Best Music Industry Advice I Ever Heard.... Never Quit | Christopher Greenwood | Skillshare

Best Music Industry Advice I Ever Heard.... Never Quit

Christopher Greenwood, Smartmusicbusiness.com

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6 Lessons (18m)
    • 1. Stop Caring What Other People Think

      3:07
    • 2. Believing In Yourself

      2:43
    • 3. Don't Care

      3:08
    • 4. Fail Fast

      2:43
    • 5. Taking Action

      3:49
    • 6. Staying Comitted

      2:44

About This Class

This course is going to motivate, inspire and remind you that you do have what it takes to be an artist.

You can share your music and have your voice heard.

This is the best advice I ever heard and I give it to you.

Take Action

Never Quit

Transcripts

1. Stop Caring What Other People Think: You know, there comes a point in time when we got to stop caring what other people think. But I'd be lying if I didn't say when I got on that stage. Sometimes I was concerned. You know what if I fall on my face? What if people make fun of me? What if they dis me? What if I lose? What if I suck? Like what if What if? What if? What if, you know, it just doesn't work out. And these were some of the thoughts that we have sometimes. But the truth is, you got to conquer them. You gotta overcome that. And you've got to start seeing yourself winning and not seeing yourself losing. Start painting that picture of you being a success singing, getting that applause, getting people toe encourage you and EJ you want. And to be honest, you might be scared to step out right now. And like what if Your what? Your friends going to think what our family gonna think. But you know what? They're going to be the ones rooting for you in your corner. You know, your parents are gonna be singing your praises. Your friends are going to be the ones egg and you want, especially when they start to see how serious you are about it and you start to make progress. Really? Wow, man, that's awesome. I wish I could do that. I wish I had the guts to do that. They're actually going to be on your side. They will be the one of the first ones at your shows, The first ones to buy your merch and just be encouraging you. You know, I heard it say, You know, if you want to step out there and not get criticized, you know, you got to say nothing, be nothing and do nothing. And that's not the type of person you are. If you're taking this course, you're hearing my voice right now. I don't believe that to you because you're stepping out, and someone also once said to me, You know, if you're getting criticized or you're starting to get people hating on you, that means you're doing something right. That means you're starting to get out there and people are taking notice because all those haters at the side they love to criticize and they love to criticize that that which they're scared to do. You know, I had a friend one time approach when he said, Chris, there's lots of people that would love to get up on stage and do what you're going to do, but they're too afraid to, and that's the same thing with you. There's some people are too afraid to take that step and get out there. They would love to. They want it so bad, but they're just not ableto push through that fear and make that step and take that leap of faith like your doing, so I would encourage you. Ignore those voices, ignore those thoughts, that air saying you can't do this or people are gonna laugh at me because you know what? It's not the truth. More accounts than not you're just blowing it up in your mind. Bigger than it. Actually, it is so don't care about what people think, because you know what? You're gonna impress them and you're gonna make a difference in people's lives. And that's what changed for me. When I started to go in play shows, I stopped thinking about you know what my music is going to get for me in the response. I'm going to get for people toe encourage me. And I started thinking about how my music is gonna impact other people for the good. You know, when my music gets out there and impacts people, how is that going to affect them and encourage them in a positive way, as opposed to like, What can I get from this? When you change your mentality of why it is what you're doing, you'll stop caring about what people think about you. 2. Believing In Yourself: Okay. Welcome, guys. I'm so glad you're signed in here and ready to go with this first module believing in yourself. You know, when I first started getting into music, I had no idea where it lead me, you know? And I thought, like, could I really be that voice out? There could really be that person performing on stage and touring the globe. And I had to ask myself this question. Why not? You know, why can't I be that person? And I wanna ask you the same question. Why can't you be that one writing those songs? Why can't you be that one making those music videos, recording those songs in the studios and putting them up on iTunes for sale or touring the globe or writing songs for other artists, making music videos, really doing this as an actual career. Because the truth is, if it can happen to me, it can happen to anybody else. But the first key is is you gotta believe in yourself. You know, when I was sitting in my bedroom, you know, writing songs and just coming up with little ideas and write them in the notebook just because I felt like I had something to share and it just like I couldn't help it. It's like I had something on the inside of. It was just like, Man, I gotta do this and maybe you're the same way. You're like I just got something inside him. I can't help but write these songs. I can't help but create this music. It's just in me, and it's like You just got to get out there and do it, you know, And so I encourage you to continue to believe in yourself through this process. If I had a listened to that voice of fear when I was scared to step out and do this, I wouldn't be where I am. Today. I wouldn't have had seven albums recorded, hundreds, hundreds of thousands of CDs and hundreds and hundreds of thousands of single sold and, you know, releases in Japan and Germany and U. S. And Canada and deals and just the experiences I've had in those stories from fans that have just totally like, you know, I've changed their life and they have also changed mine. If I didn't believe in myself, I wouldn't have been able to experience those opportunities So I want to encourage you while you're going through this course, you know, take your time step by step. There's no rush. You can come back to this at any time. You have lifetime access, but it won't encourage you when fear tries to whisper in your ear and say, you can't do it on when you would ignore that junk and you keep going and you keep pressing through you write another song and record another song and right into their soul and create and create and create because everything you have is right in here. It's inside of you. And I didn't even know what to do when I was first start. I didn't have a course like this that could take me through step by step on how to create and avoid some of the pitfalls that I had fallen into. And so I'm gonna be able to just guide you, take your hand and just walk you through this because you got this 3. Don't Care: You know, there comes a point in time when we got to stop caring what other people think. But I'd be lying if I didn't say when I got on that stage. Sometimes I was concerned. You know what if I fall on my face? What if people make fun of me? What if they dis me? What if I lose? What if I suck? Like what if What if? What if? What if, you know, it just doesn't work out. And these were some of the thoughts that we have sometimes. But the truth is, you got to conquer them. You gotta overcome that. And you've got to start seeing yourself winning and not seeing yourself losing. Start painting that picture of you being a success singing, getting that applause, getting people toe, encourage you an edge you want. And to be honest, you might be scared to step out right now. And like, what if your what? Your friend's gonna think what our family gonna think. But you know what? They're going to be the ones rooting for you in your corner. You know, your parents are gonna be singing your praises. Your friends are going to be the ones egg and you want, especially when they start to see how serious you are about it and you start to make progress. Really? Wow, man, that's awesome. I wish I could do that. I wish I had the guts to do that. They're actually going to be on your side. There will be the one of the first ones at your shows, the first ones to buy your merch and just be encouraging you. You know, I heard it say, You know, if you want to step out there and not get criticized, you know, you got to say nothing, be nothing and do nothing. And that's not the type of person you are. If you're taking this course, you're hearing my voice right now. I don't believe that you because you're stepping out and someone also once said to me, You know, if you're getting criticized or you're starting to get people hating on you, that means you're doing something right. That means you're starting to get out there and people are taking notice because all those haters at the side they love to criticize and they love to criticize that, that which they're scared to do You know, I had a friend one time approach when he said, Chris, there's lots of people that would love to get up on stage and do what you're going to do, but they're too afraid to, and that's the same thing with you. There's some people that are too afraid to take that step and get out there. They would love to. They want it so bad, but they're just not ableto push through that fear and make that step and take that leap of faith like your doing, so I would encourage you Ignore those voices, ignore those thoughts, that air saying you can't do this or people are gonna laugh at me because you know what? It's not the truth. More accounts than not you're just blowing it up in your mind. Bigger than it. Actually, it is so don't care about what people think, because you know what? You're gonna impress them and you're gonna make a difference in people's lives. And that's what changed for me. When I started to go in play shows, I stopped thinking about you know what my music is going to get for me in the response. I'm going to get for people toe encourage me. And I started thinking about how my music is gonna impact other people for the good. You know, when my music gets out there and impacts people, how is that going to affect them and encourage them in a positive way, as opposed to like, What can I get from this? When you change your mentality of why it is what you're doing, you'll stop caring about what people think about you. 4. Fail Fast: Okay, guys, welcome back. I want to talk about failing as fast as you can. And you're like, What do you mean? Man fails faster. You can. I thought I was supposed to be motivational. I thought this was supposed to be encouraging. No, I've heard it say so many times. Fail as fast as you can so you can learn and fix it and move on to the next thing. They always say that if you can fail quickly and learn what doesn't work and what does get your hands dirty, get out there and learn from your mistakes. That's why I want you to take. This course is we can learn from my mistakes, but yeah, you're still gonna fall on your face. You might get embarrassed. You might get discouraged. Sometimes you might write something that doesn't work, but that's OK. You know, you can get back in there, and right again you might have felt like you were a failure. But really, you were learning. And that's really what we're talking about is it's fail as fast as you can, so you can learn as fast as you can and fix it. Make adjustments, you know, not everything is gonna be perfect in the music industry, music is so subjective. It doesn't always, you know, we're not trying to reach the whole world We're gonna talk about later on is focusing on niches, and it doesn't always work with everybody. But you find out what works for you and focus on that. I was in Whitehorse, Yukon, which is like the Canadian version of Alaska. Okay, it was super North. I was with my wife, were at this club bar. I was performing and I was the music for the night, all right? And we're supposed to, like party and rock it out. But I just released my album, The Chase, and it was a lot more rock and I was getting a good response from it on lines like, Yeah, this is awesome. So I started performing my rock songs during this show, and the stage was, you know, filler. The crowd was the floor dance floor was filled by the end of it. It was empty and it was embarrassing. And I was like, What happened? I was so discouraged. I thought I had some good songs and, yeah, there's some good moments during the show. I sat down, not really selling much merging like Man, this is frustrating me. And I was like watching the crowd know is looking at that. I was like, Okay, and there's this D J playing songs and the crowd started dancing again. Everybody was into it, and that's when I realized I can't perform my rock songs. I gotta do the hip pop stuff. I got to do the the stuff that's really hyping awesome. And the Bart manager comes up to me. She's like, Hey, you're gonna do other set or not like you got another set in a little bit Got more songs. I was like, You really want me to perform still? And she's like, Yeah, I want you to get out there. I got out there. I switched up my set. I front loaded it with the party jams, the hip hop stuff I got on cord by the end of it. You know, I failed the first time, but let me tell you, I learned quickly within an hour what works and what doesn't. And sometimes you gotta be on your toes. That's what I'm talking about about failing quick and learning as fast as you can. You guys got this 5. Taking Action: okay. Taking action is going to be the difference between those that make it and those that don't . And I just want to tell you, Do you know how amazing it's going to feel when you have somebody come up to you and say, I love that song? It's like one of my favorites or that song changed my life or that song, you know, got me through some really hard times or I've had someone even come up to me and say that that stopped me from committing suicide. I even had someone come up to me and say That helped me get through my marriage problems And I just like, Whoa, dude. But you know what? That's not gonna happen unless you write those songs and you start taking action. I had the privilege to write a song that my wife used for our wedding toe walk down the aisle, and that was such an honor to have my wife walked down to the music that I had wrote, and it's just like it takes action man, to get out there and push through this stuff. If you've already made it this far, then I know that you are in action taker. If you've watched these videos and every time I learned something, I make sure I write it down and then I do it. I apply it even if I don't get it right the first time, or I don't have it all figured out. I do it and thats why don't encourage you to do these exercises at the end. I don't know what it is when it comes to the music industry. And I had this thought to that. I thought I could write songs My basement and someone's gonna find me Come down, give me a recording contract. I'm going to get signed to be a millionaire and not have to do anything anymore. But I was woken up by reality. Even when I signed with a record label, I realized that, you know, the journey had just begun. I realized how much work I had to do, and I realized that the label doesn't do everything. You know. A lot of people would come up to me fans and artists like Doesn't the label do that? No, I do. Doesn't the label do that? No, I have to do that, actually. And they're just like, Whoa, man! So there's just like wrong perception, because you have to put in the action the president of the label that I signed with, Actually, that's me, Chris. He said, You've done more for your career than anybody else I know. And that's because, you know, I had some frustrations with managers and different agents and stuff, because every time I started to work with the manager, I felt like I was always pushing them as supposed to then pushing me. And that's what I came to realize. Nobody is going to care about my career as much as I am, and that's the same thing with you. Nobody is going to cook care about what you your career is. You are sorry nobody's gonna care about as much about your career as you will care about it . You know people. Yes, we want to make money off you and all that encouraging stuff. And I remember it was like when somebody would actually just phoned me up and I get all stoked anybody would take interested me, But then right when I thought somebody was interested in me, I kind of pulled off the gas a little bit. And that's where I would encourage you not to do. Keep that gas on. Keep pushing. Keep taking action. You are in control of your destiny. You are the architect of your life, and you are the one that is going to make it happen. And open doors. Yes, you need people. You need a team. But you got to remember always to take action. Action, Fuel success. That's one of my favorite quotes. I would encourage you to go through these exercises, make it happen. Start learning, and you're gonna be surprised it doesn't happen overnight. But as you keep cutting away, you keep chipping away. It's that old quote death by 1000 cuts keep pushing, and all of a sudden you're gonna have some momentum building. And you're like, Whoa, this is starting the work, and you're gonna be stoked. You know, some songs there's gonna be, like, so inspired. And I'm gonna be stoked because I'm gonna hear success story and it's gonna be amazing. All right, go to those exercises and I'll see in the next lecture 6. Staying Comitted: Hey, guys, is Chris Manifest. I just want to congratulate you. You know, you've made it this far and you've watched this money videos that shows me that you're committed and you've got this. You know, there's so many times during my artist career where I felt like giving up. You know, even sometimes I gotta be honest with you. Sometimes I get discouraged sometimes, just like man, I really got what it takes. And so I really have something to give. And it's when I got to remind myself that, yeah, I do. You know, it's those stories from the fans. It's the hearts. It's knowing that, you know, my message is making a difference. I looked on Instagram the other day and there's this kid put up a video of himself rocking out to my song, and I was just like, man, that's what it's all about. You know, that's what got me to get up and go again and keep given all I've got. And I just want to remind you guys, you know, there's gonna be days, though we're going to be discouraged. Gonna be times we get Writer's Block where you feel like giving up you know, I want to warn you, but one thing when I was on the on the road on tour and I was seeing other artists, it's so easy to get into that comparison model and start comparing yourself to other artists and other people in saying, I wish I was there. I should be there. Why online? Not there. And you get into this kind of self attitude of like, why not me? And I want to warn you, Don't start to think about that. You know your unique You got your own special gift. You're on your own path in your own journey, and you got something different that nobody else has to give. And then then that happen. The same way it did for May is going to for you or might not happen the same way they did for someone else is it's gonna happen for you. And sometimes, like I realized that, you know, I may think I want what somebody else have, but the grass isn't always greener on the other side, and so it's always good to be thankful every day. But the most important part is not to quit. You know, I saw so many talented artists, so many amazing producers, singers that were on the road to success But somewhere got shifted off line. Maybe it was like drugs. Maybe was alcohol. Maybe it was just a relationship or they just lost their dream or forgot why they're doing what they're doing. So I just want to remind you to just keep that goal in front of you. Keep that dream alive in your spirit because there's gonna be times you know, when you're gonna feel like fear, you're gonna feel like Is this really working? I mean, there's gonna be financial troubles of those things that go on. I'm not saying that over you. I'm just saying sometimes life is going to be rough. But I would encourage you to stay the course, stay in this course, stay plugged in, do these exercises and go through it. You're already here. You've made it this far. Don't turn back now and keep going. I believe in you guys. And I'm so proud of you.