Create a Customer Profile for Your Business

Tamara Budz, Marketer. Instructor. Gator MBA. Coffee Addict.

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5 Videos (10m)
    • Introduction

      0:37
    • Core Customer Overview

      1:58
    • Define Customer Segments

      4:15
    • Create Your Customer Profile

      2:09
    • Wrap Up

      1:06

About This Class

What do you know about your customer? Do you know who she is and why she buys from you? You should!

Learn why it is important to identify your core customer and create your own three-part customer profile based on your customers and potential customers.

6 of 6 students recommendSee All

Concise and to the point. Very useful information. Love it!
Well presented....lots to learn and take again and again

63

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1

Project

Tamara Budz

Marketer. Instructor. Gator MBA. Coffee Addict.

Tamara Budz is an experienced marketing consultant who specializes in brand management, ecommerce, and merchandising for small and mid-sized companies. She has over 15 years of marketing and merchandising experience at companies of every size, from small start-ups to large international corporations. Tamara is the founder of two eCommerce start-ups and currently manages the marketing firm, Silver Shade Group. Prior to her work at Silver Shade Group, Tamara worked in Merchandising and eCommerc...

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