Do It Yourself Branding and Design for Non-Designers and Freelancers | Lindsay Marsh | Skillshare

Do It Yourself Branding and Design for Non-Designers and Freelancers

Lindsay Marsh, Teacher & Freelance Designer 14+ Years ✅

Play Speed
  • 0.5x
  • 1x (Normal)
  • 1.25x
  • 1.5x
  • 2x
25 Lessons (4h)
    • 1. Course Preview

    • 2. Course Guide

    • 3. Join The Facebook Group!

    • 4. Lesson1 Logo Design

    • 5. Lesson2 Logo Design Font Pairing

    • 6. Lesson3 LogoDesign Creating Our Symbol

    • 7. Lesson4 LogoDesign Finding Your Color Pallete

    • 8. Lesson5 Mood board Color pallet - part 2

    • 9. Lesson6 Brand Colors : part2

    • 10. Lesson7 Finalizing Our Logo Saving & Exporting Files

    • 11. Lesson 8 Brand Setup Business Card

    • 12. Lesson9 Business Card part2 - Backside

    • 13. Lesson10 Business Card - part3

    • 14. Lesson11 Business Card Export

    • 15. Lesson 12 Letterhead - part1

    • 16. Lesson13 Letterhead - part2

    • 17. Lesson14 Letterhead - part3

    • 18. BONUS - Mockups (Photoshop) Lesson15 Letterhead Part4

    • 19. Lesson16 Social Media Instagram 1

    • 20. Lesson17 social media 2

    • 21. Lesson 18 Social Media part3 Photo Editing

    • 22. Lesson19 Social Media Part4 Instagram Finish and Exporting

    • 23. Facebook - Part1

    • 24. Facebook - Part2

    • 25. Facebook Part3

32 students are watching this class

About This Class


Are you a new start up? A small business needing a logo and branded assets like letterheads, business cards and social media ads? A freelance business wanting to develop a personal brand, but your not a graphic designer or do not want to pay thousands or to get these assets created? 

This course is an intimate and detailed guide through developing your entire brand including the creation of your logo and branded color palette and fonts that we will then use to create business cards, letterheads and social media graphics of all shapes and sizes.

You will follow me as I develop a personal brand for my freelance business. I will show you every detail and the WHY behind certain choices, there is a specific marketing tactic, reason and logic behind choices. You will also learn through this detailed process how to properly layout and design using many different dimensions and sizes, learn how to work with social media posts, how to look professional and make solid design choices even if you know nothing about design when starting this course.

There is even a exclusive facebook student group where we create conversations together and support each other as we develop our brands. I will even hold challenges to help you start to create these branded assets and give you inspiration by seeing what other students are creating. That means you are not just buying a bunch of videos in a course, but a support system and access to me as a guide through this important process of developing your brand and brand assets.

We will use Canva as our DIY tool of choice because of it's easy access and ease of use. You do not need to know how to use Canva to feel comfortable taking this course. There is even a free version of Canva where you can still accomplish a lot talked about in this course.

So, ready to save thousands of dollars in design and marketing costs by doing it yourself? This can be a fun and enjoyable process, so let's learn together!