Be Your Own Social Media Guru

George Weiner, Whole Whale University

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34 Videos (2h 4m)
    • Welcome to Whole Whale University!

      1:30
    • Sh*t Gurus Say

      2:11
    • What does it mean to be an expert?

      1:46
    • Messaging Matters

      2:40
    • Make asks clear and easy

      6:56
    • One size never fits all

      4:05
    • It is noisy

      4:16
    • No goals, no point

      3:05
    • Finding the value for your organization

      1:59
    • Tackling the Top social media fears

      1:52
    • Youtube Checklist

      1:47
    • Promoting Youtube Videos

      10:04
    • Using Youtube Analytics

      4:45
    • Twitter Checklist

      1:01
    • Twitter Basics

      2:47
    • Twitter Tips

      5:38
    • Twitter Tools

      4:44
    • Facebook Checklist

      1:28
    • Facebook Basics

      6:32
    • Facebook Tips

      5:34
    • Facebook Summary

      0:33
    • Be healthy

      7:50
    • Go where they are

      3:26
    • Build relationships

      5:18
    • Be interesting

      9:33
    • Summary of Being Human

      0:37
    • The Whole Whale Process

      2:25
    • How we measure behavior: Google Analytics

      8:30
    • Assisted Conversions in Google Analytics

      2:07
    • Summary of Acting on Knowledge

      0:33
    • Creating feedback loops

      2:25
    • Ask: what do the data say?

      1:12
    • Refine what works

      3:35
    • Final thoughts

      1:22