Becoming a UX Writer – Part 1: Starting a Career in UX Writing | Dr. Katharina Grimm | Skillshare

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Becoming a UX Writer – Part 1: Starting a Career in UX Writing

teacher avatar Dr. Katharina Grimm, Writer & Writing Educator

Watch this class and thousands more

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Taught by industry leaders & working professionals
Topics include illustration, design, photography, and more

Watch this class and thousands more

Get unlimited access to every class
Taught by industry leaders & working professionals
Topics include illustration, design, photography, and more

Lessons in This Class

8 Lessons (60m)
    • 1. Introduction

      1:38
    • 2. Why Should You Become A UX Writer?

      10:52
    • 3. A Day In The Life Of A UX Writer

      14:38
    • 4. Skills You Need As A UX Writer

      13:04
    • 5. What's Difficult About Being A UX Writer?

      5:26
    • 6. Steps To Start Your UX Writing Career

      7:29
    • 7. Further Resources

      5:39
    • 8. Final Thoughts

      0:59
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About This Class

UX Writing is the verbal user communication within digital interfaces. It appears in apps, websites, and all other kinds of digital products that users interact with – and, as such, it is an integral part of the user experience.

For writers and designers, however, UX Writing is much more than that: Since big tech companies have become increasingly aware of the importance of UX Writing, the young discipline offers promising job opportunities, exciting tasks, and a great career outlook. 

But what does it take to become a UX Writer and what do aspiring UX Writers need to know about the job?

If you are interested in becoming a UX Writer and want to get perfectly prepared to start your career in this amazing field, this course is the right choice for you!

Who should join

This course is the perfect match for everybody who considers breaking into UX Writing and is interested in learning more about the tasks to do, the skills to learn, and the steps to take in order to start a career in UX Writing. 

What you will learn

In this first part of the two-part series, you will learn about

  • the everyday tasks of a UX Writer
  • the skills a UX Writer needs
  • the difficult parts and challenges of the job
  • valuable resources to dive into the field of UX Writing
  • the first steps to start a career as a UX Writer

If you, however, prefer to learn more about the practical aspects of the application process – from writing the perfect resume to creating a heart-winning portfolio and handling the interviews and home assignment like a pro – consider taking the second part of this two-course series, which will be about how to apply for the job of a UX Writer.

Sounds good? Then join this class and be perfectly prepared to start your career as a UX Writer!

Please note: If you want to take this class but have no premium account yet, feel free to use my referral link and try free Premium for 14 days:  https://www.skillshare.com/r/profile/Dr-Katharina-Grimm/8983068

Meet Your Teacher

Teacher Profile Image

Dr. Katharina Grimm

Writer & Writing Educator

Teacher

I'm passionate about all things writing, language and communication. As an anthropologist, I specialized in the field of effective communication and how we, as humans, can build trust through communication. 

What I do

I've worked as a communication strategist for several years before becoming a full-time writer. Today, I support digital product teams by creating and editing all kinds of writing with them – from tiny microcopy in coffee machine interfaces to essays and blog articles. 

What I teach

My areas of expertise include

UX Writing  Copywriting Content Writing Technical Writing  Personal Writing such as Journaling. 

How I teach

I love making sense of all these forms of writing, discovering their simi... See full profile

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Transcripts

1. Introduction: Hello everybody and welcome to this course, which is called Becoming a UX writer. Now as we all know, the field of UX writing is on the rise and there are many people out there who consider starting a career in UX writing. However, while many people are curious about transitioning into EX writing, not really knowing what edX writer does on a daily basis can be very intimidating. But don't worry, this course right here has your back because in this course we will talk about the daily responsibilities and tasks of UX biter. I will tell you the truth about the challenges and UX brighter faces. And it will tell you about the skills you need as a UX writer. So this course might hear is the perfect choice for you if you have already learned a lot about UX writing and now actually consider to take a job in UX writing. And before you apply for that job, I really recommend you to take this class so you know what is expected from you. Now, this course might hear is also a great choice for hiring managers, art directors, and everybody else who has never worked with a UX writer, but actually plans to hire a UX writer. This course right here also is the first part of a two course serious. And if you are looking for a more practical advice, for example, on how to write your resume or how to create your portfolio, then the next class is the better choice, but you will, because in that class we will talk about exactly that all the steps of the application process that you need to go through in order to really become a UX writer. And in this course right here, we will prepare for that. So if you're ready for that, I wish you lots and lots of fun with this class. 2. Why Should You Become A UX Writer?: So let's start with the first lesson of this class. Let's talk about why you should become a UX writer in the first place. So why might it be a great idea to break into the field of UX writing? But if you know my classes, you know that we first have to do with the groundwork, which is always answering this question. What is UX writing? Now I always include this in my class to create a common basis for us so we all know what we're talking about here. So what is UX writing? Now this is a definition provided by the UX writers collective. It has been a little modified by me and it says UX writing is the practice of crafting the user facing and user guiding texts that appears within the design of digital products. So it is very different from copyrighting, which does not guide the user. And it is different from technical writing because technical writing does usually not appear within the design of digital products. And since this is a class where we talk about the job of a UX writer. These other writing jobs are not part of the design process and they take place either after or before the design team plans the product. And getting this right is very important because it helps us to better understand the job of a UX writer and the skills a UX writer needs in contrast to copywriters and technical writers. If you want to know more about the difference, you can check up my introductory course about UX writing where I explain this in more detail. But for this course right here, we're all good and we can proceed with the main question of this lesson, which is, why should you become a UX writer? And there are a couple of good reasons. The first one is UX writers actually have a very promising career outlook. In one of their articles, the block shaping designs states that UX writing might be one of the least talked about and hottest web design skills on the market right now. And it's only logical because first of all, digital products are still becoming increasingly important. There's really no industry out there that does not need apps and websites and other digital products. Because this is not only about apps and websites, UX writers also write for the digital interfaces, all car dashboards, the interface of a coffee machine, vending machines, ticket machines, basically everything that has a digital interface needs UX writing and that's good news for us. And you know what's also good news? There is increasing awareness about the meaning of UX writing. Let's take a closer look at this. Now this chart right here shows how often the term UX writing has been searched throughout different months in the past five years, worldwide. And we can see that in 2016, it was approximately searched seven times per week, while today, in 2021, it is searched about 43 times a week, six times as much as it was in 2016. So this means that people are becoming increasingly aware of UX writing and increasingly curious about UX writing, which is good news because that means that people start to understand how important great verbal communication is for digital products. And that leads me to another effect of YX writers have a promising career outlook. There are more and more UX writing positions out there. Today. You can find several thousands open positions on platforms like Indeed glassdoor and LinkedIn. Which is great because it means that companies have understood that they need a UX writer on the team. And there's something else that can be noticed here. There's also an increase in the quality of the UX writing jobs that are advertised. So for example, when I started working in the field of UX, writing about four years ago, I remember the companies and agencies book there will be very critical about UX writing and only offered part-time jobs, which is how I started all they only wanted to hire an intern or freelancer, you know, to test things out very carefully to see if UX writing could really provide a benefit and so on. So this has changed. And from the celery report of the UX writing hub, I learned today that a large share of UX writers are employed full time. And in the survey was about 90% of all participants and only 10 percent were employed as freelancers or part-time employees. So you can really make a living off of UX writing. Okay, Now let's move a step further because another good reason why you should become a UX provider is there are a lot of cool companies out there who employ x writers or a crudely searching for UX writers. Now here's a quote from Alisa Yamada. She opens her article about career chances and UX writing by saying that every big company, seriously, all of them, is building you xp writing teams as you're reading this post. And here are just some examples. Like Amazon, google, who searched for UX writers for different sections of their businesses are in that flex who are currently looking for writers in different countries. We got booking, who have a great team of writers on ready. We have Adobe and Slack who already employ UX writers. And there are many, many more companies who are currently employing or searching for UX writers. So becoming a UX brighter will give you great chances to be hired by one of these companies because there are many designers and developers out there. But as for now, only very, very few people who master the craft of writing. And this is great because these companies are well-known for providing great benefits and a very inspiring working environment. And they're well-known for something else. Great salaries. Which is another reason why it's a good idea to start a career as a UX writer. Now here's the deal. I already mentioned The Writing Hub salary report, which is a great source to learn more about the x writers and what they can expect to earn. And here you can see some numbers. We got the median annual salaries for writers and texts. So these include copywriters and technical writers who work in the tech industry. And median means that half of the salaries are higher than this and half of the salaries are lower than this. And then we got the average income, which is pretty much the salary you will get working in the tech industry. Now, as I said, this applies to all kinds of writers in the tech industry. So let's take a closer look at UX writers. In particular. These numbers right here showed the maximum salary per position and they also show where the highest salary is paid. So for example, if you're a content designer tried to catch a job in the United Kingdom because there you obviously earn up to a $376 thousand. Well, now in forth these nine countries, UX writers have the highest paying job among tech writers earning a really, really solid six figure salary. So what do we learn you? We can not only make a living off of your writing, we can make a very good living of UX writing. So even if you already are a writer, for example, a technical writer or a copywriter, it might make sense for you to transition into UX writing if you feel like that, of course. And by the way, I'm really, really sorry that I don't have any numbers about Asian, Middle Eastern, or African countries here. It is really a shame because I know that many of you students come from these countries. So first of all, shout out to all my beloved African and Asian students. I see you. I'm really sorry, that's all I got is these numbers because there are hardly any statistics about UX writing out there. And the ones that are out there actually only focused on Western countries, which I hope will change soon. And I also hope that we will get some insights about countries like Korea, Japan, India, also, Egypt to South Africa, Morocco and many more so countries that have already strong are increasingly growing tech sector because we can expect UX writing will be on the rise here as well. Now, let's take a look at my last reason why it makes sense to break into UX writing. It is exciting tasks. Hey, when you work as a UX, right? Uh, you get to do pretty great things like the following. First of all, you get to experience tech from a writer's perspective, which is simply awesome. Now, if you are a passionate writer, you will love performing your craft and the context of tech because it is so satisfying, so innovative and so interesting. And it will show you how useful and helpful writing can be for tens of thousands of users. And speaking of tens of thousands of users, you will feel that you have an impact on important products. No matter which product you work on, a mobility app or a website of a local bookstore or whatever, users will see your writing. They will need your writing and they will appreciate your writing and this is great. Okay? But there's more of what makes working as a UX writer great. One of the coolest things for me personally as a writer is that you work in multidisciplinary teams. You get to collaborate with UX and UI designers, UX researchers, developers and many, many more cool people from whom you will learn so much about user experience and user journeys, and technology and psychology. Just so many cool things that make this job so exciting. And last but not least, if done correctly, UX writing is involved in every step of the product development process. And that means that you as a UX writer, will be involved in every step of this process. And this, for me, has been one of the most interesting facts about the job because I learned so much about the digital product development and what developers need to worry about, what researches care about him, what makes a good wireframe and so on and so forth. So I learned so much that at some point it was easy for me to discuss digital product quality and management, which gave me as a writer lot of confidence, which fields amazing. So I hope this gave you some motivation to stick around and learn more about the job of a UX fighter, for example, what the daily duties and tasks EX writer looked like. And I will also show you what a typical day in the life of edX writer it looks like. So if you're ready for that, Let's take a closer look in the next lesson of this class. 3. A Day In The Life Of A UX Writer: So this is the second lesson of this class. And in this one we will take a look at what a day in the life of a UX writer looks like. This will help you to prepare best for starting a career in this field because it will help you to understand what you will do as the UX brighter. And it will help you to decide whether or not this is for you. Now I personally work as a UX writer for almost four years now. So I can definitely share with you what the everyday life of a UX writer looks like and what you'll do as a UX writer. And this is where we start. What does a UX writer do? Now, first of all, what you'll do a lot is, of course, writing. As a writer, you write words for digital interfaces such as tooltips, hover texts, placeholder text labels, error messages, confirmation messages, buttons, notifications for four pages for all kinds of user flows within a digital product. And here it is the job of the UX writer to write concise, user friendly, compelling, and branded copy that helps users to complete their tasks within a digital product. So writing will definitely be a part of your job, but it is actually only a small share of it. Because the job of a UX writer goes far beyond writing. Because the role of the UX writer isn't limited to writing because you need to know what to write and how to ride. And that means you've got to have an understanding of user experience and how writing contributes to that. And you also got to understand the product design and development process and how writing contributes to that. So there is a lot of asking questions, checking data, talking to people, researching, being in meetings, discussing planning, and so on. So as one of the articles I read for this course puts it, UX writers spent more time on Slack talking with product managers and engineers, then they will writing. And that is as it should be. And that I can promise is very, very true. So the first thing that you'll do as a UX writer is stakeholder management. Now in order to do your job, you'll need to know about the goals, the possibilities there, restrictions and limitations around you. And that means you will work very closely with UX designers, UI designers, researchers, information architects, product managers or bosses or the management, translation and localization services, the legal department, the marketing department, and so on. You will receive information from them and you will give information to them. So giving an requesting this information is one part of the job. Analyzing and prioritizing this information is another part of the job. And for all of that, you've got to keep on communicating with a lot of people. Now another thing you'll do as a writer is a lot of product design. Now here's a quote by Roy west from UBA that summarizes this quite well. Now I would say that certainly at UBA, the way we've been trying to articulate this is that the writers on the product design team are designers. So basically, what you do is you solve UX problems with text. And by doing so, you are performing UX design. Now the next thing that is definitely part of your job if you work as a UX miter, some branding and marketing work. Why is that so now because while you're writing might be about giving users guidance, it is also about creating an emotional connection with the user. And that happens when you give the product a personality. So as a UX brighter, what you do is you create the brand and product voice. You'll define what it sounds like. So whether it is serious or funny or very formal, very casual. And after defining it, you are also the person who makes sure that the copy inside the product brulee matches this brand voice. And you're also the person who educate others about this brand wars. So you help to define the brand image as it is transported in the digital product you write for. Now the next task that will probably be part of your job profile is something called content strategy. Another quote that I brought you from a fellow UX writer. Ux writing without content strategy is just guesswork. As a UX writer, you need to know what the words are meant to achieve and which actions the user should take. So you plan where to give users which piece of content and which pieces of information in order for them to achieve their goal. Because if you don't plan what you want to write, at which point of the user flow and you just start writing what comes to your mind that will probably not make a great user experience. And that's why UX writers may also work on questions like, what should be the first information users get? What should be next? How do users navigate through the features? What vocabulary would be the best choice, and so on. So basically, as a UX designer, you always have to think five steps ahead of the user, asking yourself questions that users may ask themselves, and then answering these questions with the help of good. Copy. In an audit to find out about what users need a 1D. You as a UX writer of calls, also need to do a little research and data analysis. Because of course, as a UX writer, you want to make informed decisions just like in any other field of UX. And that means you're involved in developing the question to ask users in order to gain the knowledge you need about their preferences and their skills and their fears and so on. You're probably also need to interpret research data, for example, from AB testing or from interviews and surveys. How to interpret product metrics such as time and page or length of a session, click rates, et cetera. Another thing that you need to do quite often is conducting proper structure desk research. So for example, researching about your competitors. And here's an interesting quote by Kevin Strauss, who illustrates why it is important to be involved with user research as a UX writer. If there's one thing I could recommend that UX writers do is to get as closely involved with your researchers as possible. Car felt that time, spent that time watching the videos. If you can be there in person, there's nothing better than the words that the users themselves coming out of their mouse and seeing what they call things. Because we can go back and forth all day long on what's the best term when you put it in front of the user and the user doesn't understand the word at all, then you got your facts. So a lot of good reasons for why a little bit of UX research will be part of your job profile. And another thing that will definitely be part of your job as a UX writer is technical writing and documentation. You know, technically writing is the strategic and structured writing and broad processes and systems with the aim of explaining their shape and functioning. And it's also all kinds of documentation. So as a UX writer, you are responsible for setting up rules and principles for a lot of things. For example, your digital products, tone of voice, or a content guidelines. And of course, you need to document these things to make them accessible to other people who need to work with these rules and principles and guidelines. So therefore, writing and maintaining this documentation will definitely be part of your job profile. And last but not least, management and speaking. Now if you are a UX writer, you will work in a highly innovative and narrow field. And many of the people you work with will work with UX writing for the first time. And this is why you probably need to shape and managed processes and coordinate the team a little bit in terms of getting texts into the product. And the thing is that you will be asked to talk about your next writing a lot, explain it to your boss's boss, to other teams, to partners or friends of your company, and so on and so forth. Now these are the things that you will do in your everyday life as a UX writer. And because I know that this might still sound a little vague and abstract, I brought you something that might be interesting to you because something that I want to show you is what a regular day in the life of EX writer looks like. Because when I stumbled into this job, I wish someone would have told me exactly that. So what would I need to do, what my everyday working life look like and so on. So this is also important to know when you apply for jobs and you exciting because hiring managers might expect you to know. So here's the deal. This is a regular day in my working life as a UX writer. Let's take a closer look at this schedule. Now first thing that you'll probably need to do like an every other job that requires a lot of communication is taking care of your emails and messages. I have a set slot in my calendar where I really do that because it might affect what the rest of the day looks like for me. Next thing you might do be a sink with a team. So you, as a writer, you will be an important part of the team. So you will have to make sure you are part of the regular team meetings. This is also important because in many cases, you will be the only UX writer on the team. So you're the only one representing this fields in the curriculum, team discussions. So this will definitely be a part of your everyday life. Now, let's move further. It's getting interesting. You would probably have a lot of meetings, but you will also have some focus time because you need it. And in your focus time you will do such things like checking wireframes that UX designers we're working on in order to see where to put which consent. Because you might work for several products like the app and the website of company. You might do this only for product 1, like an app. Now, this will require you to fully focus, fully dive into these wireframes and take notes about what you think is okay, and what you think needs improvement. And when you're done with that, chances are you've got a lunch date where you casually talk about things related to your role as a UX writer. For example, like this meeting here where you have lunch with the HR manager because he wants to find out if your workload is okay or if you need support. And if it's a good idea to, for example, hire a UX writing in turn. I think this happens quite a lot because once you exciting is established and companies and the teams realize how valuable it can be. You will be involved more and more and at some point, more UX writers will be hired. And of course you'll also the go-to person to describe job requirements for that second or third UX writer. And now once that is done, you might have a meeting in which you discuss with the UX UI designer team what you found when you check their wireframes, you let them know what to improve in terms of content and information architecture. They can ask you further questions or explain their decisions. And they will also let you know if they still need any input from you. And when you're done with that, then might be another meeting that follows for the next product of the company. Because maybe your company plans to do some user testing on the current website to see how users really like it and what could be improved. And now the UX research team wants to talk to you to see if there are any questions that you would like to ask users about the copy of the website that they can include in their research question. Now, next up is another focus session sometime where you need to do more deep work. And this time it will be about the website of the company. Because back in the day, the company of this website was written by a developer who had some writing skills. But there was no style guide, note tonal voice guy it and he did not adhere to the most important quality criteria if you're writing. And so the copy of the current website can still be improved in terms of both usability and style. So while the UX research team is preparing the user tests for the website, you already start to research and brainstorm for the tone of voice for the website by flipping through existing Brent material and style guides of your company. And when you're done with that, you have another meeting. While you will meet the UX team to discuss current topics about your workflow, your project structure, internal processes, et cetera. So are there any issues, anything that doesn't run smoothly that needs to be discussed and approved, and so on. And since you are an important part of the UX and UI team, it is very important that you are an active part of these conversations to make sure that you're exploiting us probably integrated into the process. Now. And last but not least, for that day, it might be that you have some time for yourself. And after that, you'll be at a meet up and speak about UX writing so you share your knowledge and experience with the wider community. Now this is something that I consider very important and which is also why I do these classes right here because new disciplines like UX writing can only grow and become better if we stick our heads together and learn from each other. So if you are UX writer, please consider to share your thoughts, ideas, and experiences, and to engage in community discussions. Now, let's end this lesson with an exercise. And this will also be your class project because I would like you to get in touch with the job profile of a UX writer on the free market a little. And to do that, you can go to your preferred job websites like LinkedIn or Indeed, well whatever and search jobs for UX writers. Just check these job ads out and reflect a little bit about them. What do you notice? What are the similarities among these ads and where do they differ from each other? This will not only help you to learn how to navigate through these job boards, it will also help you to learn more about what companies are currently looking for. And if you're done with that, you can head over to the next lesson where we will talk about the skills that you need in order to be a great UX brighter. And if you're ready for that, I'll see you in the next lesson. 4. Skills You Need As A UX Writer: So welcome back. In this lesson we will talk about the skills you need as a UX writer. And I know that many people want to break into the xp writing, but they're kind of unsure whether or not they have what it takes. And others want to prepare for the role, but just don't know which skills to train. So in this lesson, I will help you to learn more about that. Let's start with the first skill that is obviously very important for UX writers and that is writing and language skills. Of course, as a writer, you should have a solid passion and understanding for language because that is your main tool and that includes, for example, advanced language knowledge in grammar or spelling. However, it really differs from copywriting. So the writing you do in marketing, because in copywriting, you write content to impress and the words are supposed to draw attention to themselves. They shouldn't be surprising and quirky and so on. And that's not what UX writing is about. Ux writing is straight forward, concise, just like good design. It's okay if your writing is absolutely seamless. And that means that UX writing aims to communicate clear directives so that it helps users to navigate through a digital product. And for this, it helps to understand language and how people respond to it. So as a UX writer, you need to understand how language shapes a human experience. And you need to understand how language can solve a usability problem. And you need to be able to turn complex information or instructions into something very simple and natural. And another thing that is important in terms of writing and language skills is that you can explain your wording decisions with the help of your expertise. So why do you use certain style elements? Certain syntax structures are certain grammar elements. So writing is definitely important, but I get two quotes about what else is important. And I want to show you this. The first one is this one. And it says, as a UX writer, you don't mind that writing is only 5% crazy, right? If you love trimming outwards, this DHAP is not for you. It's quality, not quantity. A ton of research, communication and understanding has to happen before you write any words at all. And then we've got the second quote, which is this one, short but on-point writing is not the make or break here. So I know there are a lot of copywriters or journalists who plan to break into UX writing, which is great because they have amazing writing skills. But just know that this is not it. And I'm saying that from an empathetic position because actually I started UX writing because I was convinced that I was a great writer. Only to learn that writing is only one of the many essential skills that you need as a UX brighter. But what are those other skills? Let's check them out. A deep understanding of UX. As a UX writer, you need a designer's mindset for problem-solving and a deep understanding of user-centered design, as well as design thinking and product strategy. And that includes that you always think from the user's perspective and that you always have the overall user experience and product quality in mind. And as a UX writer, your job is not to just write words, but to close all gaps in your information architecture and your product logic. So here's a very important take on this coming from Patrick straightforward, co-CEO of their UX writers collective. And he says, You're not a writer, you are a designer. Thinks like one. But actually it's not at all just about thinking like a designer. Because since as a UX writer, you will also be working alongside designers and developers. It is also about talking like a designer, learning the vocabulary, learning what makes a good and what makes a bad user experience and learn to tell the one from the other. For example, factors like usability and accessibility. So you should definitely get familiar with the UX design process, methods, rules, and terminology. Next, of course, as I sat, communication skills matter. Since your work will be super collaborative, great communication skills are absolutely necessary. And that does not only include being able to talk to people on the professional or casual basis. This goes deeper, for example, it also includes that you're able to articulate your thoughts so that others can follow them, or that you're able to explain your decisions in a structured way. And this is especially important because maybe the team you work with has never worked with a UX writer before and doesn't know how UX writing actually works and what the rationale behind your decisions really is. Another thing that will come in handy and is closely related to that. But you probably already know that is that being able to communicate in English can be very, very helpful because it allows you to connect to the international community, read English blog articles and books, or follow classes like this one. Now the next skill is also closely related to that and also super important. It's giving and receiving criticism. And I really had to learn this one because feedback is super, super important in the field of UX and development. Sharing your work and getting feedback early is actually the key to creating a copy that can be understood by everyone. So it helps you to not get lost in your own thoughts running along with a solution that just works for yourself but for no one else. So receiving feedback is super important also because you often have to work with imperfect or incomplete information. You start to work on something, discuss it, and then the team realizes, Hey, we need to give you more information on a certain matter to actually solve the problem. However, it is also important to give feedback because you bring in an expertise that is probably unique and it is your job to ensure product quality in terms of the information architecture or verbal communication and content. So it is important to let your team know when there's something that can be improved. And of course, this skill includes being able to say it in a nice and motivational way. So next up, a very valuable skill that is still related to working on a UX team. And that is the confident use of design tools, including tools like Sketch, figma, envision, Zeppelin, but also for example, Jira. You don't need to be a pro with these, but chances are you will work with them because some of the colleagues you collaborate with work with them and the product that you rightful will be created with them. Now of course, the software and tools you use may vary from company to company, and even from team to team. So it is not about learning to use all of them, but so be willing to learn about them quickly. Next up is business thinking. So far we've almost exclusively talked about the UX perspective. But no matter if you work for a large corporation, are a small startup, you should be able to build a bridge between user needs and business goals. And you should also know how the both are related with each other, as well as how you're writing contributes, for example, to increasing the conversion rate and being able to identify what you as a UX writer can bring to the table in terms of enhancing your product success, can really be helpful to explain your decisions as well. So this is a really crucial skill. Let's look at the next one, development and software IT knowledge. So you don't have to dive too deeply into coding, but for UX writers, it is absolutely necessary to understand the technical limitations and opportunities. So for example, when you write copy and it looks good and the Corinthians screen design in Figma. You should also consider what it looks like on smaller screens are, for example, how does your texts behave in responsive design, et cetera. But this is also about collaborating with the developers. So for example, how can you hand over your copy to developers? Well, how does it get from your Figma file to the published app or website? How can your copy be maintained or changed or translate it? And so on. Here, it is super-helpful to speak a little bit of the developers language to coordinate with them. So another skill, almost the last one that I want to show you here, is one of the most important soft skills in the area of UX. And that's empathy and awareness. Empathy for users, of course, but also for your team members and for stakeholders and awareness about their needs, preferences, limitations, and worries. Here, again, it is super important to listen to all of these groups of people, communicate with them and also learn about them. So let's head over to the last and undeniably most important skill of UX writers. Because if you're now thinking how there are so many skills I need to have, I'm probably not good enough. The last skill has your back. It's the willingness to learn. And because to be honest, pretty much no one has all of these skills when they enter the field of UX writing, okay? You might be great at some of these skills, but not all of them. And that is totally fine as long as you're willing to learn. And now, while this applies to most areas of expertise, it is extremely important for UX writers because just like UX designers, your job is basically to break down the complex process into easy to follow steps and instructions for the user. So first of all, that means that you should learn as much as you can about the specific product or service you're right for. So you're able to understand it and then translate it to the user. You have to be super brave and patient to engage with complex systems and technology, fight any fear of failure and become highly interested in anything related to yaks and digital interface design because this will drive you to keep learning about new things, stay curious, read about new trends and dive into them. But still, it's even more than that because UX writing is also a form of communication. And so you will really benefit from looking beyond your own field. Here's a quote from famous micro copywriter can read about that. She says, microscopy isn't just a matter of intuition. It combines several areas of knowledge, user experience, design, branding, psychology, business strategy, and more. And you should start getting more familiar with them all. But you X writers face even more challenges that required them to be ready and willing to learn. Because UX writing is still a young discipline. And while it is already intensively engaged with writing for apps and web site, and it is slowly integrated for a chat bots and voice assistant. It has not been applied to so many other forms of interfaces, like for example, virtual reality devices or augmented reality devices. And we don't know what these technologies hold for the future. So when it's time for your next writing to be applied to these technologies, that will be a lot of ground work to be done, a lot of things that we have to figure out. And that means for UX writers, they have to find new solutions and they also have to establish their own strategies to find inspiration, use ideation methods and so on and so forth. So a final quote for this skill that sums up the mindset that you pretty much need to have is this one. And do you lack some of these skills or knowledge? Find a way to master them. That's it. But that's also good news because an environment of learning also means that you don't have to be perfect to start because everybody learns new stuff every day. Now, we're done with this. Let's complete this class with a nice little exercise, a small one, but that will be very helpful for you to prepare for a career in the field of UX writing. And it goes like this. Well, let's reflect which of these skills through you already have. What are you good at? And what would you like to learn? Rate your own skills from one to 10, with one being the lowest and of course 10 being the highest. And here's a list of the skills that I just showed you. Now you can pause here and take your time to quickly raid your own skills from one to ten, which will be a great self assessment to find out which skills you need to invest a little more into. And when you're done with this self-assessment, I'll see you in the next lesson where we will talk about the challenges of working as a UX brighter. So I will share some insights about what's difficult about the job. And if you're ready for that, I'll see you there. 5. What's Difficult About Being A UX Writer?: Now, welcome back. And in this part of the class, I want to give you some transparency about the challenges up that job. So what's difficult about being a UX writer? And that will not only help you to have the right expectations for the job and to prepare for these challenges. But knowing about these challenges will also help you in job interviews because it shows that you really know about this field. So let's go. The first one is vagueness and unclarity. Now, the field is very, very young, as I said. And when you enter the position of a UX writer in any company that is not Google or Amazon, or booking that teams are probably not experienced with working with a UX writer. So you might enter a company and people have absolutely no clue about how to involve you. And it might be that there will probably be no structures and they'll routines and they'll processes that regulate how to involve a UX writer in the design process properly. And that means that you might have to follow a path that is not there yet. And it means that you might be the first one to shape that path. It might be a little intimidating, but trust me, you will make it and It's actually a great chance for you to do that, to establish processes and structures and so on. And it will be a great experience. Now, the next one is a little related to that. That might be the need for you to demonstrate your value. Why is that? So now there may be different reasons for that. One thing that I experienced is that there might be a deaf or a designer or a marketing writer who had been responsible for doing all the writing. And now they don't really know why they need a special UX brighter here. And they find it complicated to involve another person in their process. In these and unsimilar cases, you might have to fight a little bit for getting involved in the process. Being invited to the meetings, be on board from the beginning on being part of the decision-making process. For example, when I started working as a UX brighter, the project manager has told me, Hey, we don't want to make things too complicated. So the UX and UI design IS we'll just put some texts and their screens. And when they're done, you check the whole thing and change the wording when needed. And of course, it was my job to explain to them why it makes sense to involve me in the beginning of the process and the planning process and to talk to me about the research and so on. So in both me everywhere and at any point of time. And this can be a little discouraging and it's okay if you feel that way. But trust me, once you are in those meetings and you become part of the process, the whole team will appreciate you so much and it will feel great. And you just have to be a little patient with the people around you because, you know, we're all just humans. Next challenge, you will be hearing a lot of opinions on your writing. That's just the fact, for example, it could be a little bit funnier. What could be a little more brilliance? Or it could be a little shorter or completely different or whatever. And that is not because people are arrogant. It's because language is something we all learn so early. It's one of the first things that we learn in life and perceive and try to make sense of it. It's only natural that people have opinions about language and writing and how to express something. And, you know, writing is basically just written language, of course. So you will get opinions and that can be hurtful because you made your choices carefully and we're thoughtful with your decisions. And it seems like other people just criticize you without having thought about this as intensely as you did. And as I said, this is only natural and it is okay that it doesn't feel too nice for you. But here you can focus on what to make out of this situations. So the difficult part is to tell the difference between solid and valuable Chris, criticism on the one side. And, you know, just random, Hey, I just don't like this kind of criticism. Always listen to people, listen to the explanations and see what you can learn from them, and then decide which criticism you would like to take and work with and which one you rather ditch. But as I said, it can be a little tough sometimes. Now last one. This is a challenge that everybody working in the field of digital product development knows very well. So designers, deaths, researchers, and so on, things are changing very, very fast. So you might use sketch today, you might use Figma. Next week. You might work for an agency or as a freelancer and you've done websites and apps before, but now you've got a cline that asks you to do your next writing for a video game or for a coffee machine. So you always got to be ready to learn, to be bold enough to tackle these things and never get tired of throwing yourself into new things. But that's also the good part, the exciting part of it, right? Well, at least for me, it's one of the most exciting things about working as a UX brighter. Well, these were the major challenges that I wanted to show you. And if you're ready to deal with all of them and you're ready to tackle them. Let's move further. Let's leave this less than and head over to the next one, where we will take a look at the steps you need to take to actually become a UX writer. And if you're ready for that, I'll see you there. 6. Steps To Start Your UX Writing Career: So welcome back everybody. And we were just talking about the major challenges of working as a UX brighter. And now in this part of the class, I want to go through all the steps that you can take in order to actually start your career as a UX miter. Let's go. The first thing that you should start with is pay attention to micro copy around you. If you have never worked as a UX brighter, this is actually the first thing that I recommend you to do. Become aware of the UX writing in your everyday life. You can start by just grabbing your phone or sit in front of your laptop and notice all the tiny pieces of texts and your favorite applications. Once you start doing that, you will get a feeling for what good copy and one bad copy fields like. And if you want to, you can also grab a notebook and write down great examples for good UX writing and bad UX writing. A next very easy step can be to join UX writing online groups and local meetups. Here you can listen to presentations from real UX writers who tell you about their experience. And you can also do that online where you can just casually join online conferences. And of course, it's a great chance to chat with others to ask your own questions, to share your thoughts and ideas. It's also the place where many experienced riders share examples for good and bad UX writing or solutions to common UX writing problems. So you will definitely learn a lot. I personally would recommend you to check out some of the UX writing Facebook groups. I will tell you more about them in the next chapter. But this has definitely been a great place for me personally to learn more about the actual practice of writing. So the next step you can take is actually learn about UX writing. And here I'm talking about the theory of UX writing. So study the very basics of UX writing, the rules, the principles, et cetera. Because I know that many people who transitioned into UX writing already have a sense for UX writing because they either have experience in writing or in UX. And so they're familiar with the practice with either one part of UX writing. But what they often lack is theoretical background knowledge, but that is exactly what will help you a lot in your decision-making processes as a UX brighter. Because if you only rely on your intuition when writing, you'll be absolutely helpless when you suddenly can't come up with something good. So read those books, read those books, articles and become knowledgeable about the basic theory of UX writing. So when you experience a challenge in your writing, you can follow these rules and principles and they will help you to solve your problem. And when you're here and you learned a lot about UX writing, the next step could be learned about UX because that will be the area you will work in. And as I said earlier, should know the basics and the vocabulary of UX. So, you know what a wireframe is. You know the different types of menu structures, the tools that designers use, et cetera. This might also require some work, but there are many resources and videos and tutorials and books and all where you can learn about the basics of UX really, really fast. And I promise it will be great fun and you will be well-prepared to have conversations about UX writing in the context of an actual app or website. So this is a really helpful step to take on your journey to become a UX writer. The next one is practice UX writing, practice, practice, practice. And I personally wouldn't recommend to start practicing before you know the rules and principles of UX writing because that might make it hard for you to establish an effective writing process. And it will also be hard for you to quality check your own writing. Because if you don't know the quality criteria, how should you know whether you're writing is of good quality, right? But now that you have the knowledge about the writing and you X, you can now start to write and write and write. And the easiest way to do that is check the websites and apps around you. And every time you see Copy, that doesn't seem quite perfect. Rewrite it as practicing and even documenting your UX writing practice and will definitely help you. And it will prepare you for the application process, which we will talk about in the next course. Now when you've done your practices and even documented it, it is time to search for jobs, right? It's time to go on the hunt for your dream job. And here you can just consult your favorite job search side, like Indeed or LinkedIn. Or you can even go to job boards that are specialized in UX jobs or even specialized on UX writing jobs. And this is also something that I will show you in the next lesson when we talk about important resources. So go there, take a look at what all these companies search for and what they have to offer, and then pick the position that suits your profile best. And then you can see yourself doing the future and then apply. Yeah, Don't be shy. Just try your luck. Sit down and write about your experience and your motivation. Let these companies know who you are and what your skills and experience in the field of writing are. And you will see that in the field of UX, writing it as absolutely normal to not have ten years of experience as a UX writer to get hired. Many people actually come from other fields and hiring managers are used to that. So just talk to them and tell them why you're interested in starting a career as a UX writer. And by the way, in the second part of this two core series, I will tell you more about the application process and how to build your application and how to build your portfolio and so on. So we will dive into that later on. So to close this lesson properly, I have a little exercise for you that might help you with finding the perfect job at. I already did this for myself and it really helped me to choose where to apply to. So here we go. Grab your pen and notebook or open your favorite text editor. Write down what your dream job as a UX brighter it looks like. Here are some questions that may help you to reflect. Now you can pause here and just answered them one by one. But I still want to share some words about why this exercise may be worth your time. If you transition into a new field or you start your career in a certain field, you might just feel like you need to go and get just any job that you can get within that field. And while it is true that it can help to work in a job that might not be perfect for you. You know, you don't have to start the UX writing career with Google. Because you know, working in a job that is not perfect might give you experience in the field. I would still like to encourage you to at least half your own preferences and mind and become aware of what you would actually like to do. And then it's still okay to not have it all. But please don't forget about your preferences and wishes just because you enter a new field. Okay? With that being said, I hope you have great fun with this exercise and when you're done, I'll see you in the next lesson where we will talk about the most important resources that will help you to approach the field of your writing and ultimately help you to find a job in the field. So see you there. 7. Further Resources: So welcome back everybody. Let's complete this class. But the last lesson in which we will talk about further resources that will help you to dive deeper into UX writing. And then these resources you will not only learn about knowledge and methods like in this course, you will also learn about the problems of UX writers. The questions UX writers ask themselves, their perspective on language and user experience and all the other topics that the UX writing and design community is interested in. And I brought you different kinds of resources so you can choose whatever media you would like to consume. Little disclaimer, I don't get paid by any author or any institution or any podcasts mentioned them. It is really just my personal recommendation based on my experience of what is helpful to new UX writers. And second disclaimer, you don't have to take notes here. I will include all of these resources in the resource list. Then you can download here in the download section. And with that being said, let's start with books. Now, the first four books, strategic writing for UX micro copy. The complete guide to writing for designers and writing is designing are the books that every UX writer will recommend you. If you ask them about books to read the topic, they will give you basic knowledge and a deep dive into the field. So they are a great addition to online courses. And the last one, Don Norman, The Design of Everyday Things is the user designed Bible. So not only for digital products, but as it says, The Design of Everyday Things. So here you will learn a lot about design, a lot about how design works and how designers approach problems. So this is very valuable for working with user experience. Now, the next resources that I can recommend to you are of course blocks because most of the time look, articles are for free. So a great way to start reading about your writing. I really recommend the block of the x Writing Hub and the block of the UX writers collective. They are enlarged communities and have a huge network of UX writers. So you will find many great blog articles about a lot of different topics. And then you can check out the gathered content block where you can find more articles about content strategy, information architecture, and so on. So that part of the X writing job, and they also have a great network of many different experts. And the last two blocks, UX Collective and UX Planet or more about UX design and sub-disciplines like UX research and your strategy in general. But as I said earlier, it is super important to know about the basics of UX design when you work as a UX writer. So these are also great resources to take a look at. Now, if you're not a reader, I also got some podcasts for you. Now the first two ones, writers and tech and writer. So Silicon Valley are specifically about UX writing and content strategy. And the other three, the UX podcast, the wireframe podcasts from Adobe and the various Google design podcasts are more about UX design in general. But there are also such great places to learn about user experience in all of its aspects. So definitely helpful if you want to find your way into UX writing. Now, something that I also found very, very helpful was groups. And these groups and communities, you can engage in discussions about UX writing. You can ask questions or you can simply read about what other UX writers are concerned with. Which is really, really interesting when you want to learn about the reality of few exciting and practice. Now the first two groups of Facebook groups, UX writing events is basically a newsletter where you can subscribe and receive a list of UX writing he bends. And another thing you can do is just hit the Meetup website where you can find physical and also virtual meet-ups all over the world about all kinds of different topics. And you can just search where you're writing and find local meet-ups or Zoom meet-ups like this example right here. The UX writing and content design workshop at the School of UX. And you can see this is an online event. It's totally free and full of interesting people. Nice, isn't it? Now one last thing that will come in handy to you might be job boards, and I also mentioned these before. You can check out the next writing job board of the UX writing hub where you can find your exciting jobs all over the world. Or you can go to the UI UX job board and take a look at the UX writers stops here. Or you can go to regular job websites like Indeed glassdoor or LinkedIn and just search for your writer. I personally found the most interesting job ads for UX writers on LinkedIn. But I think it really depends on the region. So definitely check out all of them if you're interested in applying for a job in the field of UX writing. Now, as I said, you will find all these resources and links in the PDF that I uploaded in the download section. So definitely check this out as well. So this is it. We're done here, my friends. Thank you so much for sticking around. And as I sat, this was the first part of a two course serious and the next class we'll dive deeper into the application process. So how to apply, how to survive all these interviews and the home assignment and how to prepare a proper portfolio. So stay tuned because I will upload it as soon as possible. Now if you'd like to, you can join me and some final remarks and my altro, and if not, I wish you all the best and hope to see you in the next class. 8. Final Thoughts: So this is it. Thank you so much for joining me in this class and congratulations on completing this class. Now I hope that after this class you have a very clear idea about what a UX writer does. And I also hope that this course helps you to prepare for a role in UX writing or to hire a UX writer. Now, if this course has indeed encouraged you to apply for a job and UX writing, I'd also recommend to take the next class because this will also be about becoming a UX brighter, but it will be specialized on the application process. So all the steps that you have to take in order to actually become a UX brighter. So how to write your resume, how to create your portfolio, how to survive all the interviews and all the home assignments and everything else. So if that sounds interesting to you, I recommend to check this out as well to get the full picture. Now except for that, there's nothing more to say for me then. Keep on writing, enjoy the process, and I hope to see you sometime soon.