Beyond the Logo: Crafting a Brand Identity

Courtney Eliseo, Founder, En Route Workshop

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11 Lessons (1h 42m)
    • 1. Trailer

      7:18
    • 2. Brand Identity Introduction

      7:18
    • 3. Creative Brief Overview

      12:35
    • 4. Mood Board Overview

      10:36
    • 5. Color Overview

      6:40
    • 6. Creating Color Palettes

      8:39
    • 7. Typography Overview

      13:24
    • 8. Choosing Typography

      9:10
    • 9. Graphic Language Overview

      6:54
    • 10. Designing Graphic Language

      9:28
    • 11. Presentation

      10:27
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