Business Card Design in Affinity Publisher | Ben Nielsen | Skillshare

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Business Card Design in Affinity Publisher

teacher avatar Ben Nielsen, Good design is the beginning of learning

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Taught by industry leaders & working professionals
Topics include illustration, design, photography, and more

Watch this class and thousands more

Get unlimited access to every class
Taught by industry leaders & working professionals
Topics include illustration, design, photography, and more

Lessons in This Class

11 Lessons (44m)
    • 1. Introduction to Business Card Design

    • 2. Class Project

    • 3. Purposes of Business Cards

    • 4. Sketching

    • 5. Setting Up the Business Card Document

    • 6. Adding Pages and Changing Orientation

    • 7. Setting Up the Layouts

    • 8. Adding Text

    • 9. Adding Graphics

    • 10. Exporting the Business Card

    • 11. More Business Card Examples

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About This Class

Business card design is a great way to practice design skills and learn more about Affinity Publisher. Join us for this course that will cover the fundamentals of designing business card while using one of the most incredible new design tools, Affinity Publisher.

This course will cover establishing the purpose of your design, sketching your design, creating a new business card document, laying out a design, adding text, importing graphics and exporting the final file!


Meet Your Teacher

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Ben Nielsen

Good design is the beginning of learning


I am passionate about good design and good teaching. I believe that anyone can learn simple design principles and tools that can help them create content that is both beautiful and functional.


Background: I am a media designer and librarian. My masters degree is in instructional design with an emphasis on informal learning.


Motto: Good design is the beginning of learning.

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1. Introduction to Business Card Design: hi and welcome to this course on creating business cards using affinity publisher. Since it came out, if any publisher has proved to be one the most useful design applications to ever come on the market. And in this course I'll be going over everything that you need to know in order to create professional looking business cards using affinity publisher. But if you're looking to get more of a basic introduction into affinity publisher before we start, you may want to check out my intro course where we go and build a take out menu together that will cover all of the basics of the interface. And the way that affinity publisher works in this course will only be using affinity publisher. But I do have another course where we design a poster using F, any publisher with feed designer and, if any photo using studio linked to combine them together. So if you're interested in that, you might want to check that out as well after this course is finished. I'm excited about this course because business card design is a great way to practice the fundamental design principles in a very compact and efficient way, So let's go ahead, dive in and start designing business cards using Infinity Publisher. We have a few preliminary videos before we get into the actual application of affinity publisher on the computer. But as soon as we've wrapped up learning about business card design and sketching out our ideas and we will get into a fitting publisher program itself, So in the next video we'll talk about the project. 2. Class Project: the project for this course will be to create a business card using Infinity publisher. I'll be using a few new publisher on my I Mac, but you can also use it on a PC. Some of the commands may be different, and some of the dialogue boxes may look different if you're using a different operating system. But if new publisher can do the same functions on both systems and most of the things are exactly the same, you just might need to tweak it a little bit or look for a button in different place. If you're on PC. If you follow along with me throughout the course and complete the assignment at the end of each video at the end, you will have a fully finished and exported business card that you can upload into the project section for this course. We all know that we learn better when we actually do the things that we're learning about. So please do take the time to complete the assignments and upload your finished product to the project section so that we can all see it and we can all learn together. Very few people on sculpture actually take the time to complete their projects and upload them. But we will learn better if we do so I ask you to please do that. Now it's time to go and start designing in the next field. We're going to talk about what goes into business card. 3. Purposes of Business Cards: way begin designing anything. We always want to ask ourselves, What is the purpose of this design? If we're working with a client, we should ask the client what they think the purpose of the designers, although they may not always be able to fully articulate why it is. And we might need to help them thinking through that process, Categories of design documents tend to have general purposes behind them. And in the case of the business card, that general purpose is to get somebody to take that business card and then contact you with the intention that they will purchase a product or service or help you in some way. Knowing this purpose helps us to decide what goes into the business card. It's not enough to just look at a business card template and say, Well, all put in whatever information there is a spot for in this template, because some of it may be irrelevant to your purposes. Business cards are some of the smallest documents that need to pack the biggest punch, and so it's really important to be thoughtful about the way that we designed them to lead to the purpose that we want space is at a premium, and that means we should only include items that have a purpose for being there. For example, if the business card is for someone who works out of a brick and mortar location that people need to come to to receive the service than the address needs to be on there, that's really important that the others beyond there, so that the people can find the location. But if it's for somebody who does not do business out of Brigham or Location, and there's no reason for people to show up at their address that including the address is just extraneous and perhaps even harmful because they wouldn't want them to show up there. So there's no reason to keep put the physical address. In that case, what you want to do in that case is make sure that you have a Web address or a phone number where, however, that businesses best contacted to receive their service. So as we go through the design process, we will carefully consider every element that we put on our card. We will not put anything on unless there is a purpose to it. Being there, you need to make sure that you're going through it for your particular use case. If you don't have a particular use case, then just design a business card for yourself and how you would like people to contact you as you never. 4. Sketching: way always do. When we designed something, we begin with a sketch. Generally, we want to completely sketches with a pencil or pen on paper. But for the sake of the video, I'm going to be doing it on my iPad today. Using an apple pencil and the APP called paper sketches should be rough. The point is to get India out of your head and work with it on paper. They're not a finished product there, just used for evaluating ideas. They don't need to be perfect or even close to perfect. They don't even need to be completely accurate. They just need to give you the basic idea of what you're working with. You don't need to add riel information to your sketches, but you can if you have it available to you. And if you have space in your sketches to do so. Sometimes it's good, though, to just work with the basic shape and idea that you're working with rather than the actual information, because I can really get you bogged down in the details, and the point of sketches is to be quick and rough. So I'm going to go ahead here and sketch out several business card ideas for different layouts. So first I'll try with a horizontal one name in the middle. I come down the side with numbers and over here we're going to a vertical one, another horizontal one here. So the point is to try out a lot of different ideas as we go along here and to see which ones we really like. And some of them we won't like it all, some of them will think, are absolutely awful. But that's OK. That's the whole idea is to get the bad ideas out here, and we can eliminate them and to take the better ideas and go ahead and refine them as we create the business card. And, of course, your sketches will vary by your purpose. If you already determined that you don't need to have your address on the business card, then you won't put the address in the business card in your sketches. But maybe the sketch will help. You do actually think through that as you add things to it, and you see approximately how much space you actually have to work with On this business card. I always feel free to you. Keep sketching doesn't take much time, and it's well worth it. So if you need to go onto another page or grab more sticky notes, that's totally fine. And you'll learn things as you go along. For example, in this sketch, I can clearly see now that it would be better for me to put the Twitter handle above the email address as if I'm using this diagonal kind of a layout, because the email address is going to be longer than the Twitter handle. All right, so after you've done, you know, between 35 even 10 of thes, then you should have a good idea which ones you like. And then in the next video, we'll be able to go ahead and start setting up the document in affinity publisher itself. 5. Setting Up the Business Card Document: way. Have our sketches ready. We're going. Go ahead and create a new document to design our business card on. I have the new document window opened here in affinity Publisher. This will generally open up automatically when you open if you need Publisher. But if you do not see it, you can go ahead and go to file at the very top left of the screen and choose and new. Now you can see there are lots of different options for different sizes of pages that are here and on the right. We can actually put in our own a dimensions if we know what we want. I've put in 3.5 inches by two inches and here, where it says document units is in millimeters. I'm gonna change that two inches because I'm in America and I'm most comfortable working in the inches system. Now there are lots of different presets, like I said, and you can search up here in the search bar and if you search for business card, you'll see that one pops up and it's in millimeters. And this is slightly larger than what we are looking for. And I think that is just because Affinity is the European based company, and I think the business card sizes are probably a little bit different from place to place . We'll go ahead and click the X on that. Now that I've got this set up and you want to change my orientation to landscape because I want to work on a landscape business card. And in the next video we'll go over how to change orientation with your pages. And I just want one page right now. But in the next video, we'll talk about how to add more pages to our document and then here, where it says facing pages. I want to make sure that is unchecked, because I would only want to do facing pages if I were doing something like a magazine or a book. When you leave the margins at zero and the bleed at zero, I would just will try not to get my text or icons too close to the edge of the page. You don't really need margins or a bleed in this scenario. Now I'm gonna go ahead and click create. Then we'll get our new documents. So now we're ready to go ahead and start designing, but we will just quickly in the next video, go over adding pages and changing the orientation of those pages. 6. Adding Pages and Changing Orientation: Federation is a really important aspect of design because the first time we do something, it is never really a completed design and we want to iterated on that and work through it. So we iterated as we sketch and then we iterated as we design as well to iterated, we'll need different pages so that we can judge reiterations against each other. It's very bad practice to delete your iterations or just modify a single it oration, because then you can't make any judgment between two it orations. You can't see how things look different as they develop, and so it's very important that we continually make nuit orations as we go along. In order to do this will need to know how to make new pages and really important concept here in the business card world is whether we're going to be horizontal or vertical, and so we need to know how to change the orientation of our pages. This is pretty simple. All we need to do is go over here to the pages panel. This button right here that looks like a square will add a page for us when we click that we can choose how many pages we want to add. Let's just say that we wanted to add three, and we can put them before or after. A page will just put them after Page one and we'll click. OK, now let's say that we wanted art last two. It orations to be vertical. We can just come here, click on the page, right click on it and right here where it says spread properties, we'll go ahead and we will check the portrait box a portrait. But if we want to do that again, just come here. Right click. Choose spread properties. It's life portrait. So now we have to, and these are the same size. They just don't look the same size here because of the way that it just plays portrait and landscape. These first you are going to be horizontal, and these last two are going to be vertical. That gives us a good chance to be able to design different layouts, and we can add pages as we go along. Now that we know how to do that, I'm going to go ahead and start laying out the document in our next video 7. Setting Up the Layouts: we're going to go ahead and get started working on the lay out of our business card. So I'm going to just look at the sketch is that I've made and I'm going to choose the ones that I like best and try and do a little bit of layout here for that and to do the layout. I'm really just going to use my frame tools Over here. I have my picture frame, rectangle tool and my picture frame Ellipse Tool. Now, even though they say that their picture frames they could easily be converted into text frames. So for right now, I'm just going to use these to do what's basically a wire frame first. And then I can convert directing one's into text frames to add text later on. So grab my rectangle frame tool and I'll just drag it out and I'm just approximating here. This will easily be adjusted later, and then it's a drag. You can see I get those snap guides. Make sure that your magnet is turned on at the top of your screen right here, and that will let you snap. So I want to snap right there, and it looks like it's not showing up. And that is because I am in a over print preview right now, and all I have to do is hit control W on my keyboard to change out of that. So control and W that's where my name will go. And then I'll just duplicate that by holding down option on my keyboard. That would be Ault on a PC and clicking and dragging. I can hold down shift to keep it in line there, and this will be my phone number, so it will be smaller and I'll grab my circle frame tool because I'll have a icon here. So is the circle frame tool to represent the icon Hold down shift to keep it perfectly circular and come back here and grab my move tool to move it around. And I want three of these sets, so I'm gonna click on my circle and then hold down, shift and click on my rectangle and then hold down option click and drag hold down shift to keep it in light. Then I can go up to my edit menu and choose duplicate that will repeat the last action. So now I have three of them here did want to add a line to the top for balance. Here to about the middle of this frame. We go extend that line there, and I'll select it and duplicated option and drag. So that is my first basic layout. So now let's go ahead and let's do one of thes vertical ones here. I'm going to go ahead and I'm gonna have a logo at the top, right back into position. And then I'm going to have your name. I'm alone in the name. I'm going to have a smaller text box, just duplicating that, and I'll make this frame smaller and that will contain the title. I have some text here, which will be a way to contact, and I'll have an icon in the middle that will identify which way to contact that. It's like a phone for a phone number or an envelope for an email address. Something like that, And this will, of course, be smaller. So I'll take that first logo frame and I'll duplicate it. But I'm going to make it smaller, and I want to resize toward the center, so hold down command and shift to keep it as a circle, so command resize is towards the center, and shift keeps it in proportion so that it remains a circle. Then I want to duplicate that somewhere Go option dragged down. But for the next one, I want the text to be on the other side. I'm just matching up so that the edge of my text box it's matching up with the edge of this logo circle. Duplicate this top one again, and then I'll duplicate the 2nd 1 Okay, and that gives me a layout for my information, and we can continue to experiment with this layout as we go along. The last thing that I want to hear is make sure that these air all distributed the same, although that might not be able to remain the same. Want to start out with them? Distributed the same. See how that works so early? Now shift. I'll click on all of the's icons. Then I'll come up to my alignment options at the top right here and then under align vertically, I'm going to choose distribute space vertically, which is the last option so that just make sure this space is the same in between and then I just need to you make sure that these line up again with their centers. Perfect. Now the text will probably have to go on to multiple lines because of how this is working. So we'll see how this design turns out as we work through it. And we may have to reiterate on some different options. So that's how you go about making your layout. So go ahead, lay out some of the ideas you have from your sketch without actually putting the content, and in the next video, we're going to go ahead and we're going to start adding text to somebody's. 8. Adding Text: we're now ready to add some text to our document. Normally, if we were dealing with large amounts of text in a faded publisher, we would go ahead and we would write up the text in, like, a word document or Google Doc or something. And then we would place that text and figure publisher. But because in a business card we deal with such small amounts of text, we're just going Go ahead and we're going put that text in ourselves right here inside the program. Now text is a crucial part of the business card because it allows that user of the business card to take action. So it's very important that the text to be accurate and be readable. We don't wanna go for any crazy fonts or anything like that. Anything that would make it difficult for the user to use that information is something that we do not want. We want it to be as usable as possible because the whole point of the business card is we want them to take action. If they need to call the person they need to be able to get the phone number if they need to make an online purchase that they need to be able to get the website. If they need to come to an office, they need to have the address. So let's go ahead and let's start adding in our text right here, going to right click on my frame, come down and say, Convert to text, Bring my my text. I'm gonna go ahead and I'm going to type it out. We're just going to use something generic for this course, John Doe there. And then we can modify our text if we go up here to the top. This is where all our text modifying tools are, So I'm gonna go ahead and hit center. Got John Doe there. Then we can change the size and change the font. We'll go ahead, will highlight the text. We'll raise our fund. It's nice, but it's nice. In between those bars, you can try different types of fonts. This isn't a class on choosing fonts, but generally you want that front. Like I said earlier to be readable. I have a font that I use for my brand, which is just quicksand here, look at a couple of these will have to lower the size because quicksand is a larger font or all. Like the light there. We can lower this size back down, get it all on one line. Remember, we can always see what our document will look like if we go ahead and we just hit control W on a keyboard that will take away anything that would not print. And of course, frames don't print unless they have content in them. All right, so we've got our name here and like that. So one thing that I'm going to do is I'm gonna go ahead and I'm going to u turn this into a style. We'll go ahead and we'll go to our textiles tap right here. And we're going to make a new style by coming down from the very bottom left hand corner of that panel and hitting the plus paragraph icon. This will create a new paragraph. Style will be based on the style that we currently have. And so if we come here to font, we can see it's quicksand. It's light. And we're just going to call this style business card name, so I'm just going to say BC name and click OK, now, I'm IBC Named style right here. And styles are super helpful because let's say we come down here to our other one and we just convert this into a text from that. If we ever want to change the way those names look, everyone change the font of it. We decided that we wanted them all to be bold. We can come to the BC named style right click, choose at ABC name and then under font. We can choose Bolt that's going to you become bold and another one also becomes bold. Now I don't want it to be bold, so I'm gonna go ahead and change that back just right. Click. BC name Edit BC NAME and you can change so many things in the paragraph styles. You can change basically anything that you'd want to change about checks there. Let's go back to light here. Now let's go and we'll add in the other information here. I'm just going speed this part up so that you don't have to watch it all. Really? Okay, now that we've put this together will go and go ahead and we're going to hit control. W see what that looks like I know this is a very simple business card. Obviously, there's a lot of things that we can do to spice it up, and we do still need to add in our graphics one thing that I'm noticing that we don't have here, and that is John's position. Go ahead and grab this. Make a copy of it by holding down option and clicking and dragging up the two BC name and then for James. I'm just gonna go ahead and copy this text that I have down to save a little time and then just alter it. So let's go ahead and just click on one. And then to select multiple, we hold down, shift and click and hold down shift and click hit command. See Jim down here to Jane's card. We hit command free. Now we can just reposition these by clicking and dragging them. And here I want to alter this so that it is right justified and I'll get rid of the other box, this guy down. Bring it over here and ground to change the font size. On these. I could change the font size at the paragraph style level, but I don't want to do that because then everything on John's card would get a lot smaller . So I'll just change it on the individual level. Here. Just going put that text vertically in the box so that it's easy for me to line up. It's middle here, remember, we're going for readability here, so we want to make sure that we can read it So we'll hit command one to go to 100% and then we'll hit control W to see what it looks like and make sure we can read those numbers and we can. So we should still be good at 10. Worried about how this is gonna work with the email address here because it's so long. Let's see what we can do at 10 points with this, we end up trying it out. Two lines here, and the space between the lines is huge, so we're gonna have to alter our leading to change that. So we're going come here to our character panel, and we're gonna go to our letting override and we're going to bring that way up. So I'm not in love with it being on two lines, but we will try that For now, you can do different things for balance. So I was using W W for balance in the 1st 1 But here we get rid of that. Instead of listing, the personal page will just go with the main site. So this design was kind of intriguing when we were sketching it, but in reality, I think it's just not super usable. Still, finish it often. See how it works, but I feel like it just doesn't make good use of the space, right, This forward and backward thing. It's interesting. It might be fun, but it's not very useful, so it will probably end up ditching this, but we'll finish it often. See how it looks in the end, just for fun. Okay, so those are the basics of adding and editing text and Infinity publisher, as you are working on your business card in the next video, we're going, go ahead and we're going to add some graphics into thes business cards to give them a little bit more official 9. Adding Graphics: Now it's time for us to add the graphical elements to our business card now. Normally, if I was designing a business card for a client or for myself, I would go ahead and I would create the graphics myself in a vector program like a faint designer were Adobe Illustrator. We're not going do that today because this isn't a last about creating graphics orders going. Go ahead and we're going get some free graphics from Flat Icon. This is just flat icon dot com. Now these Air Creative Commons licensed graphics, and so if you do use them, you need to attribute toothy creator. If you use them in any kind of a professional venues, we're going to see who the creators are when we look at them today, and I will leave the attribution for the creators that we use their icons at the end of this video. So normally you wouldn't want to actually use these icons in your business card because you won't want to attribute it. If you did use them, you'd probably want to pay for them so that you wouldn't need to share the attribution because there just isn't a lot of room on the business card. Since we aren't actually going to using these business cards for anything, we don't need to put the attribution on the business card. I will list the attribution at the end of this video and of course, you will see it as we're downloading these. What we need are a phone icon, a Twitter icon, an email icon and a website icon. You want to get or create icons that are all going to match, so we want to go for a common theme here. So let's start with a phone, and today we're going to be downloading SPG files, which are scalable vector graphic files. Those were the best files to use with affinity publisher because you can scale them as much as you want. You can open them up and change their colors and adjust them point for point. Whereas if we went with a bit map image like a PNG or JPEG, we won't be able to adjust those things. So we want to go with something that is going to fit the feel of the card that we are designing. So I'm looking for Leinart here, and rather than like blocky art like this. I'm looking more for Leinart like this, and I'm really looking for something that's going to be more modern feeling than like one of these old banana phones like this one here, go ahead and at that, into my collection. So I just hit the plus icon there. So we've got the phone. Go ahead and let's look for email. We want to get something that's gonna be similar. Will be adds because it's free. Of course, when you create your own icons, it's much easier to make them all match. And sometimes you can find things on Flat Icon or other icon sites that come from the same set that could be quite helpful when click on it and see there's other related icons here. You see, this isn't a contact US pack, so there are other icons that are similar, and we see that there's some that are similar to ones that we've already downloaded or when they do have a website. One, though, So here's a website one not in love with it, though I think we're going look for some liner of a computer for the website, so let's go ahead and let's go grab one for Twitter. You can fill through these black outline here, see what we get been doing to look through all of the others reference my collection. Here. This one looks the most similar. So let's grab that. And then we'll go to a computer. Remember these air going to appear at a very small side? So the simpler they are, the better off it's going to be. This looks really similar to what we've got here. That and that's what we'll go with. For now, we're just going to go ahead and we're going download each one of thes. Remember, we're downloading the SPG, and we're going to choose the free download. As you can see, this was made by free pick. So that's what we would need to add tribute. If we actually use the's in a project, please make sure that you do give ATTRIBUTION to any artists whose work you use. That's very important. I will keep these on my collection so I can come back and get attribution for them later. This one's also from free pick free pick Does a lot of the icons on here that's mashie cons and then this one is X Nimrod X. Now that we've got our icons downloaded, we go ahead and Jim back and we can go ahead and start placing our icons here. Go back to our 1st 1 We've got these here had envisioned the Miss Circles. They're not all going to be circles. But let's just try placing the SPG here. Go ahead and we'll click on this and then we'll come up to file and choose place. And these are in my downloads. Summer's going go to my downloads to get them from my phone and choose open. So then place that inside and I can adjust the zoom level inside of the frame onto the next one file and place. Then it just size. It's a frame. Next one file and choose place. All right, then, remember, we can hit control. W Just see what this is going look like. And I like that. I'm going to go ahead and I'm going to click on these lines and I'm going to raise their stroke slightly. So I'm gonna go to my stroke panel on the right hand side, and we're just going to raise that with up a little bit I wanted to be close to looking like the icon level of stroke, both 0.3 there, and that is looking pretty good. So this is an easy a clean, simple business card. Let's go ahead and let's see what Jane's looks like. You know, we know that we are not super into the way this is looking right now, but let's go ahead and let's add them in any way. And we need one more for the logo. See if there's a good place holder for a Lota. Okay, we will pretend that Jane works for trial, and we'll just go ahead and we'll download this one. It would be a fairly simple logo, obviously, to make on her own, but we'll just go ahead and download it for now, back to year Selector logo and place it everything control W to see what we've got. Yeah, I still don't love it, though, Probably going to abandon this design. It was worth giving it a shot, but it's just a little bit too, you confusing. I just noticed these two blocks of text or not lined up, so click on one should click on the other than come up to your alignment tool in the top, right? And she used to align the or right sides perfect. Let's just make sure these other two are lined up. They are great. So everything's nice and lined up. You always want to make sure that your alignment is right. That's one the basic principles of design. So we've got these business cards done, their very simple, very clean. But after I show you how to export these, I will show you a couple other business card examples in the last video off the course so that you can see different ways that this could be done. But in the next video, we'll look at how to export these business cards so that you can upload them to declasse project file. 10. Exporting the Business Card: Now that we have completed our business card design, we need to export. And exporting is a fairly simple process in Infinity publisher. So this won't take us too long, But you do need to know how to do it. And you might need to export business cards in a number of different ways. Depending on where you're sending them off to, we're going to export ours. Justus, Ajay pick so that it can be uploaded to the class project area. But when we export it, you'll see how to export it as different file formats. So go up to file top left and she was export. So then bring you to the export dialog box, which is very similar for all affinity programs. No matter which one you're using, they'll basically look the same. You can select your file type across the top, so we're going to J. Pig, but you may need to do pdf. You could do it. This as an SVG as well. Whatever you're a client or the printer where your printing them at is asking for. That's how you want to export it. Do you be aware that you cannot export publisher documents as in design documents. So if they do want an in design document that's not gonna work. You will have to give them a pdf. So we're going to select just the current page because that's all that we want to export is our John Doe card. And this tells us than what our size is going to be in pixels. And then it is It says Jay Peg, Best quality, highest quality, medium quality or low quality. We just want best quality. So that our text all looks crisp and nice and we've selected our current page and we will just choose export. Then we can choose where we're gonna put it on will just choose what we're going to call it , and I will call it John Doe car click safe, then have opened that up in preview weaken. See just what it looks like. They're it. Iss. It actually looks quite nice and very happy with the way this turned out. And you like thes simple business cards, ones that are easy for people to look at and understand. And so this is the file that you would upload to the class projects and so please go ahead and export the business card that you've made and upload it to the class project so that we can all see it and learn from each other. And the next video will be the last video for the course, and we'll just go over some more business card examples so you can see different ways that this could be done. 11. More Business Card Examples: All right, So in this last video, I just want to show you some other examples of business cars. This will just give us a chance to talk through a little bit of the process of iterating on business carts. And so I know that the ones that I did in the main course, they were quite generic, and that was on purpose so that you can easily apply to whatever you're trying to do here. But I know that it could be helpful to see some other examples. So trying to come up with examples is sometimes difficult, and I want this to be fun. So I went ahead, and I made some business cards for some fictional characters that a lot of people are familiar with. It's just an interesting design exercise to go through, to think about a fictional character as your client and what they would need out of ah design piece. And so what I've done here is designed business card for Harry Potter, for Darth Vader and for Bilbo Baggins. So let's just go through these and see how the process of thinking about the purpose and the it oration works. All right, so each client that you have is gonna have specific needs, right? And we talked about this at the beginning of the course. You need to design for Thebes purpose of the business card how they'd be contacted. So in thinking about Harry Potter and who he is and what we know about communication, we needed to think of the way that he would be contacted, right? And so, for here I have the flu network here is someone may need to contact him through the flu network, and so they would contact him at his address. And I'm just noticing right here that actually misspelled Grimmauld Place. So let's just fix that there really quick. So they would need to contact him his address so they would need that. And they may need to contact him via the paper airplane system in the ministry. And so we've got his ministry address here on. Then they also may need to contact him by owl. So I envisioned that as a twitter handle here, So it's kind of a funding to think through, and he may want to have the deathly hallow symbol on his card, but on what he requested of the designer. And so you come out with the basic system here, and then you continue to refine based on your sketches and where you think this is going. So I tried another one here, and the only thing I did here was I actually added his title. So head of magical law enforcement here and then I left justified thes icons with it just to see how that would look. At that point, I decided I wanted to try a vertical layout and to try adding in a little bit more. And one caveat here is that I did use Studio Link to create this texture. And so I do you studio like a couple times in these ones, and that's just you come appear to of the affinity photo icon. And if you have affinity photo and you have it active on your computer, then you can open up the affinity photo persona, and you can do things that require affinity photo. But here within F, any publisher and I do have intercourse all about using the studio link features where we talked about making retro travel posters, so feel free to check that out after this course if you haven't seen that one already. It's quite useful if you do own the other programs. So here I tried to add a texture and I flipped the card vertically. And you can see I'm saving these different iterations so that I can look at them and compare them so I can go back and forth. Do I like that horizontal? Do I like the vertical? And then I did decide to add in another color to the texture and toothy fought to just give it more of the vibe of the wizarding world here on. So that's kind of a fun one to go through so you can see you just generate and you keep those in orations so that you can see them and reference them. So we see how that one turned out. Okay, let's move on to Darth Vader. So Darth Vader, there wasn't a lot. And one of the things you have to think about is you don't want to just overload the card with information, right? If there's no reason for Darth Vader to have piece of information on his card, then he doesn't need it there. So we start out Darth Vader We use this lightsaber icon as a rule here. And then we give his title of CIF Lord. We give the logo of his company the Empire, over here. Then we have how you contact him via hologram. Of course, Darth Vader would be able to get the handle that he wants. So he would just be able to have Darth Vader there. And you can also contact him via Com Link. And so those would be the main ways to contact him on assuming that his calmly channel is the same for his ship. So then I decided to try the same deal, but give it vertical treatment. That was interesting, but I didn't love it. So I decided to go back to you the horizontal and add some color. I don't think Darth Vader would really have a white card that it seem out of character for him. And so we're going ahead, and we've added ingredient on here and some color to the text as well. And in this last one, I tried it with the handle flipped around so that it's more on the light side. No pun intended there of the car. This is a good place to compare. How do we like that? Starts traders. Business card. So you got to think through this process, where you putting things? How are you balancing the thing? So I want the logo to be pretty big, cause it's important. So I need to balance that with the information on the left till always thinking through the design principles. If you do need a refresh or to learn the design principles, I do have a course on that as well. That just goes over to the design principles. Okay, let's move on to the expert treasure hunter Bilbo Baggins on. So we started out here. Bilbo really only has one piece of information that's relevant to anybody who might want to be employing him, and that is his address. That's really the only way to contact somebody in Middle Earth is to send them a letter or to travel to the house directly to talk to them. Bilbo never had a Palin tear, so he couldn't be contacted in the only form of wireless communication that we know of in Middle Earth. So Bilbo Baggins, expert treasure hunter number one bag shot row hobbits in the Shire and of course, he would have his whole address on there. I'm sure because he's well respected person and we just put on the icon for home. But what it would look like in a hobbit setting that's really all he needs. So then it's just it oration on the design here. So here we go and we add some color in some colors that seem more appropriate. Change the icon a little bit to make it more on theme there, and that's looking pretty good. I wanted to try out a couple more interest in so I would have had an added some texture to this one. It's welcoming. The texture just gives it a better feel. It might be hard to see in the video because it is a subtle texture. Who would appear Maurin print, which, of course, this would be intended for And you might be wondering about the font you say Ben. Well, the fonts not super readable. That's correct. But you have to remember that in this setting it would have probably had to have been done by hand, and so the card would not have been the most readable in the world and then I just made one more change just to give some stroke to the text and the icon. And I thought that would just make it pop a little bit more and look a little bit better. So and just keep Iterating on that. And of course, there's more duration that could be done here. But that's kind of where I stopped. So those air three cards three different ways of putting together. You can see everything centered in this one, whereas in Darth Vader we centered the name. They're both horizontal cards, but here we center the name, but we've got left justified over here and then the logo on the side and then Harry Potter . We've got the vertical card with everything running straight down the middle and in the center, so there's some different ways that you can put together your cards. So go ahead and finish report cards. Export them, like we talked about in the last video, upload them to the project section of the course. I'm really looking forward to seeing what you put together. I always love to see the work that students are able to do with affinity publisher because it is such an awesome and powerful program. Of course, the real value and it comes from what you're able to do with it. So please go ahead and upload those who check out my other courses. If you have any interest in furthering your skills with affinity programs or other creative programs, and leave any questions that you have in the comments section for the course, I am happy to try my best to answer those. And you can also review the course. If you would like to help others find it, or if you would like to leave me any feedback, thanks so much for watching and I'll see you in the next course.