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6 Videos (25m)
    • Basic Color Theory & Emotional Connection

    • How to Make a Mood Board & Choose Your Colors

    • Adobe Capture App Tutorial

    • Implementing Your Colors Into Your Branding

    • Decoding Color Codes

    • Wearing Your Brand Colors Natalie Hughes


About This Class


Still haven't decided on your brand colors? Let us walk you through the process we take our clients on, create your own mood board, and finally begin implementing the right colors into your branding!

Each module is designed to be SIMPLE, FAST, and INTENTIONAL.

We'll cover everything you need to know about:

- Color Theory
- Emotional Ties to Colors
- Creating a Mood Board in Illustrator OR Canva
- Color Codes (HEX, Pantone, RGB, CMYK, oh my!)
- Brand Implementation
...and a BONUS video from Natalie Hughes of iStyle on how to wear your brand colors.

Ready to finally land on your color scheme?

Enroll today to get started!





Lilah Higgins

Brand Design for Purpose-Centered Entrepreneurs

My background for the last 5 years has been focused on intentional brand and logo design for purpose-driven entrepreneurs. My personal focus on art and composition brings a new level of beauty and aesthetic to both my self-employed clients and my corporate design work.

I have managed and been involved in many different projects from the brainstorming stage into the implementation of printing, packaging, and marketing of my clients' offerings. I've been very successful in developing innovative processes and solutions while delivering stellar creative products with a clear message. 

I can take a good idea and give it a visual face that is not only gorgeous but also delivers stellar creative products with clear messages. 

My client roster includes Boss Mom with Dana Malstaff, She's Building Her Empire with Stacy Tuschl, Profit Party with Tonya Rineer, Glassdoor, If:Gathering, Ask A Lawyer Now with Emily Baker, Harvest Church, Elite Women In Business with Cheryl Mauldin, Shamelessly Feminine with Jen Rozenbaum, and Mompowerment with Suzanne Brown.

Specialties: Creative Concept and Strategy, Brand & Logo Design, Collateral Design, Book Cover Design, Style Guides, Color Theory and Emotional Connection, Illustration & Art, Visual Content Creation

Marketing Graphic Design Creative