Business Card Design: Get the basics right!

Gary Van Zyl, Design Intelligence

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9 Lessons (52m)
    • 1. 1. Introduction

      1:12
    • 2. 2. Horizontal vs Vertical Cards

      5:27
    • 3. 3. Let's Get Started!

      3:33
    • 4. 4. Bring in your Logo

      3:17
    • 5. 5. Bring in your Text

      5:18
    • 6. 6. NB: Refine and Align your Text

      14:51
    • 7. 7. Add some Design Elements

      5:34
    • 8. 8. Printing Options

      11:58
    • 9. 9. Conclusion

      0:59

About This Class

In this class you will learn about the fundamentals of great business card design and how to design your very own awesome and professional card that is correctly set up for print. This could be either for your own card or for your clients business cards you are designing.

The purpose of a business card is to be a silent salesman. It should speak for you after you have given it to a prospective client, colleague or friend. In many respects when you give your business card to someone, it is the first impression they get of you and your business, and you know what they say about first impressions.

Knowing the basics of great business card design will help you to get the most out of the business cards you hand out. In this class, we will look at general ‘best practice’ business card design addressing key building blocks like single vs double sided, logo placement, vertical vs horizontal cards, taglines or positioning statements, typographic layout of your personal details, the importance of margin, visual hierarchy, colour, printing techniques and print finishing options.

Great, so let's get to it and design your awesome business card!