Email Persuasion: Using Facebook Single Image Ads to Build Your List

Sophia Le, Email Persuasion Engineer

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9 Lessons (24m)
    • 1. Introduction

      1:23
    • 2. Your Project

      1:13
    • 3. What You Need to Know Before You Write Any Paid Ad

      2:30
    • 4. What's Your Big Idea? - Part 1

      2:24
    • 5. What's Your Big Idea - Part 2

      2:17
    • 6. The 4 Parts of a Simple Landing Page

      4:42
    • 7. Setting up the Ad - Part I

      4:07
    • 8. Setting up the Ad - Part II

      3:45
    • 9. Conclusion

      2:03

About This Class

If you’re a new business owner, it’s likely you’ve thought about using Facebook ads.

But instead of taking them out with the intention of driving a purchase - did you know you can use them to increase the number of your email list subscribers?

Learn the science of persuasion and create a Facebook single image ad that generates clicks and minimizes bounce rate to get that prospect’s email address.

In this webinar-style class, you’ll learn:

-The one thing you need to know before you take out any paid ad.

-The 4 simple parts you need to write a landing page.

-A shortcut for setting up the easiest Facebook ad you can purchase - without committing to a Facebook page.

After taking this class, you will have the skills to set up a single image Facebook ad campaign with a landing page that's sure to convert.