Copywriting for Authors - Writing Copy for Your Book's Title, Tagline, Description and Back Matter

David ✏ Ault, The Writer Teacher

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12 Videos (19m)
    • Introduction to the Copywriting for Authors Course

      1:11
    • Your Class Project for this Module

      1:00
    • First Things First

      1:07
    • Writing Your Book's Title

      1:21
    • Making the Most of Your Book's Subtitle

      0:42
    • The Importance of a Tagline

      0:47
    • Writing Your Book's Description

      3:54
    • Front and Back Matter

      0:25
    • Writing Copy for Your Book's Front Matter

      2:29
    • Writing Copy for Your Book's Back Matter

      1:26
    • Additional Optional Tasks

      2:47
    • Final Thoughts

      1:23