Facebook Marketing Tips For Your Skillshare Class | Tatiana Ambrose | Skillshare

Facebook Marketing Tips For Your Skillshare Class

Tatiana Ambrose, Classes Helping You To Be Creative

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7 Lessons (12m)
    • 1. Introduction To Creatives Teaching On Skillshare

      0:52
    • 2. Pros and Cons of Facebook Marketing

      2:40
    • 3. How To Create Free Coupons

      1:27
    • 4. My Top Facebook Groups To Promote Your Skillshare Classes

      1:10
    • 5. Premium Enrollment Monthly Calculation

      2:32
    • 6. Earn Bonuses From Your First Class

      1:43
    • 7. Conclusion: Continue Learning With Me

      1:23

About This Class

Welcome back to Part 5 of Creatives Teaching On Skillshare!

In today's class we are talking about facebook marketing and how to promote your Skillshare class because let's face it there will be a time where your class isn't enrolling as many students as you want. 

In Part 5, we will cover:

  • Pros and Cons of marketing your skillshare class on facebook
  • How to create free enrollment coupons
  • My top recommended facebook groups I use for marketing my class
  • How to calculate your monthly payout on skillshare¬†
  • What bonuses you can earn from publishing your first class on Skillshare

I want you to use your creativity and share your passion with the world, teaching online is not as intimidating as you may think. There are perks to being a Skillshare teacher! So go ahead and enroll today :)

See you in class,

Tatiana

Transcripts

1. Introduction To Creatives Teaching On Skillshare: Hi there. Welcome to part five of creatives teaching on skill share in this section, we're going to cover the pros and cons of marketing your class on Facebook. How to create the free coupons. My top three favorite Facebook groups were I post my skill share coupons how to calculate your monthly payout on skill share and then a few bonuses you can earn from posting your very first class on skill share. So if you are curious about anything I just mentioned, this is gonna be the class for you because I want you to publish your first class as soon as possible. If you haven't already. So go ahead, click that a robot and let's get started. 2. Pros and Cons of Facebook Marketing: All right, so let's talk Facebook. So Facebook is one of the most popular places to give out your free coupons. And there is a great way to build up your student enrollment numbers as well. But of course, there's gonna be cons. Now if you recall from my previous classes, I didn't mention that skill share is very engagement focused. So in skill share groups were you post your free coupons. Very rarely do those students engage with your class, as in they're not gonna watch it. They're not going to leave a review. They're not going to comment. They are just coupon collectors. That's all they dio and some of the students that have enrolled in my classes. When I have clicked on the profile, they are following 600 plus teachers. So the chance that they're going to watch your class out of the 600 plus teachers they're following is very unlikely Now. The thing to keep in mind is, if you go well, Tatiana, if I want to get my class to trend, I'm just going to get 25 free students from Facebook groups into my class. Yes, you can do that. But again, engagement. Those students are not gonna be engaged, Which means when you get the trending page, year class is going to be next to the bottom classes. So a good example is if I get 23 off my followers to enroll in my class, and I need a couple more to get onto the trending page, I'm going to give out those coupons while you, on the other hand, decide Well, I'm going to give out ah, 100 free coupons on Facebook when we trend. Even though I have a lot less students in my class, my class is gonna be way higher than yours because those 100 students, even though your class has social proof, they aren't gonna be watching your costs. They're not going to be leaving reviews and engagement is going to be very low, which is going to rank your class super low on the trending page. This is why it's important to build social proof as in with your first class. Get the students into your class that want to be in your free class that want to learn on the topic that you're teaching about. So then later on, they can enroll in your future classes because they sincerely want to learn, so they're gonna watch it and most likely leave a review. But one thing I do like to do with all my classes is they have to reach at least 25 students so they can get onto the trending page within a 3 to 5 day period. 3. How To Create Free Coupons: Okay, so now let's take a look at how do you exactly create a free coupon? All I need to do is pick class. They're going to create a free coupon for click on that class. Now, on the left side bar, click view stats. Then click on promote because you're gonna be promoting your class and scroll down to free enrollment links. Now, you see, I have one out of 16 coupons left from my first Facebook promotion. But if I wanted to create another round of free coupons, I'm just gonna click on the create a new link, then the quantity of free enrollments. I'm going to give out 25 free coupons and then for the campaign name. This is optional, but I like to ener where I'm promoting these 25 free enrollment links, which is gonna be Facebook. And lastly, you can create an expiration date. I personally don't like expiration dates since the coupons go really quickly. So I personally have never created an expiration date. Then you're just going to click create, and there you have it. You have your 25 free enrollment coupons created. All you're going to be doing is just copying this link and posting it on your Facebook or in other skill share. Facebook groups 4. My Top Facebook Groups To Promote Your Skillshare Classes: Okay, So now I wanted to share with you my top three favorite skill. Sheer Facebook groups that I like to post my free coupons. So the 1st 1 is this. You know me 100% free coupons portal. It's Sergei's Group and it has over 10,000 members. I like the Facebook groups that have ah lot of members because the reason why I'm giving out free coupons is to get the remaining students that I want into my classes as soon as possible. The next one is skill share free classes. This is Neil's Group. It has over 5000 members, and this group tends to have a lot of other skill share teachers. So on top of posting free coupons, you will get to meet some of the other skill share teachers. And lastly, is you Timmy and skill share coupons. This is Eric's group, and it's going on 10,000 members. So go ahead and look up and join these three groups, post some coupons and see the type of results you get 5. Premium Enrollment Monthly Calculation: So once you change your first class from free to premium, you want to be able to calculate your monthly payment that you will receive from skill share. So what you do is you go to teach and scroll down to your teacher stats, click on that and then you're gonna scroll little bit down to where you see a premium enrollments for that month. So, as of right now, I have 225 premium enrollments in October. Premium enrollments are calculated from the first to the end of the month, and you get paid on the 16th of the following month. So if this was the last day of October, I would be able to know that I got 225 premium enrollments from the first to the 31st of October. And from the first section I mentioned that skill share pays a dollar to $2 per premium enrollment. Now, in all the time I've been on skill share, I have never been paid on Lee a dollar for premium enrollment, Nor has it been all the way up to $2. So the safest way to calculate this is I would say, Take your premium enrollment number and calculated from a dollar to a dollar 50. So if 225 was my final total for October, I would be able to calculate that on November 16th I would get between 225 2 $337. Now, another thing that you want to keep an eye on when it comes to your teacher stats is this graph down below. It shows you how many new enrollments and new followers you get. Each day after you have published a handful of classes, you will be able to take a look at your graph and see what days you get the most enrollments. Now with mine, I do have free coupons in classes that are free on specific days. Therefore, I will have spike in my enrollments. But in general, I would say Sunday through Tuesday are the most popular times for me to upload a class, and premium members are any members with a gold star next to their name. So this Teacher Stats page is a very important page to keep an eye on to see what's working and what isn't 6. Earn Bonuses From Your First Class: Okay. So if what I have said so far hasn't been motivation enough, Skill share loves new teachers, and every month they have a teacher challenge. So what you can do is sign up for this teacher challenge, which is a 30 day challenge where you're going to create and publish your first class within the month. So go ahead and log in. Then you're going to click on your become a teacher and right to the left of started class . There's the 30 day challenge. Click on that. And here we go. You get one on one support, daily reminders, and there is $100 bonus guarantee for publishing your first class on skill share. Is that not motivation enough for me? That is 100% a green light to do it right now. And remember, your class has to be at least 10 minutes. So you have 30 days to publish a minimum of a 10 minute class. Don't forget to join and you can scroll on down and read through all the points on how it works. What milestones need to complete. But overall, this isn't that hard to complete, and you will not only be earning your $100 bonus, but you will get to know skill share. And as you post your milestones, you will get to know the other teachers that are just starting out on skill share so you can start to network and build relationships with other teachers. So go ahead and sign up for a challenge and get started on your first class. 7. Conclusion: Continue Learning With Me : Hi. You have now reached a in this class. So what did you think of this class? If you enjoy the class, I would love to see a thumbs up review from u. I love all my students feedback. It helps me plan for my future classes. So now let me show you a couple things related to my profile. So the first thing when it comes to class recommendations, I will always have a post under this community tap that will show you what other classes you can take by me. But at this moment, I have over 47 different classes and how you can find out what other classes you can enroll to is by simply clicking on my profile name. And this will open up my page. Now you have the about me which will show you my top two or three classes that I recommend scroll down and under this teaching tab and you can scroll through all the classes. And if you're a premium number, it's not going to cost you anything extra. And you can enroll in these at any time so you can press the Seymour and there you go. Any class you're interested in, Simply click on it and start watching it. So thank you once again for enrolling in my classes. I hope you had fun. Learned a lot of new stuff. And if you get a second, don't forget to leave a review, and I will see you next time.