following and interact with customers online
  • What to Tweet – getting creative with your marketing content
  • When to Tweet – best practices around timing and frequency
  • Measuring your results to gauge what works best

If you’re a business owner or marketer looking to grow your brand and customer base through social media, this class is a perfect place to learn straight from the source.

231 of 234 students recommendSee All

Great overview and insight into maximising the potential of Twitter.
Incredibly helpful!
Good and quick introduction to twitter

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Sandra Vega

Marketing Manager at Twitter

Sandra is a Marketing Manager at Twitter who helps small and medium-sized businesses in North and South America reach their business goals with Twitter. She is the voice behind @TwitterSmallBiz, which shares the latest Twitter tips and resources. Sandra graduated from Smith College with a B.A. in Sociology. Originally from Santa Barbara, CA, she now calls the Bay Area home.

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