Build Your Business: Using Company Values to Drive Success | Learn with Buffer

Courtney Seiter, Director of People, Buffer

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6 Videos (37m)
    • Introduction

      1:57
    • What are Company Values?

      5:46
    • Creating Your Values

      13:33
    • Practicing Your Values

      9:41
    • Sharing Your Values

      5:10
    • Final Thoughts

      0:49
42 students are watching this class

About This Class

Set yourself apart and power your business with a set of actionable company values!

In today's crowded marketplace, a set of clear and concise company values can align your team, speed decision making, and attract droves of values-driven customers. Join Buffer's Director of People, Courtney Seiter, for a practical guide to creating your own, from brainstorming exercises to putting them into practice every day. Key lessons include:

  • Why company values are vital in the modern workplace
  • Exercises and frameworks to create your own
  • How to implement values in your policies, marketing, and decision making

Whether you're a solo entrepreneur or a member of an established team, after taking this class, you'll have a useful, inspiring set of company values that will unlock potential, clarify your path, and allow you to build the business you've always imagined.

8 of 8 students recommendSee All

This class is a great resource for anyone who wants to build a business that has a fundamental values system. Courtney shows how you can use your values to make decisions, market your business, and connect with customers who are looking for businesses that match their values. Short and sweet, highly recommend!
Becca Cloyd

Content producer at Skillshare

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Courtney Seiter

Director of People, Buffer

Courtney Seiter is Director of People Operations at Buffer. Courtney writes about social media, diversity and workplace culture, runs Girls to the Moon on the side and pets every dog she sees.

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