Basic Page Optimization for SEO | Peter Kent | Skillshare
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21 Videos (1h 7m)
    • Introduction to Basic Page Optimization - "Hidden Code"

      0:50
    • URLs

      5:39
    • Title Tags

      7:18
    • Keywords Tag

      1:28
    • Description Tag

      4:13
    • Other Meta Tags

      1:42
    • Basic Page Optimization - "Visible Code"

      0:51
    • Heading Tags

      3:01
    • Body Text

      6:05
    • Images

      4:02
    • Internal Links

      3:58
    • "Link Blocks"

      1:10
    • Further Tips & Tricks

      0:27
    • "What We Do" Paragraphs

      2:20
    • robots.txt & the robots Meta Tag

      4:41
    • HTML Sitemaps

      1:17
    • Using Structured Data Markup

      1:10
    • How Structured Data Markup Can Boost Your Pages

      5:46
    • Picking a Markup Format

      4:03
    • Using Markkup Tools

      2:35
    • Customizing Your Google Search Results with Markup

      4:07

About This Class

LEARN & IMPLEMENT SEO THAT PRODUCES RESULTS! GET YOUR WEBSITE TO THE TOP OF THE MAJOR SEARCH ENGINES!

When your potential customers and site visitors search at Google, Bing, and Yahoo! ... does your Web site appear in the results? At or near the top?

If not, this class can help! 

This class will cover: 

  1. Hidden Code for Basic Page Optimization 
  2. Visible Code for Basic Page Optimization 
  3. Using Structured Data Markup
  4. Basic Page Optimization - A Few More Tips & Tricks! 

24

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Community Generated

The level is determined by a majority opinion of students who have reviewed this class. The teacher's recommendation is shown until at least 5 student responses are collected.

Peter Kent

Geek-Free, Commonsense Advice on Online Business

Peter Kent is Peter Kent has been working online since 1984, and in software development even longer.

He's the author of dozens of books about working on the Internet, from the Complete Idiot's Guide to the Internet (first published way back in 1994) to SEO for Dummies (6 editions since the early 2000s).

He's an ecommerce consultant, and has helped literally hundreds of companies, large and small, understand how to do business online. He's consulted with companies such as Amaz...

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