Branding Your Creative Business: Designing Your Logo

Faye Brown, Faye Brown Designs

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13 Videos (1h 10m)
    • Intro to course

    • Design your own logo or use a graphic designer?

    • 7 Steps Intro

    • Step 1 - Consider the usage

    • Step 2 - Get inspired!

    • Step 3 - Typography

    • Step 4 - The Symbol

    • Step 5 - Scalability

    • Step 6 - Color Palette

    • Step 7 - Part 1 - Finalising your logo

    • Step 7 - Part 2 - vectorising hand written letters

    • Developing your visual identity

    • Next steps


About This Class

Following on from Part 1 of this series of classes, this class will help you design your brand logo in 7 easy to follow steps. 

Part 1 of Branding Your Creative Business helped us define exactly what our brands were all about, our target market and how to position yourself in your industry. In this class, we will carry all that forward to help you design a logo which will form part of your visual identity. 

Designing your own logo is a tough job as it's so personal and deep down we are probably all perfectionists. This class will help you get focused and start moving your brand forward in terms of the visual identity. 

This class will be aimed at people running creative businesses - such as photographers, craft makers, pattern designers, bakers - people who are talented in their field but feel overwhelmed by branding and designing their logo. 

195 of 196 students recommendSee All

Useful and straight to the point. I´d totally recommend it
I'ts a helpful class, everything is easy explained so you understand
Bett Quintanilla

Architect, Designer, Crocheter

Great class with wonderful examples throughout!





Faye Brown

Faye Brown Designs


Faye is a graphic designer with over 15 years experience in motion graphics, branding and illustration. During her Graphic Design degree course she won a DandAD yellow pencil for a corporate identity brief. 

Faye has designed and art directed for interactive TV, DVD menus, title sequences for film and TV and commercials. Clients include the BBC, ITV, Discovery Channel, SyFy Channel and Aviva. Many of her projects required elements of branding and strong typography. Faye has designed logos from singers to visual effects companies to salad producers. 

Following the success of her first Skillshare class - The Art of Typography, she has since created a range of classes sharing her knowledge, experience and passion in subjects on branding, creativity and business. 

If you’d like a dose of inspiration and to join a group of fellow creatives come along and join Faye’s Skillshare Tribe new Facebook group here.