Facebook Live Masterclass | Angel David Weatherston | Skillshare
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28 Lessons (1h 18m)
    • 1. Intro

      1:46
    • 2. How Facebook Live Works

      1:22
    • 3. Titles

      5:27
    • 4. Facebook Fan Page

      3:43
    • 5. The Stand

      2:21
    • 6. Orientation

      1:19
    • 7. Lighting

      3:49
    • 8. Audio

      2:28
    • 9. Music

      1:27
    • 10. Connection

      1:42
    • 11. Acknowledgement

      2:31
    • 12. Schedule

      1:18
    • 13. Comments

      4:41
    • 14. Call to Action

      2:09
    • 15. Notifications

      3:23
    • 16. Length

      2:42
    • 17. Hook

      3:45
    • 18. Build Up

      3:58
    • 19. Behind the scenes

      2:21
    • 20. Educational

      1:53
    • 21. Extra Tips

      3:09
    • 22. Giveaway

      4:27
    • 23. Go live often

      1:56
    • 24. Interview

      2:13
    • 25. Live Performance

      3:02
    • 26. QA

      5:08
    • 27. Tour

      1:59
    • 28. Weekly

      2:23
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About This Class

Using one of the hottest tools on Facebook to grow your business or personal brand with Facebook Live. In this class you will learn everything you need to focus on when it comes to setting up your broadcast to have the highest quality broadcast possible for your viewers. We will go over all the mistakes people make when they go Live so that you can overcome them and succeed using Facebook Live. 

We will also go over all the different opportunities you have to broadcast that get a lot of engagement. Also tips on how to use all those opportunities to maximize growth with your business, personal brand, and exposure. 

We will also go over tips to just be a better speaker. To get people to find what you are saying interesting, and to hook them into the whole broadcast. 

A lot to learn in this course that isn't being taught anywhere. So if you are ready to use Facebook Live to become more successful, then this course if for you! 

Meet Your Teacher

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Angel David Weatherston

Helping Artists Grow

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Transcripts

1. Intro: welcome to my Facebook live masterclass course. And this course I'm gonna teach you everything there is to know about going on Facebook life from your mobile device. I'm going to show you the set up. I'm gonna show you what that distance you need to broadcast. How to take advantage of broadcasting everything so that you can really master going live on Facebook and grow your personal brand or your business. If you're a business owner, you definitely need to be using Facebook life to really grow your social media presence. Because a lot of times businesses struggle with that in a baseball life is something that Facebook is really promoting and notifying a lot of users whenever you live so that people tune in because it's something exciting. Going live is one of the most exciting things to do and watch. So with that live audiences tuning in and watching you how to take advantage of it and really use a call of action and the comments to really grow your exposure and get all the followers you need to really grow your business. If your personal brand this is something to really connect, which your users so that you build and people get to know you better and they connect with you. And they really start to follow you in the ways that posting on Instagram couldn't And just your Facebook statuses Couldn't Facebook, like, really engaged you and connects you better with your following? So I'm gonna talk a lot about all these different things. You should be broadcasting the whole set up everything so that you can master Facebook life and have the most you can get out of it. Really started using them. Or so I'll see you guys in this course. 2. How Facebook Live Works: now when we were talking about how Facebook live works, Facebook live is a tool on Facebook that allows you to broadcast anything you want to the whole Facebook community around you. Anyone who's your friend or following you will get notified when you post something on Facebook live and you're broadcasting something and you get all these viewers and get all these comments and you get uses to grow. Your following Facebook live is a great tool to use if you have a business or personal brand to grow your following. So from your Facebook app you can press go live when you're posting a status and then put a title on there and everybody gets notified. And then everybody is watching your broadcast. So take advantage of that because Facebook is really pushing Facebook Live is sending a lot of notifications is putting that first on top of everything. So a lot of people are getting notified and told that people are going live so that you get a lot of viewers and you can use that attention to build your business and brand. So take advantage of Facebook, live in this course you're gonna learn so much about Facebook life so that you can master and get the best looking live broadcasts. Okay, now we're gonna move on to our next section. 3. Titles: now we're talking about titles. Titles is a very important aspect of Facebook lives. Basically, every time you post a live broadcast, it asked you to put a title for it. That title and the first few seconds of a broadcast is the determinant that people used to determine if they're gonna watch the whole broadcast or most of it, or just exit out and leave right away. A lot of times they tune into a broadcast. They see a little clip of it. It could be the worst clip of it, because they're tuning in right in the middle and then leave right away. But if that title is good enough, we might state and watch more of it or all of it. So good title is what you need to get people to be drawn in and tune in for the rest of your broadcasts. Now, some tips for titles for your broadcast, which you want to do, is use big letters like capital letters or capitalize the first letter of every words. Things like capitalization will cost people toe really read the title to see if it's something that they want to see. The next thing is using dynamic words like most amazing are the best the complete or awesome or or something really big and attractive to get people toe, look and say, Wow, this is cool. This is interesting. Ah, lot of people use was called click baits, which is, they use something and their title to get people to be drawn in, even if the whole content really doesn't fulfill what title sets like. The title over delivers to what the contents about. But if it gets people in and watching and then you still deliver good content, it almost doesn't matter. They use a Clickbait title, so something somebody might uses if they're teaching how to make money, they might say something like Get rich quick and right in their title. And you know, whether you get Richard not from that information determinants on how much work you put into it. The title makes it seem like it's easy to get rich, but the content shows that it takes a lot of work. But things like that is what people sometimes used to get people it. It all depends on you and your branding your business. If you want to use a Clickbait are or where you draw the line off. You know how much you're gonna over promise in your title, but things like that are things you have to take into consideration. We're making a title and really think it through and plan it out before you make your broadcasts. Now, when it comes to going live, there's two parts of it. You go live and people watching live at the moment, and they might jump in right in the middle of it and not be able to see the beginning of See the whole thing or they're watching it. After it was broadcast, it was broadcasted life that you publish it and then they could see it afterwards. When they see it afterwards, you are allowed to customize that post so you can change the title. You can add a caption. You can even change the thumbnail, and why that matters is because a lot of time when you go in life you don't like, think about like links and stuff that people might want to see. So you can say after the broadcast is over looking the caption and there's gonna be links to my website to my Facebook patient my instagram, too, to the product that I'm talking about. And you knowing that you can customize the later and added later, is very important that people know that when the broadcasts over, they can go and look for it and click on those links. Also, when it comes to the title, you can change the title later. So you could talk, say that the title is like catching and get people to watch the broadcast. But now that has become a full video for your page. You can change the title and figure out the best title that fits that. Feed that video as if it was a video, not a broadcast, so that they watched the video. One of the cool tips to do is, if you should teaching stuff this for people that do it educational stuff, um, they could number things in their title numbering things in their title gets people really drawn in because they know that they get that they're gonna get multiple things out of that video. So, for example, if you're teaching seven things to make money online, um, and you didn't know there was only seven things about the broadcast you might not say that the initial title, you could say something like make money online. And then afterwards you can say seven things you could do to make money online. So you like for affected title? Little better because you know that you talked about seven things and then people watch the video because they're like, I'm gonna get seven different things out of it, or 12 different things or 10 different things or whatever. So the number system really gets people intrigued with videos because it tells people you're gonna get multiple things out of the video. So then there, watching the whole video and you spread out the things it's never best to like, just give all the points all the things out at first, because then they don't watch the whole thing, spread them out so that they watched the whole thing. And that is some really cool tips. I hope you guys can learn when it comes to titles. And now we're gonna tune into the next section 4. Facebook Fan Page: in this section, We're going to talk about all the things that you should be doing when you're actually going Life. All these tools are things to make your live broadcast even better. So the first thing we're gonna be talking about is shooting from a Facebook page. Now, if your business or you artists or anybody who has one is build your personal brand or you have a business what you want to do on Facebook and start a Facebook page and then from the Facebook page, all the followers that you have, all the likes of you have are the people that are following you. All those people are the ones they're getting. No, when you go life, and the reason why that's more better to do than to do it from your personal page is because your personal page you might only have a couple 100 maybe a couple 1000 friends. But your business page could have even more than that, people that you're not even friends with. So you're reaching a bigger audience, and you could also, uh, broadcast from your Facebook business page, and they share it on your personal page so that people there will see it to. And then now you're getting viewers from both sections and also because from your Facebook page they can like your page and followed you right there. And then then a year on your personal page in your telling them to like your Facebook page , which is, they still have to find a bit of your broadcasting from your Facebook page with one click. They can easily start liking and following that Facebook page, and that's the page you want to start growing the most. So broadcasting from your Facebook page is very important. Having a Facebook page is very important because, as we're gonna be posting about your Facebook, your business, your personal brand, anything outside of your personal life and broadcasting for that and you're trying to build that up is very important. So you're trying to build your personal brand or your business. You want a broadcast from your Facebook page, and as soon as the broadcasters started, have another device. So, um, like a computer, a tablet, a separate phone, something that will tune in to your Facebook page so you're logged in. If you log in from your computer and you're broadcasting from your phone. I'm broadcasting from my phone from my Facebook business. Peach. Then I go on my computer and I logged it. And I'm like everybody. I'm going to share this real quick to my personal peace. So they you already have it open because you're ready, and then you go in there and just click share right away, and then you're sharing it to your personal page while you're broadcasting. I know it's a little like, um, I get in the way of the broadcast and everything, but has really worked it to do it that way when you're, um, broadcasting so it gets seen by more people also letting people know there close to you to share it as well. So there friends seat. So when that broadcasters share on their page, all their friends see a your friends are seeing that everybody's seen it, and you're getting a lot of people tuning in to your life broadcast. So maybe having a couple friends that you're close to know to tune in and share that as soon as the broadcast starts is a tip that you can do so. Sharing and using your Facebook page is the first thing I'm gonna talk about in the section when it comes to the actual live broadcast. Now I'm gonna talk about the next section. 5. The Stand: the section right here is gonna be talking about the set up. I'm gonna go over all the things that you need to think about when setting up for your life broadcast. First thing I'm gonna talk about is the equipment you might want to use when setting up your life broadcast. So a lot of people, um, what they end up doing is when they do a broadcast, they start by picking up their phone and then just are shooting and then realize a minute, two minutes, three minutes in that they're tired of holding their phone up. So then they put it down somewhere. And then there's that weird gap in the video where they're like trying to figure out where to put the phone there, shuffling their phone, trying to put it in the perfect angle. And then, like, they messed up everything because it didn't plan for that ahead of time. So one of the things to do is buy equipment for your phone so that you can hold it up. One of the things you can buy is this little tripod device that you use to you attach your phone on top of this. You buy a little adapter for your phone, and then you place this in the table. You set it to the right angle, and then you record the whole thing like that. Um, this thing here also like, wraps around like this so that you can hang it on something and get a good angle. This is very versatile. I use this a lot for holding my phone and stuff. A device like that were really help when setting up your phone somewhere. If you don't have a device like that, just set up your phone at the right angle. You know, you're trying your phone might have ah, little kickstand that you can use to get a right angle. You can put it up. Ah, high at something. You can do many things. But the goal is to set it up somewhere and just leave it there. Every mainly, gonna be talking. We're going to do an interview. You're gonna be talking Ah, lot. You want to set it up somewhere? Are we gonna show a presentation? You're gonna do a live like performance or anything. You want to leave it So it's always recorded. Same England not worry about it. You have any of the shaky video footage or like it moving around, and this too distracting for viewers. So figuring that out ahead of time will really help with yourself. So now I want to talk about the next part of yourself. 6. Orientation: the next thing I want to talk about, what setting up your broadcast is to make sure you have the right orientation for the broadcast. The bass orientation to use is Lansky. When I mean my last cape is your bonus sideways like this. And it's not like this, which was called Portrait. This is portrait, and this is landscape. The reason want to shoot in Last Cape is because a lot of people are watching your broadcast from other other computer or maybe even their TV. And when they're doing that, TVs all screens air really mainly in landscape mode, which means that if you shoot in portrait mode with what people will see is two black boxes on the left and right side of your video, just a thin line of what is actually your video being broadcasted. To avoid that, you want to shoot a landscape. It is more professional, especially if you're gonna post it and make it into a video later. So please, please, please just avoid shooting in portrait. Flip your phone over so it's on the side and you're shooting the landscape. But you can see mawr in the video, so a lot of people make that mistake. They're not thinking about others and where they will be watching the video. Please don't make that. If you want to have a professional broadcast and you want to shoot and NASCAR now we're gonna move on to the next section of the set up. 7. Lighting: The next thing I want to talk about is the lighting. The lighting is very important. When you're broadcasting, a lot of people I see go into, like, their rooms or, ah, living room or some room in their house and they start doing a broadcast. And what happens is that they don't worry about the lighting. They think that because their eyes can see the room well, that the lighting is good for video underfoot. Now, the thing about their phones is that their phones see, like differently than we do our ice naturally adjust. And when the phones adjusted, the room is too dark is gonna get really grainy and ugly video footage to get the best footage you need the most like the more like you have, the better the footage is gonna be. You can never have too much light. You can only have darker video not to break the camera on the phone just automatically, so tips to overcome that is to open up the windows of bringing a bunch of lamps, lights into a room and have a lot of light. If you don't know you have enough light, well, you can do is open up your video camera and look at yourself on it. And if the quality seems very low, that means there's not enough light in the video. Another thing to see if you have enough light before even opening up your camera is to look around you. What are the light sources in the room? If the only life sources one lamp, you don't have enough light. If you have a lot of lights all over the place, then you know you have enough light. So things like that are things to consider. And one thing also to I see a lot of people mess up when you're shooting, Video General is they make the light and behind them brighter than the light in front of them. Now let me tell you why that matters. The light in front of you is a light that's hitting you in the light. Behind you is the light that the camera uses to expose for Okay, so let me tell you how that works. Basically, if the light is very bright behind you, the camera is gonna dark in the video quality so that it can see everything behind you. Right? So the windows behind you and it's very bright. Light is going dark and everything so it can see like the trees and the stuff outside. And by darkening everything because not enough light is hitting you. You go all dark now have you turned things around and you put the wind you facing the window and the light behind is not a sprite than what is going to do is it's gonna adjust the exposure of the video to hit you because you're the brightest thing in the image and then once you perfectly exposed then is gonna keep it like that. So basically what I'm trying to say is make sure you're the brightest thing in the video, so make sure the light hitting you makes you the brightest thing in the image and then the camera, it's gonna just for you. It always adjust for what the brightest thing is. The brightest thing is in the background is gonna just for that. So if the background too bright you're shooting outside, they shoot in the shade and make sure the background it doesn't have the sun hitting it so that it doesn't make the image the video really dark. it makes you really dark, so make sure you're the brightest ing in the video is the best lighting tip I can give you . So that's it when it comes to lighting and nominal wants the next section of your set up. 8. Audio: Now I'm gonna be talking about audio quality and audio control. So when it comes to audio, a lot of people when they're going live, don't think about it at all. There's a lot of sounds going on in the background, and they're not worried about it. They're just talking into the camera that when they hear the watch the video later they hear all these thousands background you would you want to do is shoot in the quietest place possible if you're shooting by yourself if you're shooting in a group and there's the last I'm going on and there's nothing you can do about it. But if you're shooting by yourself and you're talking to a new audience, do you want to shoot in the quiet is room possible and turn off anything that's making a lot of noise in the background For me to just shoot this video here, I had to turn off my water cooler, my mini fridge, the fridge inal kitchen and the heater that makes noise with the heat on so the room will eventually become kind of cold. But it doesn't matter because I want the best on your quality possible. Does things to consider when you're shooting live broadcast Now you don't have to be perfect, but the an extra step towards getting better audio will really help improve the quality of your video. Now. The next thing is, if you want to take it a step further, you could buy external microphones. You can get a microphone that goes on your phone, and it's sticking out and is picking up better audio. Or you can get what's called a laval ear mic. Elavil Ear mic is a microphone that attaches to your phone, and it's a long cable that you can hook onto your shirt. And then the audio's picked up there. So thanks further away isn't picked up. And only things closer to that microphone, which is you talking, is picked up. So now you can stop really far away talk and everybody and the phone can hear you because the further you are from the phone, the more of the background noise is taken into account. Before hearing you, everything sounds echoing. You're really far away, so if you really want to talk into a phone when you're doing a live broadcast, what you want to do is get us close as you can to the phone, because that's where the microphone ist. So a lot of things think about but just know where the microphone is. Using a microphone cable on. It's going really far away. You could go further if if it's just from the phone, you got to be really close to it to talk and get really nice quality sound. So those are my tips for sound and sound control? Um, now I'm gonna move on to the next section of your set up. 9. Music: Now I'm gonna be talking about music in the background. A lot of people like to play music in the background and went up happening. Is that since music as copyrights yet to have a disclaimer in there that says you don't know the rights to the music and then if you're selling something and just really messes up your broadcast if you're using copyrighted music in the background, the best advice is not to use music at all in your broadcast if you have. If you want to use music, what's best is to look up. Stuff has no copyrights. You can just look up like mood music or like background music that you can use and look up if has any copyrights, and then use that in the background of your broadcast. If you feel like you want to have music in the background of your videos, so that's something to really take into account because it can get in the way of like selling something and using promotional stuff because using copyright materials and Facebook doesn't really like using that in your videos. The other thing is your music could make it so. It's harder for people to hear you because the music could be too loud or something. And then you're fighting the music and trying to speak up because they're distracted by the music. So things like that are things that will make a bad broadcast because of music is the best devices not to use music in the background. So now I'm gonna move on to the next section of your set up. 10. Connection: Now I'm gonna be talking about your Internet connection. Your Internet connection is very important. One going live because if you have bad connections, it can disrupt the connection, and the feed will go blank for a period of time until the connection picks up again, or I'll just start to record in low quality video. And that is because it can't broadcast high quality video because the Internet speed is very slope. The best thing to do when broadcasting is to shoot and WiFi because WiFi gives you the fastest Internet possible. And would WiFi? You don't have to worry about it cutting off or shooting in low quality If you're shooting from the Internet from your phone, what you want to do is test the quality of that Internet connection before broadcasting. To do that, you can download an app on your phone that will check the Internet speeds. You could look up speed test on your phone, and it will download an app that would check your Internet speed and tell you your Internet . Where you're at at the moment is fast or slow from your phone. What are using WiFi If it's fast and you know you can shoot the live broadcast. If it's slow, then you probably want to go somewhere where you get better Internet. You also don't want to be walking into an area where the Internet will be slow, like an elevator or underneath, like a lot of stuff that might, like cut Internet speed. So things like that are things to take into account so that you don't disrupt your, um, broadcast and just get a lot of people going like what the heck? So they go back your Internet connection a lot and make sure you have the highest possible Internet connection one broadcasting. Now we're gonna move on to the next section of your set up. 11. Acknowledgement: Now I want to be talking about acknowledgements. Acknowledgements are very important when you're broadcasting because it gets you more engagement. So let me explain what I mean by acknowledgements. Acknowledgements are Whenever somebody does anything in your broadcast, you acknowledge it. So somebody likes your broadcast, You say, Hey, Mike, things for liking the broadcast. If somebody common say, Hey, man, how's it going? Um, if somebody shares it, if somebody does basically any even tunes into your broadcast, you like Hey, hey, James, Thanks for tuning in. Hey, Jessica, Thanks for coming and watch, because it tells you all those things on there while you're broadcasting. So like, really paying attention to that Bain attention to your comments. Paying attention to the likes, paid attention to all that is very important. So you can give acknowledgements. And when you give acknowledgements, people feel mawr intrigued to engage. Wait, your life broadcast. So when you acknowledge somebody for a comment, the next person might be like, Wow, this person acknowledging this person, I want to comment as well, when you're not or somebody for a question and you answer it, they'll feel like they wanna go in. And, um leave a question as well. So you go. Hey, Mike, thanks for asking this one question. The answer is this. And then the next person also wants to comment and leave a question, and now you're building a lot of engagement. Now, the reason engagement is very, very important in a live broadcast is because of more engagement. You have them or likes comments, shares all that you have higher. Facebook puts your life broadcast in people's news feed. So it becomes something that, like everybody sees on top of their news feed. And people start tuning into because there's a lot of engagements just like likes and comments on a status that gets like seeing a lot. It's also with a live broadcast. You want a lot of engagement while you're broadcasting, so it gets seen by more people in a lot of people to men. So if you haven't broadcast, you're not acknowledging you're not asking for people to like comment and all that stuff, then you're not going to get a big audience when you're broadcasting. So to get the biggest audience possible, you want to acknowledge people. That's the section on acknowledging, and now we're gonna move on to the next section 12. Schedule: the last thing I want to talk about when setting up your broadcast is getting everybody on anticipation and notice that you're gonna be broadcasting at a certain time by telling people that you're gonna broadcast. You have people ready to tune in when you have your broadcast up. I think, uh, mistake A lot of people do is they just started random broadcast one ever, and hope that they're gonna get a lot of viewers. And the people get a lot of viewers or their professional at this actually tell a lot of people that they're gonna broadcast at a certain time before they broadcast. So if you really wanna build that audience and have a lot of people watching and commenting on engaging, then you want to let a lot of people know that you're gonna broadcast at a certain time before you broadcast. If you wanna broadcasts almost right away, the least you can do is tell people Hey, 10 minutes I'm gonna broadcast. At least it gives people time to, like, get ready to watch you. Anything like that could really help. So the last thing in your set up is let people know had a time that you're gonna broadcast before you go live so that you have the most amount of viewers on your life. Feed as possible. That's a when it comes to the set up. Now we're gonna move on to the next section. 13. Comments: Now we're going to talk about the call to comment. The Carter comment is when you ask people to comment below, What you want to do is throughout your broadcast include a multiple call to comment every few minutes or so. Asked people to comment about whatever you're talking about at the moment and let a conversation start underneath and also interact with the conversation. So if people commenting about certain things, you're talking about something else, like stir back to what people are talking about, because that's something that, like is A is a conversation with people. It's not just a video that, like you, don't have an audience, you have an audience. So this is your chance to, like, acknowledge, engage with your audience, and asking people to comment were really build your engagement like we talked about before . The more engagement you have, the more people will be able to see on the news feed this broadcast so that more people tune in. So a call to comment on the very beginning will really boost your engagement and boost your exposure of your broadcasts. So the best things to do is in the very beginning of sooner you gets abused viewers in there. Ask them stuff like, Hey, were you watching my broadcast from or Hey, say hello but neat underneath so that I can I know that you're there. It helps me knowing that people are there or hey, was something you did to their what time you woke up today or anything vague and open to. Basically, everyone says that people comment because there's a lot of people that want to comment, but basically they're they're waiting for that call there, waiting for that person is broadcasting to ask to comment. So when you ask people to comment, they'll comment and you do as many times as you can and get a lot of people to comment on there and build your engagement boat your exposure. So don't forget to comment also when you can try not to make it like, very specific and hard like Hey, ah, comment. Like what you think about this one product that nobody owns and your personal experience about a comment and below. When you do something like very specific that like it doesn't apply to almost everybody, you don't get comments, and then we should look back because nobody is commenting. You want something that's like very open to almost everybody watching, even if they have nothing to do with with the topic, so that you get the most comments out of that call to comment and you're not, um, just waste one on something that, like you, won't get a lot of comments for. Also, when it comes to comments even after when your post the broadcast as a video, those comments will come in as the videos playing. So, for example, let's say in the one minute mark, James says Hello. If you're watching this video and show without comments and then once the one minute mark comes in Osho James says, comment of Hello and then they can comment underneath it and like Is weird is almost like the broadcast started all over again. And like people see when comments came in based on as the videos plane, which something very unique and is Onley unique to life broadcast. So let people know hey common below. Even if you're watching this broadcast after its life and the reason you want people to know that is because you could tell them, um commenting afterwards, I can reply. And if you're watching this as a broadcast later, I can reply to your comments because I get notified. And I just replied to the comments. So no letting people know that comment while the Broncos going on and afterwards it's still really good because it builds, um, a like forum underneath of people talking about your subject and also comments, even after the videos broadcast will still make that video P higher up in the news feed as a broadcast that happened in the past is promoting the video. Four. Use A lot of people see your broadcast, even if the broadcast it's over. So you're still marketing and promoting your broadcast even after the broadcast ended. So that's why those called the comments are very important now. That said, when it comes to the section of comments and now we're gonna move on to the next section 14. Call to Action: Now we're gonna talk about the call to action. The Carter action is something that you want to do towards the end to do something. And the reason you want to do it at the end, right in the beginning of the middle is because most called the actions involved in doing something that will have them leave the broadcast. You do it in the beginning or in the middle of you. Tell them. Hey, like me on Facebook, follow me on Instagram. In the very beginning, they might leave to go do that, and they just exited out your broadcast and you do it at the end. Then the broadcast is over. Last thing they remember from you was the instructions of things you asked them to do. If they like your broadcast, they're gonna probably end up doing it. So you want the call to action to be active end so they don't tune out of your broadcast and they do things and you want to have a call to action or else your broadcasts couldn't have been as, um productive. It didn't really help your business grow or your personal brand throw because you didn't ask them to I follow you on your Facebook page. Follow you on Instagram. Buy this product. Check out this website. All the little things that you want to do usually wanna broadcast with the purpose of the call to action. You think of the caller action before broadcasting you create a awesome broadcast and then you present the call to action and and have it relate somehow. So if you're selling a product you have broadcast about the product called the action to check out and buy the product. And then if they like the broadcast, they do the call the action and you get more sales. So things like that are things you have to think about when it comes to your call to action . Make sure you plan it ahead of time, you have it and you implement it. And if it involves links and stuff right when the broadcast is over, add them in there. So people who see it right away will find it because they're looking for it. So right after broadcasts over add those links that you're telling people about so that they can find them, click on them and go check out those things So that's it When it comes to the section of call to action. Now we're gonna move on to the next section. 15. Notifications: Now I'm gonna be talking about notifications. So when it comes to notifications, a lot of people getting notified when you set up a live broadcast. When you go alive, a lot of people in your friend list or people there following your Facebook page will get notified that this person went life. And the reason that these people get notified is because Facebook is prioritizing Facebook life because his new technologies that Facebook wants people to start using more so Iran ties ing it and letting a lot of people know that you're going life something very exciting for people. A lot of people, like watching live broadcasts is, is in the moment is more exciting than a video. So knowing that that's gonna happen, like you can plan for it and just know that a lot of people are gonna get notified. So, like having a lot of Facebook friends having a lot of fall ores will lead to more people viewing your stuff, so building that audience before your broadcast or your syriza broadcast would really help get a lot of viewers to your broadcast. Also, the people that aren't getting notified because it doesn't notify everybody you can let them know that you're gonna broadcaster that the two men, and then when they tune into that first broadcast in future broadcasts, they're more likely to get notified about it. A broadcast. The reason is because the people that are getting notified of the people that see your status is like and engage which your Facebook page. If those people never engage with your Facebook page, they're most likely Facebook is not going to notify them about the life broadcast because Facebook things, that person won't be interested in what you're broadcasting about. But if you set out to try to engage with people so that they see your page and stuff, there's a higher chance of going get notified and then if you can get them to watch your broadcast even after it was released, more likely to get notified afterwards Whenever you go life. Another thing to guarantee that people get notified when you're going. Life is to tell people to click on the notification icon of your broadcast. When you're going live on a broadcast, there's just think that says notifications. When people click on that, they get notified every time you go. Life so telling people during your broadcast to click on the notifications to get notified whenever you go live. If you're gonna be going live like on a weekly manner or often, then it sets yourself up for success, for getting a lot of people watch your broadcast because they get notified, they tune in. You get a lot of viewers in your broadcast, so make sure you let people know about the notifications. Make sure that you get a lot people toe wash your broadcast even afterwards and know that a lot people getting notified when it comes to Facebook. Live whenever you go live so you don't really have to, like, exit out and, like, share it and tell people in post stuff while you're going live. Facebook is doing a really good job in letting people know why you're going live so that you can just focus on your life session. Okay, so that's it when it comes to notifications. Now move on to the next part 16. Length: Now I want to talk about the leg off your life broadcasts. Okay? A lot of people aren't used to doing videos there very long. A lot of people do a broadcast for, like, a minute or two. The people get notify that your live. By the time they click on you, you're ready. Ended your life feet. Ah, good live broadcasts. What Facebook is recommending. And they're saying the average broadcasting what gets a lot of viewers are around 18 minutes. That is a number that they came up with. And if you have broadcast there now, long you get to build a large audience dropped. And you probably say, How can I do a video for 18 minutes? And that's when you really plan out everything that this broadcast is going to be about and also take your time. Don't rush yourself. A lot of people like Oh, this is this is in this and there's like, oh, crap, I said everything in, like, two minutes. Um, crap does was really sure broadcast. Why did I even go life? And the whole point of going live is that you're there for a good period of time. And, um you're getting a lot of viewers wow your life. So make sure to slow things down and plan out everything and find a way to make this longer than would you probably would normally do. And like, it doesn't matter if it's really long with broadcast can go on for up to four hours. I can't imagine anybody ever doing a four hour broadcast, but you get the point that, like you don't have to make them quick. They don't have to end suit. Broadcast goal against everything you've learned about shooting a video, which is like making short people's attention span it really small. Everything when it comes to live broadcast is almost the opposite. The longer the better. So you can just literally leave the camera on the corner recordings Ah, whole photo shoot or something going on, and they'll be a good broadcast as long as you're always going back and engaging with people, and I just like leaving it there. Nothing's going on as long as you're constantly going back and tuning in with people like you could have the camera in the background. A lot of stuff is going on there, just watching gets a little boring. You go back and be like man business and this and that, and then you go back and they're still broadcasting, and you just leave it going for a long time. So yeah, longer broadcasts are better. And that's it when it comes to the whole section of going live so that you get better life videos. Now we're gonna be talking about all the different things you could be broadcasting, and you should be broadcasting so that you have a bunch of ideas of things that you can broadcast. 17. Hook: Now I'm gonna be talking about the hook. And what I mean by the hook is the very Froome. First moments of your broadcast are the most important part of your broadcast. And that is where you want to hook people to the rest of the broadcasts. So they watch it and also know that it might not just be because of, like, going live you want before the tune in. Maybe a lot of people are watching in the beginning, But even after in the final video, if the hook, the first few moments of the video is what keeps people into watching the rest of the video . So basically, what you want to do is figure out what is gonna be the most important part the most thing that people are gonna wanna watch in your broadcast and then letting people know that that's what they can expect in this broadcast in the very beginning. So, for example, if you're gonna feature somebody in the hoc in the very beginning, you tell people Hey, thanks for tuning in to my broadcast today. We're gonna be interviewing this amazing super cool person later on in the broadcast tune in for that. And then now they're tuning in and watching the rest of the broadcast. You can talk about a bunch of other things and then feature this person so that a lot of people are still hooked in and watching the whole broadcast up until that person comes up. If you're about to give people a tour, show them anything. The hook in the very beginning will get them excited to tune in and watch the whole thing. And then when it's a final video, the hook will get them to watch the whole video. So the hook is very, very, very important. You want to like that? People know this is where you're gonna get out of this video and from the very beginning and don't like, share the most important points. If you have like, seven points are going to share. Don't do it in your hook. Just be like if let's say like back to the money making example. You're teaching people how to make money. You say in this video you're gonna learn how to make money, Um, or like in this broadcast, you're gonna learn how to make money to share all these tips to make money, so tune in for the whole broadcast so you can see all the ways to make money. And stuff like that is what you want to do in the beginning, in your hook, so that people tune in and watch the whole thing. So that's it when it comes to the section of the hook is very important to think about it. And another tip is when you're doing this hook, practice it. That is the most important part off the video. So that's the only part. I feel like you really should be practicing. So what you should do is this. Figure out what you want the hook to be, and then grab your phone, look at yourself and record you saying the hook, and then when you mess up or if you mess up, then you can fix it and just make it better and better and better and better. And once you have the hook perfectly prepared and practice rehearsed and everything, then you start your life broadcast and know that the first thing you're gonna do is your hook. And then you could be more relaxing, natural throughout the whole video because you got the hook just right. You mess up the hook, you could mess up the whole video, and then people don't wanna watch. So if anything practiced the hook, practice it a few times before your broadcast search of broadcast, say the hook, and then have a relaxed and go on with the rest of your broadcast. So the hook is very important. Practice it, rehearse it, and then do it and do it right out the gate wouldn't broadcast starts, and you're gonna have a better broadcast. So that's that when it comes to the hook and I'm gonna move on to the next section. 18. Build Up: Now I'm gonna be talking about the build up. The buildup is a tool that a lot of the best speakers out there due to get people really engaged in intrigued and everything that you're teaching and saying in and when they're speaking, same rules apply to when you're doing a broadcast. If your broadcast is mainly educational or you're like talking about stuff or you gonna show stuff, the buildup is very, very, very important is very similar to the hook. But instead of just in the beginning, the buildup has done throughout the whole broadcast. So what you're gonna do is, for example, let's say you have seven things to make money. I'm gonna go back to the money. Example. Let's say your tip number three before you give Tip number three out. What you want to do is build it up first for a period of time. Just talk about how great that typist before you give it. So, for example, I would be like this next tip is very big. It's made me a lot of money. I mean, hundreds of dollars that told a lot of people about it, and they've made hundreds of dollars off of it. It was very easy to do. Once you know this tip, you're gonna feel like wow is so easy to make money online. I can't believe I didn't know about it earlier. It is one of the things that most discussed and shared, and it makes a lot of people money. It is a one tip that a dude do Could end up having you quit your job. Retire? I mean, we're build up like that. You're so excited you, like, just tell me the tip. And that is what gets people really into everything somebody is saying because of their build up. Now, some people build things up way too high, and then the thing that they're talking about isn't as big as a buildup, but still, just having a buildup makes whatever you're talking about more interesting. And it gets before, like, full attention on what you're saying. And it actually makes people like the things that you're saying more because it was built up. If you talk about lake before somebody comes out to speak, you build them up before they speak. Now, everything they're saying is so interesting because they were built up so well, like that's why did new introductions. Whenever they have a speaker come out, the buildup is very important. If you're gonna show somebody, let's say a tour of your house. New house. You bought her a new business, Your opening. You tell them I'm about to show you guys the place. But before we go in, I want to talk about how cool this place is. This place is the first place I've ever owned. It is really big as a lot of light. Our friends, I've shown to really think it's really cool. It's also cool in your building to talk about what other people think, right? So you say all my friends stick is really cool have shown all of them. And they all say that this is the coolest place I've ever seen. Like other people, confirming what you're talking about really helps which your buildup so just building up everything gets people excited and I tune in and they do something, and then you go back to a buildup about the next thing. You never want to get all your tips, all the information right away. In the beginning, you want to spread everything out and have a buildup before each part so that people are engaged in tune in and watch the whole broadcast and everything. So building up, very important. Practice it, grab anything that you want to talk about, that build it up, doing in regular conversations. When you're talking to people about something, build it up. First practice, building things up. And I realized how much people are interested in what you're saying and how much attention they give you. What you're saying because of the building. So it's something that I practice a lot, and it makes everything that I do look a little better and be more interesting because of the buildup. So practice that use it and you're gonna see that you gonna get better broadcasts. Okay, so that's it when it comes to the build up. Now I'm going to talk about the next section 19. Behind the scenes: So in this section, we talking about behind the scenes live broadcasts. So one of the things that a lot of artists do, um, and some businesses as well do that they fail. That is behind the scenes. Um, there told a shoot a picture for behind. The scenes are a little clip for Instagram for behind the scenes, but they dont viewers and your audience and your followers really don't get the full experience unless you did something like a life broadcast. So let's say you're setting up for a photo shoot. You can record the whole setting up and everything or like actually, it's going on, which is still considered behind the scenes, um, in a live broadcast. And those are the things that people love watching people love watching behind the scenes broadcast. If you do anything interesting, and there's a behind the scenes section recorded, even if you're a restaurant and, like everybody gets all the dishes and stuff, but they don't know what the cooking it's like. You can record a behind the scenes of you cooking. If if if it's really elegant, an interesting you can like, I'm gonna do a five course meal Here's a behind the scenes of how we do it at the restaurant and then you like, record the whole thing, the educational, you know, I really teaching you just showing. But behind the scenes and behind the scenes is very interesting for people that like that kind of stuff. So behind the scenes you have an event, the party going on, just showing the whole thing is behind the scenes and you can show the event going on and you just have the camera in the corner recording the whole thing. It does behind the scenes. That's all kind of like, kind of the same thing, too. So remember something interesting is going on. You can do a broadcast right there and then shoot it. But behind the scenes of this and your title and get a lot of viewers on there and then at some point engage with them and say, Hey, thanks for tuning into the behind the scenes what you guys think common below, blah, blah, blah do all the things that comments the call to action. All the tips that you learned in this course, even if you're doing a behind the scenes broadcast, so that's a when it comes to behind the scenes. Now we're gonna move on to the next section 20. Educational: Now, when we talk about educational life, broadcasts a big thing to do live broadcasts about our educational broadcast were your teaching stuff. It's kind of like a course. If you're an expert in a field and you want to teach it and you want to build your brand your business teaching in a light broadcast, it's a great weight to build your business, your personal brand, and to make you an authority in that subject because they see that you know a lot about it and you're teaching and is engaging to like people asking questions and you're answering right when you're teaching, so having an educational life broadcast is very good to do. So. If you know you could teach something, think of it like I'm gonna do a broadcast about this. I'm gonna teach this like, let's say, your businesses on hair salon, right, and you have your own hair salon. You say I'm gonna do a broadcast talking about doing your hair. I'm gonna teach doing your hair. Ask me questions so they ask you questions and you do a whole educational broadcast about teaching hair and then you answer the questions. So that is something that a lot of people like because a lot of people like education, just like you guys there watching this course Odd Facebook life. There's a lot of people that like to learn stuff. So, like broadcast this teaching, we'll get a lot of viewers, a lot of comments, a lot of engagement. And we're really build your brand in your business, and you can have a call to action to buy your products or follow you on your social media pages. And then you had a successful broadcasts. So in educational life, broadcast is something that you wanna put a arsenal of life, things that you're gonna be shooting life for. So that said, when it comes to educational content now, I'm gonna move on to the next section. 21. Extra Tips: um, the next section is just a tip about, um staring into the camera. What A lot of people who do is they look at the screen and, um, the camera is actually on the side of the screen. So the screen is right here and the cameras right here. And if I look at the screen, it looked like this, right? So I'm talking, but I'm not looking at you. And then when I look at you, it looks better. Um, but I can't see the comments and stuff I left. I look at the screen so like you do this motion, but that's better than just looking at the screen the whole time. And if people don't feel like you're looking at them even though you're not really looking at them, But people prefer when you're looking at the camera. So the best advice is look at the camera and another tip also with that, it will make sure your centered. Ah, lot of times you're looking at the screen and you're not focused on where the center part is. You want to be centered in the video, you're looking at the screen. Okay, I'm I'm in there and then, you know, focus on you being centered. So then the whole time, the whole video year on the site. So you get in there being like this, the whole video, and then I have all this space over here. So what you want to do, make sure your centered because you can't added that stuff later, Make sure you're looking at the camera and not at the screen as much as you can. And also another tip that I want to give is make sure that you are not like pausing a lot and saying a lot of arms And okay, is this stuff that's just universal tip for, like, videos In regular videos, you can added those stuff out. You can add it. Gaps out been in the live broadcast you can't. So you get judged on, pausing a lot. So, like practice, just talking without pausing so that your videos look better. I know I have a problem with that, and I'm trying my best everyday to like just talk without pausing Zane arm and OK and thinking too much. Just talk, talk, talk, talk, talk to be really good at broadcasting, you just have to be really good at talking a lot. And then the last tip I want to talk about is make sure you're not cut off because a lot of times you could be cut off here. You could be cut off and weird areas because you're not thinking about it. You just shooting it and you're not realizing that you moved and you're cut off some part of your body and then the whole broadcast is like cut off weird. So make sure that everything is shown. Um, it's almost better to be further out, then closer in so that you don't worry about it being cut off. So that's a no advice to make sure you're not cut off. All those few little things are very few tips that I want to include in this course so that you get better at broadcasting and going on Facebook life. Now I'm gonna move on to the next section 22. Giveaway: the next section I want to talk about is giveaways. Giveaways is something that gets a lot of people very interested in watching a live broadcast because they're gonna do a give away. Now, if you own a business, you're probably gonna be able to do giveaways better than a years trying to build your personal brand like I can do give away because I have courses I could give away. Of course, if it doesn't cost you that much, then you decide to do it or not. If you have stuff to give away, this is Great Avenue to do it in but building, um, of nice broadcast because you're doing and give away. It's really good. But I wouldn't just give away stuff. I would give away stuff in a company to ah ready broadcast that you're trying to make successful. So, for example, let's say you're teaching something or you're promoting something. Then you're gonna give away something I would recommend. Hey, share this, um, comment. Do this and that for me. Then you can win the give way. We're doing a giveaway. Live. Um, announcing winners live is something also very interesting to do. I've seen people do giveaways because they're paying attention to the live broadcast, so they'll teach something. The Alaska question. Whoever answers it, gets a knife own head or know something. But there's many ways to do giveaways. It's just good to know that give all ways are something good to do, which your live broadcast that everybody loves to tune in to. We tell them, Tune into because pretty soon we're gonna do to give away If you if you leave, you're gonna miss it and then their tune in and they're watching him, watching and waiting and waiting for the kill away and you're getting all this information out there and then, like the whole pain. Attention one is pretty good because you could ask people questions for one giveaway. As like Then they asked her question. The question that you pick a winner and then everybody wasn't paying attention didn't win and then you do it again later, and now everybody's paying attention because they know that in orderto when they have to pay attention, there's so many tricks to giveaways that you can do but include giveaways when you can as part off something else that you're trying to promote and you're trying to get attention for shares for comments, for engagement, and then you're gonna give away that way. You get something in return for this. You're not just giving away stuff or like you are giving away stuff. But the call to action at the end is to follow your page so that you can give away more stuff. If I get to this many followers, I'm going to give away this and then is encouraging everybody to follow and like your page so that they can get the next give away. And, you know, giveaways is part of contest. So you do a contest, you know, cement this. Admit that our post a picture shared this page or do this and I will. The winner gets This is not a giveaway is like a contest, but you still giving away something, um, using the live broadcast incorporated in that to get people to like see that Israel it's not fake by doing a live broadcast like pulling a name out of a hat are like giving the winner. Being somebody in the common section stuff that make it more genuine makes it more real because There's a lot of fake people out there and showing people that you're really, really make you grow your personal brand in your business the most, Like you have a business especially like you can give away your services of products from your business. Two people in live broadcast once a week, I'm gonna be giving away this, so tune in and then they tune in, and then okay, whoever comments, uh, this that will get it. And then you look, it's like, Okay you want and then you want And bam, it's awesome. Like of your restaurant Free food if your hairstylists at a salon a free haircut, like stuff like that, you know? So use that to get engagement to get, um, to get the call to action completed, like followers on your Facebook page. Social media. Um, and just to grow as a business or your personal Brent giveaway to really good and that's it when it comes to the section of giveaways. Now we're gonna move on to the next section 23. Go live often: So in this section there's a just a couple extra things that I want to mention that will help you guys be better at going life. The first thing I want to mention is going live often is very important to go live often because the more often you go live, the more people we'll start watching you as an individual, and then they get notified mawr, and then every time you go live the next live with bigger than the last one, then the next one is bigger than the last one. And then when you have a really important thing to go live about, you have the biggest audience possible because it's not the first time you went. Life is good to go life often, so it built from there, and then the latest live is always the biggest one. If you lie once in a blue moon is almost like starting over and you get like, no views. But the prison who goes live often gets the most views of most engagement because, uh, performance from the last one, um, went on to this one and then notified even more people and from their experiences, they know They like watching your broadcast, and now they tune in and turn and longer. So now the latest one is better. It's like anything you do, um, you're growing, so to grow as someone who's goes live, you have to go live often and you get better and better and better. So, um, do that when you're doing going live like just go life as often as you can go live, Um, once a week, every few days you know just as often as you can. Um, and you're gonna see better performance in going live The best tip possible. It's just to go live as often as you can. Any time that you feel like you can talk or do something that's gonna be like, 10 minutes or longer, even five minutes or longer, then go alive and do it. So that's it when they come to this and I want to move on to the next section 24. Interview: the next section we're talking about his interviews, interviews is another thing that you should be broadcasting if you're going life, whenever you have somebody of authority that is, you know, very crucial and your business your personal brand. Or they do the same things that you do and you want to interview them. Someone famous, important whatever. If you could pull off an interview as life broadcast, that is awesome. If you could schedule it ahead of time And like the Q and A ask me questions, we're gonna ask this one person and then, you know, do the frequently asked questions. Do everything in the Q and a section that already taught you guys in the interview. And remember, with the interviews which want to do is set the camera up. So both of them are seeing you speak loudly. The room is quiet. Everything that we talked about in the set up get a microphone if possible. I mean, go over the set up section and the Q and A section to get a really nice interview broadcast on and then, you know, interviews. They're very cool. A lot of people like interviews because maybe the person you're interviewing, it's someone of importance. And then also, if that person has a lot of followers, their followers up, they can share the broadcast to and their followers become Now your followers. Well, because you're interviewing this person, you could be like I interview a lot of interesting people from time to time, and then you build following that way so hopefully all those things come into mine for you . In the future of broadcasting. I remember I did a broadcast where I interviewed a music group because I just use them for pictures for another course. I did so that, of course, about photography lighting. I use these two guys that do music. Then I do a Facebook life for my page off them and what they're working on their latest album and stuff like that. And then they did a little performance. So all that waas like awesome, like building it all up together when working with other people. So use that to your advantage. Hopefully, you guys learn from it and now we're gonna move on to the next section 25. Live Performance: Now we're gonna be talking about live performances. If there is any sort of performance, maybe your venue and there's performance going on your artists that you perform in and you're doing a performance, anything to do. What performances? Dance, music, fashion shows. Whatever it ISS record the whole thing on face book life, you're missing out. I don't care that you sold tickets. The tickets are for the live experience, like being their Facebook. Live for free will build your business, your brand and everything. It makes people want to buy tickets for the next event because they see how cool it is. Find a good angle. Get a tripod, set your phone up, leave a charger. So therefore, discharging Just record life, the whole thing. An hour, two hours long. Three hours lock doesn't matter how long it is. Record the whole thing. Have it on their tell people. My event is gonna be broadcasted. Come to the event, check it out from home If you couldn't come says that you get a bigger audience that say you sold 500 tickets but, um, 20,000 people side on life. You had a awesome turnout. Who cares that you didn't sell tickets. Those people, maybe those people buy something because Roger broadcast. What you could do is have multiple call to actions in their intermissions of life performance. You can come in and be like everybody. I know you guys are watching what you guys think so far, leaving the comments below, um, and check the person's out on instagram on Facebook and follow them. And by this and by that and like this amazing technology you use to grow something that was so small before, like only the people that bought tickets can see this thing. And now you can broadcast it and get a lot of people toe watch. And what's even better was highly recommended. You tell everybody in the audience the Baltic is there. There. Hey, go on, Facebook. Right now we're broadcasting it. Shared this to on your page so everybody can see it. Tell them where they can find it so that they can watch it later. Say, here's where we're gonna be broadcasting. Check it out so that you can watch it later again at home. But also right now, while we're broadcasting share this on your page now 102 103 100 people shared it. Now you get seen by hundreds of thousands of people, and you had an amazing event, all because of Facebook life. And you got a lot of use, a lot of Facebook followers and all that stuff. So recording a live performance is gonna be huge for you guys using life for that if you have an event or anything. So, um, that's it When it comes to recording live performances now, we're gonna move on to the next section. 26. QA: So the first thing I want to talk about when it comes to things to broadcasts is Q and A so questions and answers. Ah, lot of people feel like Facebook Live is the best avenue for questions and answers, and it ISS. But when that's the only reason you go live, then it's like I don't feel like you really taking advantage of Facebook. Life is All you do is questions and answers. It should be more than that. But questions and answers is something that is really big. Um, there is many, many mistakes that people do when it comes to questions and answers when it comes to face with life. And there's many tips that you could do so that you can succeed Q and A's with your Facebook live broadcasts. The first mistake I feel people do is the start of broadcasts. Nobody's watching it, and they asked people to comment below questions, and then nobody comments because nobody's watching or a few people are watching, and then you're like waiting there for people to leave questions, and it looks all awkward and terrible. You do not want to do that unless you're getting a lot of engagement in the comment section below, and you have a lot of viewers. You do not ask people to comment their questions below, because what happens when they don't? You left there without any questions for people to for you to answer, and then it just looks really bad. I think the best best tip I can give is a day before hours before a week before posting status, asking people to leave you questions and tell people next week. Next day, in a couple hours, I'm gonna be answering your questions. So leave them in the comments below so I can answer them in the live broadcast. That is way better, because now you're prepared. If you have five or 10 questions ready to go. Even if nobody comments questions, you have questions to answers. You can mix and match who you can tell people common below questions. I want to answer some of the questions that I took from before common below your questions . I'll answer those as well. Uh, that is the best way to go about this, so let people know a lot away before they're gonna answer questions so that, um, you get those questions beforehand, and then you can answer them later. Also in your broadcast. You don't want to do Q and A right off the top. You want to do that at the very end. You wanna have a broadcast about almost anything else, a certain topic and then new Q and A at the end. And also let them know in the very beginning that you're gonna be doing Q and A at the end of the broadcasts so that people prepare for it. They tune in for that because a lot of people like watching Q and A's, and they tune in to leave their questions that people are asking questions and you tell them, OK, great. At the end, I'm gonna answer all the questions, but you tell people to leave the questions throughout the whole broadcast, and then you can scroll through them and look for the questions and then answer them. So you have all these questions build up before you start your Q and a session. So doing it at the end of the video, getting questions way before or two tips that you want to take to get a lot of CUNY questions that you're gonna answer, and then the last tip I can give which I don't think people really do. But I think if you do it, it's gonna get you, like, really prepared in a worst case scenario and that is answering frequently asked questions. So basically, you're e know what people are asking about. So instead of waiting for somebody to comment below the question or so somebody to like tell you that I ask you that question before the broadcast, if you have questions that have good answers that you know people are gonna want, label it a frequently asked question and answer that question in the Q and A session. So you started a Q and A session. You answer a couple questions and then you have no questions left. And then you can say, I'm gonna answer some of the frequently asked questions, or you could do that in the very beginning. So you tell people. One of the frequently asked questions is, How do I do this when this happens? I get asked this question a lot, and the answer is this. And another question I get asked a lot is this. And it could or could not be true that you get asked that question a lot. But you know, that is something that we get the information out and we'll go with your hope. Q. And a session So answering frequently asked questions in your Q. And a session is a great tip to do so that you have questions to answer, even when you're short on questions. If you're filled with questions, you might not have to do frequently asked questions. You can just answer questions from there on, but if you're short on questions, just start answering questions and nobody is asking but that you know are relevant and that it gives people stuff that they should know about. So that's it when it comes to questions. Hopefully, you guys learned a lot about it and could use that when you're doing your Q and A in your life eats Now I'm gonna move on to the next section 27. Tour: so giving a tour is something that is really good to put in your life broadcast. So in this section we wouldn't be talking about giving a tour. So let's say you have a new business. You give a tour. If you're somewhere new, you give a tour of the place you're gonna be shooting somewhere you give a tour of the place. It's kind of like behind the scenes, but it's a tour off something, and the cool thing about it is like you get to walk around, show things and talk to people, and I don't know why. But a lot of people like tours, especially like houses like or like interesting locations like they like a tour of the place because it's kind of like you're there and you get to see things that you couldn't see because you couldn't travel or you couldn't do things like you're somewhere interesting . If you're like in another country, you're visiting somewhere cool, giving a tour off like the downtown area or interesting area or an event going on. It is kind of behind the scenes, but it's like giving a tour. So you're like showing people I'm gonna show you guys like the Eiffel Tower, and we're gonna be here. Like if somebody does live broadcast showing the Eiffel Tower, that thing will get so many views. I mean, tours of locations that are very interesting are very big. And, um, or your own business or whatever. Giving the tour of your business and showing people having to give you the tourism business . Everybody works here like this is the this apartment, this apartment that this person works here and they do this, and this is and they do that and stuff like that really bills and grows your business because people feel like more part of the business. So all these tools and tips hopefully will help you guys out it being better at Facebook life. So hopefully has learned from it. Now we're gonna want to the next 28. Weekly: the last section I want to talk about. It's starting a Siri's. Okay, I know several people that I know that have turned Facebook live into, like a show, So they created ah, whole like cover photo on their Facebook page that says, Every week at six o'clock, I'm going to be broadcasting, turning Facebook live into a show that you broadcast every week at the same time for like 15 minutes, 20 minutes. It's something that you can now do. You can turn Facebook life into your own show. Imagine having a late night show or like, a reality show or whatever type of show. Because of Facebook life, people are tuning in and watching and watching reruns later and just tuning in weekly and people knowing that every week at the same time you're gonna broadcast is the highest level of using Facebook live that you could possibly do because people know to tune in the same time and watch you. And each week it grows bigger, bigger, bigger and I'm saying weekly, because I think a week's time is enough time to prepare for your next broadcast. If you broadcast too often, it might be too much for you and then the quality of the broadcast cool down. And if you wait, like a whole month, it might be too long. And then people forget about you. But every week seems to be the perfect time length or even two times a week if you can. But having a weekly or two times a week broadcasts and having to the show and being at the same time every time is the highest level that you could do with Facebook life. You would have been a Facebook life master. You're gonna have the most viewers. The most engagements is you grow your page the most. Using this platform. If you could do it like that, I'm gonna and the course there. Thank you guys. So much for watching. Please leave a rating on this course and the reviews that can help me and help others know that this is actually a course that you know people should take and check out my other courses, have a lot of courses and making a lot of courses for marketing as well. And see you guys next time