Covert Marketing Technique #2 - Driving Traffic With Quora (3 Separate & AWESOME Ways!!) | The "How To Gal" ✌ | Skillshare

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Covert Marketing Technique #2 - Driving Traffic With Quora (3 Separate & AWESOME Ways!!)

teacher avatar The "How To Gal" ✌, ⋆ Marketing ⋆ Cooking ⋆ Success ✌

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Taught by industry leaders & working professionals
Topics include illustration, design, photography, and more

Watch this class and thousands more

Get unlimited access to every class
Taught by industry leaders & working professionals
Topics include illustration, design, photography, and more

Lessons in This Class

4 Lessons (17m)
    • 1. Quora INTRO

    • 2. How to Use Quora to Market

    • 3. Taking it to Another Level!

    • 4. Next Steps - Get Your BONUS

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About This Class

Hi folks!

  • Are you struggling to get traffic and students to your courses or other projects online?
  • Does it seem that everyone else knows "THE SECRET" to succeeding that you don't?
  • Do you feel like an excellent opportunity is passing you by?

If you answered yes to any of the above questions, then the Covert Marketing Techniques series is for you!

I ran a successful SEO business for a few years, and one day while panicking over whether I would get students or not, I realized that the same principles I used to get people found in Google could be applied to my courses.

You could say I had a bit of a "light bulb" moment - I can be a bit slow sometimes!

Every course in this series will give you ONE small thing you can do that can reap BIG rewards. The courses in the series will be short, sweet, and to the point.

They will end with an actionable project that will start getting your courses noticed more IMMEDIATELY.

If that sounds good to you - hit that enroll button, and I will see you on the inside!

(For best results and maximum impact, be sure to enroll in all of them.)


Meet Your Teacher

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The "How To Gal" ✌

⋆ Marketing ⋆ Cooking ⋆ Success ✌


Hi there Skillshare - nice to meet you! I'm Mel "How To Gal" Possehl, and I am so excited to announce I am now a Teacher Assistant here on Skillshare! I absolutely LOVE this platform and the people on it, and I look forward to my new role helping new and struggling teachers alike find their groove here. If you have any questions at all, please don't hesitate to ask. My discussion board is open for questions, so feel free to post any issues you may be having on any of my posts. You will also find me hanging around the teacher challenges to provide any support I can.

About Me:

I ran a successful SEO business in a previous life; got completely burnt out on making others a ton of money and having nothing really to show for it, and decided to switch gears. I have been c... See full profile

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1. Quora INTRO: Are you struggling to get traffic and students to your courses? Are you making course after course and just not getting anywhere? Maybe you feel like a great opportunity is just passing you by. The other teacher seemed to know the secret that you don't. Hi, my name is Mel and I feel your pain. I've been panicking and wondering if I would get students. Then it hit me. You see, I ran my own s CEO company for a few years and I was pretty good at what I did, which was getting sites found in Google. I realized that I could apply those same principles to my courses. And not only that, I could teach these methods toe other teachers who need them. I'm going to start implementing these methods right now. And as I dio, I will teach them to you. In this course, you will learn a variety of ways on how you can use the site Quora to drive traffic to your skill share courses or any other site, video or project you may have online. So if you want more traffic to your classes or to any site or project that you have online , click that enroll. But now and let's enjoy success together Sound good? Great. I'll see you on the inside 2. How to Use Quora to Market: Okay, folks, the next side I have for you is Quora dot com. Now many of you have probably heard of this, and a lot of you may not have. This site is absolutely amazing. It's basically one huge Q and A site. There are a couple different ways you can promote your course on this site. For one, you can do it on your profile. I've been a part of chorus since 2011 even though for a couple years I was not active on it at all. In fact, I only have 11 answers. So, out of those 11 answers, I have a total of 7.5000 answer views, and you can tell that I've been more active recently because just 3.6000 of those views were this month alone. The reason I got active back on Quora was for the exact reason I'm making this course to promote skill share courses. Some of you might recognize this as a picture of my Pepsi chicken, which was my second course on skill share, and I'll get to that in a minute. But first of all your profile, you can edit your profile bio and I'll get to bios in a minute to But here you can write a description about yourself. So in here you can write something like, Hi, everybody. I am a skill share teacher and I would love it if you would join me. If you love my answers on here, follow me on skill share here. And then you would simply put a link to your skill share profile and to find that well, is your user name. So, for instance, minus skill share dot com ford slash Yummy press, because is that is, in my user name on skill share. So you would just copy that and post it right into your profile Hit update. And there you go. That's one way Now, another way is your bios, and you can have more than one bio on Quarrel, which a lot of people don't know. If you look over here where it says knows about, you can see a couple of mine over here. What you do is you go in here and you type in all of the things that you know about. So, for instance, I think I have I know I have about probably 20 of them on here now, But I make courses about cooking, and I love to cook. So cooking is one of mine, and I've got aromatherapy recipes. Obviously, that goes with cookie skill share. I used to run a search engine optimization and media marketing company Sue. I've got search engine marketing, social media marketing, search engine optimization and then wine beer nutrition, which it's funny. Those follow each other tips and hacks for everyday life because I love things that make your life simple. I've been a ghost writer for over a decade, so I've got writing and I also have a steampunk site. So I have that on here now. One really cool thing. Like I said, it is for each one of these skills that you put on here. You can have a separate bio for So whenever I answer a question about cooking my bio instead of the typical bio, which is mother of one lover of animals and classic cars, a maker of mistakes and food, that's not what would show. What would show is the cooking bio, which is turning ingredients in the edibles for more than 30 years and always learning so as you can see that's a lot more Taylor to cooking than my regular bio. And you can do this for Aziz, many of these as you once. What would show is the cooking bio, which is turning ingredients in the edibles for more than 30 years and always learning. So as you can see, that's a lot more Taylor to cooking than my regular bio. And you can do this for Aziz. Many of these as you once the other cool way you can promote your skill share course on Cora is answering questions that have to do with your course, so I have to recipe courses upon school share. I have one about potato salad and one that's a weird recipe. It's Pepsi Chicken. So what I can do is I can look if anybody is searching for something that has to do with my course. So, for instance, all search for potato salad. Now there's a bunch of classes about potato salad, and as you can see, I've already written an answer to this question. Now you don't just want to go to the question again, just like the 1st 1 You want to put a thoughtful answer and you can just drop links on Cora or you'll be banned really, really quick. But as you can see, I wrote this answer on September 2nd. It was right after I published my first horse, and you can see question stats over in here, and you can see this question has five followers, but it's been viewed 1594 times. So can you imagine how much traffic you can drive? Just by one question, If you answer one question a day, think of how much traffic you could bring to your skill share courses and the way I did it . I answered the question. As I said, I put a really long, thoughtful answer. Put a nice picture in there because a lot of people don't do pictures as you can see most of the other answers or pretty short. So minds on top. Um, and in it, I just said after my answer, I said, If you're interested, here is an awesome based potato salad recipe and that one links toe the actual recipe on my site. And then I said, if you would like to learn more, you can check out my entire course on potato salad. And that, of course, goes to my skill share course, which is cooking basics. Create your own epic potato salad face recipe with unlimited variations. It's really easy, folks. Like I said, This is an amazing sight, and you could do so much with it. Think outside the box. Answer all kinds of questions. You can even ask questions on here. You can submit answers anonymously. All kinds of things. Um, the more active you are, the more people will ask for your answers to questions like, I've answers anonymously, all kinds of things. The more active you are, the more people will ask for your answers to questions like I've been asked questions about wine. I've been asked questions about cooking different things like that and all of those air opportunities to get more followers on Cora, which, if you'd like to follow me, I will leave my Lincoln here. But the more followers you have on here, the more we'll see your answers. The more will be seen your skill share courses and your links to your various courses on there. Like I said it. Just keep your answers on points. Make sure you're not just randomly dropping in links. Give insightful, thoughtful answers and a guarantee you can drive a lot of traffic from Cora. So that's it. I'll see you in the next video. 3. Taking it to Another Level!: Okay, folks, if you want to take your core marketing even farther, you can start a blowgun. Cora. Keep in mind that Cora has a base of millions of people on their site. So this is an untapped market place that you can use to tap into people interested in your niche. To start a blawg, you simply tap on your name and click on blog's. It will take you to this page. As you can see, I've got to Blog's started and they're both new. I've only got four post total, but you simply hit. Create a blawg and it will get it going for you. I have one started for cooking because I'm doing a lot of cooking courses, and I just started one on skill share course marketing. Now the powerful thing about this is when anybody searches for the topic that your blog's about and I'll show you this. If I type in skill share course marketing, look at that. The topic. Skill share course marketing is one that I created. That's mine, and this blogger right here is mine. So anybody that goes to skill share and types in something about your niche there's a good chance you're going to come up in this area. And that's just more traffic you can use to drive people to your blawg, which you can promote anything on and on your blog's. He could be promoting your courses, so that is just a built in huge market that you can tap into to drive traffic to all of your courses. This is really powerful, and yes, it is going to take work. But anything worth doing is worth doing well. So I highly recommend you consider starting a blogger on your course topics on Cora. It's really simple, and it can be very powerful. If it's done right, I'll see in the next video. 4. Next Steps - Get Your BONUS: Okay, folks, I just want to show you this in case there's any doubts of how well this works. I just recently became active on quarter again since becoming active on skill share. And this is the exact reason. Like I said, as I start implementing these techniques, I'm gonna teach them to you. And since I've been active on Quora, I've had quite a few views. This is just in the past 30 days. Like, what are the coolest recipes you have ever tried? I answered that one. That answer has had 2239 views. Is it expensive to learn on skill share? I just answered that one as of the making of this video. Answered it yesterday, and it already has 178 views. A lot of the answers that I've done on quarter were just done yesterday, and I've got 178 views. 95 years, 92 views, just a crazy amount of use. Um, in the past two days, I've had over 400 views and earlier this month I had I'm sorry. Earlier in September, I had one day that I had over 1000 views. So just think a percentage of those people are gonna follow your links as long as you are leaving answers that teach them something, you know that they learn something and they like how you put it and that you put effort into it. Ah, certain percentage of people are going to follow your links, so that brings me to your project. Now, remember, I'm gonna drill this in there. The first step in getting results is taking action. So first things first, start your projects. And if you haven't yet, make an account on Cora or sign into your account, get your link profile and put it down on the projects. We can all check it out. Your second step is to make sure that you fill out your bio. And if you want, you can leave a link to your skill share profile page within your bio. Your third step will be go over to the knows about and make sure any of the courses that you're doing on school share. You put that topic under the nose about and make sure that your profile is set for that and that you write a different bio for each one of those topics that you know about, because when you answer questions about those topics, that bio is going to be what is shown. So you can technically have a bio about, you know, a myriad of different things. And every time you answer a different question on a different topic, each one of those things will be notified for lack of better words for that course that you are promoting. But I cannot stress this. Um, enough. Make sure that those answers are not spam, because quarrel will be quick to kick you off. If all you're doing is spam in the system. So make really intelligent answers, they are actually helping people, and that way you'll actually get clicks through to your courses. Now, the fourth thing that you need to do is go up and enter a skill sharqi ward, something that your classes about. You want to be looking for questions that you can answer and the more questions you answer , the more acts of your Aunt Cora, the more followers you're gonna have and the more traffic you are gonna be able to drive After that, just keep track of your followers and all of your edits. Make sure that you're keeping track of C. Which answers are getting the most views, and you'll get a sense of where to put the answers and which answers are going to do the best for you. This is kind of hit or miss some questions. Obviously, you're not gonna get as many of uses others, but you'll get a feel for it, and it's always nice to see what is working. And as you're seeing all these views that you're getting, you'll be motivated to write more answers on core. And the more answers you write, the more traffic you're going to get. So, like I said, first step in getting results is taking action to start your project. And if you do a project, I'm gonna hook you up with a link to a spreadsheet. They will help you keep all of this organized so I don't know about you, but I have a hard time remembering you know what courses I've done answers on where those answers are everything else like that. It's kind of a pain special when you have a lot of answers to go back to Cora and try and find all this stuff. So I'm gonna hook you up with a spreadsheet. After you get your project done. They will help keep you organized in all of this so you can see exactly which courses you've been promoting. How much traffic? There, Gooding and everything else like that. So starch projects put your core profile, Lincoln there and then feel free. After you do your answers to whatever courses you're promoting. Go ahead and let us know about those in your project work space. You can constantly update this with your new answers. So hopefully that'll generates more traffic to you as well. All right. Thanks a lot. I hope you learn something, and I hope you implement it. Thank you so much for taking my class. I hope you enjoyed it. I hope you learn something. And I hope you implement these steps as soon as you can. If you enjoy this class, don't forget to hit that thumbs up button and leave me a review. If you know anybody else that could use anything in it, be sure to share it with, um, the project is really simple. So go ahead and start it. And I will hook you up with the bonus as soon as it's done. Thank you again and I can't wait to see you next course.