Content Marketing: Blogging for Growth | Eric Siu | Skillshare
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11 Videos (1h 21m)
    • Introduction

      2:24
    • Get Inspired

      10:30
    • 3 Easy Blogging Styles

      4:56
    • Brainstorming Your Topic

      10:07
    • Outlining Your Blog Post

      6:58
    • Adding the Meat

      8:05
    • One-Upping the Competition

      7:07
    • Writing a Great Headline

      9:53
    • Creating an Effective Featured Image

      9:48
    • 5 Ways to Stay Successful With Blogging

      8:53
    • Closing Thoughts

      1:51
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About This Class

Explore how entrepreneur Eric Siu creates content not just for the sake of writing, but for hitting your own goals. In this 80-minute deep dive class, you’ll learn Eric's step-by-step structure for creating compelling blog content — the same process that has helped him build a seven-figure business, Single Grain and the five-star-rated podcast, Growth Everywhere.

Key lessons covered:

  • 3 easy blogging styles
  • Brainstorming a relevant topic
  • Outlining your post
  • Adding the "meat" to your post
  • Writing an exceptional headline
  • Creating an effective featured image

This class is perfect for anyone that wants to use writing for their advantage, especially business owners and marketers. No prior blogging experience is needed to get started – Eric shares his tried-and-true methods for success, so you can enter the world of content marketing with confidence. Afterward, you’ll have your own original blog post to share, and the tools you need to start creating a content machine.

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Eric Siu

CEO of Single Grain, Founder at Growth Everywhere

I've worked with various startups, one media company, non-profit organizations, and co-founded an online marketing agency.

My experience in digital marketing spans across SEO, content strategy, social media, analytics, PR, paid acquisition, conversion rate optimization and more.

I'm the former Growth lead at Treehouse, an online technology education startup. My focus was on acquiring customers and retaining them. Couldn't be happier to have worked with such a talented group of p...

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