This class is about taking a step back and creating a Blogging Strategy to guide your effort and resources when building and evolving your blog. This step back can make all the difference before you commit to a blogging platform and tools.

Don’t waste precious time and resources by trial and error. A well thought blogging strategy will take your blog in the right direction from the start.

What You will Learn

At the end of this Class you will be familiar with:

• Defining your Target Audience
• Applying Strategy to your Blog
• Defining S.M.A.R.T. Objectives
• Thinking ahead for you Infrastructure, Content Creation, and Marketing

Class Requirements

The class is geared towards anyone interested in blogging. No knowledge or experience is necessary for this class. You only need a vision and the will to create a blog (or website) and share a message with the world.

Related Classes

After defining your Strategy, have a look at Blogging Management.