Branding Your Creative Business: Designing Your Logo
- 1x (Normal)
Intro to course4:49
Design your own logo or use a graphic designer?3:26
7 Steps Intro0:42
Step 1 - Consider the usage2:58
Step 2 - Get inspired!5:25
Step 3 - Typography6:53
Step 4 - The Symbol7:59
Step 5 - Scalability3:02
Step 6 - Color Palette8:59
Step 7 - Part 1 - Finalising your logo12:22
Step 7 - Part 2 - vectorising hand written letters6:32
Developing your visual identity5:42
About This Class
Following on from Part 1 of this series of classes, this class will help you design your brand logo in 7 easy to follow steps.
Part 1 of Branding Your Creative Business helped us define exactly what our brands were all about, our target market and how to position yourself in your industry. In this class, we will carry all that forward to help you design a logo which will form part of your visual identity.
Designing your own logo is a tough job as it's so personal and deep down we are probably all perfectionists. This class will help you get focused and start moving your brand forward in terms of the visual identity.
This class will be aimed at people running creative businesses - such as photographers, craft makers, pattern designers, bakers - people who are talented in their field but feel overwhelmed by branding and designing their logo.
178 of 179 students recommendSee All
Faye once again does an excellent job of taking a overwhelming task and breaking it down into small steps. I'm a graphic designer who's does logos but it's always nice to learn from other designers on how they do the same process. You'll learn a lot and have fun along the way!
Graphic Designer | Writer | Illustrator
Faye is a graphic designer with over 15 years experience in motion graphics, branding and illustration. During her Graphic Design degree course she won a DandAD yellow pencil for a corporate identity brief.
Faye has designed and art directed for interactive TV, DVD menus, title sequences for film and TV and commercials. Clients include the BBC, ITV, Discovery Channel, SyFy Channel and Aviva. Many of her projects required elements of branding and strong typography. Faye has designed logos from singers to visual effects companies to salad producers.
Following the success of her first Skillshare class - The Art of Typography, she has since created a range of classes sharing her knowledge, experience and passion in subjects on branding, creativity and business.
If you’d like a dose of inspiration and to join a group of fellow creatives come along and join Faye’s Skillshare Tribe new Facebook group here.