Blogging Strategy: A Framework For Guiding Your Effort and Resources.
Paulo Abreu, Internet Entrepreneur
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Welcome
1:05 -
Blogging Strategy Introduction
2:33 -
What is a blogging strategy and why you need one
2:01 -
Target Audience
1:50 -
Vision and Mission
1:56 -
SMART Objectives
2:33 -
Story and Branding
2:04 -
Infrastructure Decisions Overview
2:17 -
Content Overview
2:10 -
Marketing Strategy Overview
2:04 -
Final Thoughts
1:53
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About This Class
This class is about taking a step back and creating a Blogging Strategy to guide your effort and resources when building and evolving your blog. This step back can make all the difference before you commit to a blogging platform and tools.
Don’t waste precious time and resources by trial and error. A well thought blogging strategy will take your blog in the right direction from the start.
What You will Learn
At the end of this Class you will be familiar with:
- Defining your Target Audience
- Applying Strategy to your Blog
- Defining S.M.A.R.T. Objectives
- Thinking ahead for you Infrastructure, Content Creation, and Marketing
Class Requirements
The class is geared towards anyone interested in blogging. No knowledge or experience is necessary for this class. You only need a vision and the will to create a blog (or website) and share a message with the world.
Related Classes
After defining your Strategy, have a look at Blogging Management.
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18 of 19 students recommendSee All
Easy to understand class to help you succeed in your blogging efforts.
I really enjoyed the class. Never looked at blogging this way.
Easy to understand class about strategy. Useful not only for blogging.
I love learning new stuff and that makes me a life-long learner.
It took me a while to figure out how important it was to travel and see the world. I came up with a plan and after a couple of years, I was ready to go.
My travel project changed me forever. You can find my travel stories on my website Worldwidemacato.
I became an Internet Entrepreneur and my goal is to help people any way I can. I believe anyone can learn new skills and E-Learning is the best, most efficient and cheapest way to learn.
Oh, have I told you I love learning new stuff? This is where Skillshare comes into my life.
Remember,
"it's never too late to be what you might have been... "
George Elliot
