Creating Dedicated Landing Pages: How to Get Better ROI for Your Marketing Spend | Ryan Engley | Skillshare

Creating Dedicated Landing Pages: How to Get Better ROI for Your Marketing Spend

Ryan Engley, VP, Product Marketing @ Unbounce

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11 Lessons (31m)
    • 1. Introduction

      1:23
    • 2. Marketing Funnel

      1:37
    • 3. Attention Ratio

      3:48
    • 4. Message Match

      4:00
    • 5. I. Unique Selling Proposition

      3:58
    • 6. II. Hero Shot

      1:18
    • 7. III. Features and Benefits

      4:37
    • 8. IV. Social Proof

      3:56
    • 9. V. Call To Action

      3:29
    • 10. Next Steps

      1:55
    • 11. Final Thoughts

      1:01
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