Content Marketing: Create a One-Minute Video

Sally Sargood, Customer Owner of Photography at Animoto

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7 Lessons (27m)
    • 1. Introduction

      1:51
    • 2. Project: Create a one-minute marketing video

      0:31
    • 3. Understanding Video Marketing

      1:14
    • 4. Making a Shotlist

      4:00
    • 5. Shooting Your Video

      4:30
    • 6. Stylizing and Editing Your Video

      11:32
    • 7. Wrapping Up

      3:34
115 students are watching this class

Project Description

Create a one-minute marketing video about you or your business.

ASSIGNMENT

Your assignment is to create a one-minute promotional video for you or your business. Script out your video, capture footage on-location, organize your assets, and then create your own professional video. You're welcome to use Animoto's editing resources or another resource of your choosing.

You’ll edit, incorporate stills, bring in text and music, and create a polished, fun video that communicates the message you want to share.

DELIVERABLE

Share your one-minute marketing video in the project gallery. A complete project might include:

  • The name and description of you or your business
  • Your one-minute marketing video consisting of at least 3 different shots

RESOURCES

Looking for more film classes? Check out these other classes on Skillshare:

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