Crappy Copy: 8 Digital Copywriting Mistakes You Should Avoid

Camille Beaumont, Digital Copywriting & Marketing

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11 Lessons (22m)
    • 1. Introduction

      2:10
    • 2. Class Project

      1:19
    • 3. Mistake #1: No Goal

      2:20
    • 4. Mistake #2: Writing for the Wrong Audience

      1:51
    • 5. Mistake #3: TL;DR

      1:23
    • 6. Mistake #4: Answering the Wrong Questions

      1:58
    • 7. Mistake #5: Bad Fonts & Colors

      1:56
    • 8. Mistake #6: Too Pushy

      1:44
    • 9. Mistake #7: Errors, Errors, Errors

      2:38
    • 10. Mistake #8: Inconsistent Brand Voice

      1:49
    • 11. Bonus Tip!

      2:41
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