Business strategy for mobile app development freelancers: Position yourself for success

Evan Kimbrell, Director at Sprintkick

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7 Lessons (39m)
    • 1. Welcome to the class!

    • 2. First thing to do

    • 3. iOS versus Android

    • 4. Native versus hybrid

    • 5. Build yourself or contract?

    • 6. In house hiring or out house?

    • 7. Keep the learning going


About This Class

If you're new to mobile app development or venturing out into the big, bad world as a big, not-bad freelancer, you'll need to know how to position and pitch yourself to prospective clients. You'd be surprised (on second thought, maybe not) at how many developers don't know how to do this. Unfortunately, being able to build an app is not enough. Like any other entrepreneur, you'll need to strategize.

This class will teach you how to hone your business skills. You'll come out of here knowing the answers to crucial contextual and platform-specific questions that will help you sell your services as a freelancer. Should you go native or hybrid? iOS or Android? ...Blackberry? How to brand? How to expand? How to outsource?

We all know there are tons of benefits to being a developer (we're mainly talking about money). Now just imagine those benefits if you become a super-developer (we're mainly talking about money and boats).

What you'll learn:

  • How to make crucial marketing decisions
  • Specialization strategies
  • When and how to scale
  • When and how to subcontract

What you'll do: 

I want you to go on a scavenger for hybrid apps. They're out there...waiting.