Design Thinking: Innovation Strategy for Business People

Jeannie Chan, Brand Manager / Strategy Consultant

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19 Lessons (37m)
    • 1. Introduction

      1:28
    • 2. What is design thinking?

      3:08
    • 3. What is the problem?

      0:36
    • 4. Case study

      3:35
    • 5. Being a design thinker

      0:41
    • 6. The design thinking process

      1:10
    • 7. Understand the problem

      2:09
    • 8. Look at the bigger picture

      1:45
    • 9. Alternate way to the problem

      1:25
    • 10. Gathering insights

      1:32
    • 11. Making observations

      2:46
    • 12. Case study

      1:48
    • 13. Define a point of view

      1:53
    • 14. Case study continued

      2:06
    • 15. Prototype and test

      2:55
    • 16. Prototype continued

      3:38
    • 17. Execute

      1:52
    • 18. Case study conclusion

      1:39
    • 19. Wrap up HD wM

      1:14