Copywriting - How to Write A Sales Letter That Sells

John Colley, Digital Entrepreneurship jbdcolley.com

Play Speed
  • 0.5x
  • 1x (Normal)
  • 1.25x
  • 1.5x
  • 2x
19 Lessons (1h 3m)
    • 1. Copywriting How to Write Sales Letters That Sell

      4:08
    • 2. 12 Steps 1 Setting Out the Problem

      1:11
    • 3. 12 Steps 2 Connecting with your viewer

      1:17
    • 4. 12 Steps 3 Deepen the Experience

      1:29
    • 5. 12 Steps 4

      1:14
    • 6. 12 Steps 5 Dismissing the Competition

      0:58
    • 7. 12 Steps 6 Time to Reveal Your Prize

      1:01
    • 8. 12 Steps 7

      3:01
    • 9. 12 Steps 8 Time for A CALL TO ACTION

      2:09
    • 10. 12 Steps 9 Now Take Away The Risk

      1:46
    • 11. 12 Steps 10

      1:40
    • 12. 12 Steps 11 Effective Postscripts

      1:16
    • 13. 12 Steps 12 Key Points Summary

      1:32
    • 14. 13 Headlines

      6:27
    • 15. 14 Sales Pitch

      6:10
    • 16. 15 Power Words

      6:34
    • 17. 16 Soft Skills

      8:13
    • 18. 17 Common Mistakes

      6:05
    • 19. The 18 Step Sales Letter Framework

      6:24

About This Class

***************************************************************

If you want to stay up to date on my newest classes, be sure to click “Follow” below.

My followers are the first to hear about these opportunities!

***************************************************************

If you have been struggling to write a sales letter - then you have been working way too hard!

If you know the key steps - it can be so much easier and that is what we are going to cover in this course.

Firstly I want to set out the 12 key aspects of writing great copy in this easy to follow framework.:

  • 1. Set Out the Problem
  • 2. Connect with your Audience
  • 3. Deepen the Experience
  • 4. Frustration to Fear
  • 5. Dismiss the Competition
  • 6. Reveal the Prize
  • 7. Move from Interest to Desire
  • 8. Call to Action
  • 9. Take away the Risk
  • 10. Close the Pitch
  • 11. Effective Postscripts
  • 12. Key Point Summary

Then I want to make you through a simple five step process that pulls these lessons together

  • How to write amazing Titles
  • How to craft a sales pitch
  • Find out about the Power of "Power Words" and how to use them!
  • Discover the "soft" skills involved in Copywriting
  • Find out about the five mistakes you should avoid, but nearly everyone makes

Then I will share with you - step by step - the 18 steps to writing a great sales letter - and best of all you will understand why it all works together.  This will give you a simple formula for writing every sales letter you will ever need to write.

So, what are you waiting for?  If you don't take action now - you will regret it later when you do come back and invest the time in this great Copywriting Course!

***************************************************************

If you want to stay up to date on my newest classes, be sure to click “Follow” below.

My followers are the first to hear about these opportunities!

***************************************************************

See you inside! :)

Best regards

John