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Branding Your Creative Business: Designing Your Logo

Faye Brown, Faye Brown Designs

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13 Videos (1h 10m)
    • Intro to course

    • Design your own logo or use a graphic designer?

    • 7 Steps Intro

    • Step 1 - Consider the usage

    • Step 2 - Get inspired!

    • Step 3 - Typography

    • Step 4 - The Symbol

    • Step 5 - Scalability

    • Step 6 - Color Palette

    • Step 7 - Part 1 - Finalising your logo

    • Step 7 - Part 2 - vectorising hand written letters

    • Developing your visual identity

    • Next steps


About This Class

Following on from Part 1 of this series of classes, this class will help you design your brand logo in 7 easy to follow steps. 

Part 1 of Branding Your Creative Business helped us define exactly what our brands were all about, our target market and how to position yourself in your industry. In this class, we will carry all that forward to help you design a logo which will form part of your visual identity. 

Designing your own logo is a tough job as it's so personal and deep down we are probably all perfectionists. This class will help you get focused and start moving your brand forward in terms of the visual identity. 

This class will be aimed at people running creative businesses - such as photographers, craft makers, pattern designers, bakers - people who are talented in their field but feel overwhelmed by branding and designing their logo. 

213 of 214 students recommendSee All

Faye, thank you for such valuable information. I went about my business a bit backwards and launched my Etsy shop with my products without thinking about what my brand would be! So now, 4 years later I am finally taking the time to put it all together. I will be designing my logo in Canva which I really like and look forward to any feedback. Thanks!
I was really worried that designing my own logo was way beyond my skills, but in this class Faye really equips you with the knowledge and practical steps to go about doing it. Even if you don't do the final design yourself, this was definitely worth a look!
Kirstin Kleyn

iamKomposed - Let's try something new!

Useful and straight to the point. I´d totally recommend it





Faye Brown

Faye Brown Designs

Hey Everyone! Thank you for checking out my classes here on Skillshare. I'm a designer and animator living in the English countryside with my young family. After completing a Graphic Design degree in Bournemouth, I started my career working in London in motion graphics designing and art directing title sequences for TV and film. 10 years later I decided it was time to go freelance, shortly before we started our family.

These days I work on a variety of project...

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