Beyond a Logo: Design an Overarching Brand Identity System | Ilya Lobanov | Skillshare

Beyond a Logo: Design an Overarching Brand Identity System

Ilya Lobanov, Creating brands that make impact

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7 Lessons (51m)
    • 1. Introduction

      2:00
    • 2. Why Create Overarching Visuals

      3:49
    • 3. Start With the Brand Story

      2:44
    • 4. Identify Relevant Brand Touchpoints

      2:59
    • 5. Let's Design the Overarching Visuals

      37:01
    • 6. The Brand Checklist

      1:24
    • 7. Your Class Project

      0:50
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