Email Copywriting for Better Results

Sharon Ernst, Copywriter, Consultant and Coach

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5 Videos (20m)
    • Email Copywriting Introduction

    • Email Copywriting 3 Biggest Mistakes

    • Writing the Email Body Copy

    • Subject Lines and Calls to Action

    • Wrap Up and Class Project


About This Class


Email is still the most profitable form of marketing, yet many emails are poorly written. Learn the three biggest mistakes people make in email copywriting, and how you can write better emails for better results. You’ll write your own email as a class project, and get feedback on it from a 20-year copywriting veteran. This class is perfect for anyone who uses email to market products or services, in particular small business owners, sales people, and freelancers.

8 of 8 students recommendSee All

Even if you aren't marketing, this is a very helpful class in writing emails in general. My only problem is that it's short and only really scratches the surface. Still, definitely recommend it for anyone who uses emails regularly.
Some obvious and some useful





Sharon Ernst

Copywriter, Consultant and Coach

Do your sales messages fall flat? Are your marketing messages only mediocre?

Do you want to be a better, faster writer at work, quickly dashing off emails that engage or writing proposals that win praise?

Whether you're writing for sales or writing for work, I want to help you tackle writing challenges head on, slowly but surely developing your skills to be a better, faster writer.

I'm Sharon. I've worked as a freelance copywriter for almost 20 years, writing my first web...

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