Commercial Illustration: Creating a City Postcard with Gouache and Photoshop

Anna Sokolova, Artist, illustrator, designer

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10 Videos (49m)
    • Introduction

    • Materials

    • Idea and principles

    • Painting elements

    • Scanning and working with outlines

    • Coloring

    • Adding textures

    • Setting the type and file for print

    • Creating your own artwork

    • Final thoughts

13 students are watching this class

About This Class


In this class I'll take you through my step-by-step process to create a commercial illustration for a Berlin postcard.

We’ll combine two worlds of physical and digital to create a soulful authentic product, like using traditional gouache paint to add an artistic feel to our work. The technique combines hand-drawn textures with Photoshop resulting in a wonderful print-ready postcard that can be used as merchandise or as a gift.

By the end of this class you’ll learn some important principles of commercial illustration and incorporate them in your own work. Both advanced and beginner creatives can benefit from this class!

And don’t forget about  ! CONTEST ! Create and post your city postcard before MAY 15th and the lucky winner will get a small printed edition of his artwork.

67 of 69 students recommendSee All

You need to come up with the right idea, but then you are lead by Anna through her whole process and will learn how to combine traditional analogue techniques with a modern digital method! Well done!
Thanks !!! I´ve been really happy and relax watching your class...
Lil O.

Impatient for learn !! Artistic spirits released !

Great class, very inspiring!





Anna Sokolova

Artist, illustrator, designer

Visit my Online shop with carefully selected Fine Art Prints and Original artworks.

Printed in Berlin on museum quality paper with the latest printing technology all artworks are extremely durable and long-lasting. All original artworks are created on acid-free premium archival paper.



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