Designing Brand Collateral: A Case-Study Tutorial with Abi-Haus Restaurant

Ryan Feerer, Designer & Illustrator. Abi-Haus Restaurateur.

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9 Lessons (1h 10m)
    • 1. Introduction: What is Abi-Haus?

      5:19
    • 2. Developing the Logo

      16:26
    • 3. Creating Secondary Logos and Icons

      9:22
    • 4. Developing Brand Guidelines and Grids

      6:20
    • 5. On Brand and On Purpose: Designing the Menu

      14:52
    • 6. How Typographic Murals Define the Space

      7:51
    • 7. Texturing

      5:11
    • 8. Type Choices

      2:29
    • 9. Final Thoughts and Conclusion

      2:18