Anatomy of A Brand: Fundamental Copyright & Legal Concepts and Pricing Strategy | Ericka M | Skillshare

Anatomy of A Brand: Fundamental Copyright & Legal Concepts and Pricing Strategy

Ericka M

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24 Lessons (41m)
    • 1. Anatomy of A Brand Promo

      0:54
    • 2. About the course

      0:46
    • 3. Instructor Information

      1:20
    • 4. Trademarks

      2:35
    • 5. USPTO Sites

      6:16
    • 6. Trademarks Preventing Confussion

      1:02
    • 7. Service Marks Examples

      0:43
    • 8. Parody Of A Trademark

      1:48
    • 9. Parody Case Study

      0:52
    • 10. Branding

      0:57
    • 11. News publications

      2:00
    • 12. Additonal Fashion News Resources

      2:08
    • 13. Menssites

      1:58
    • 14. Copyrights Intro

      1:39
    • 15. United States Copyright Office

      1:49
    • 16. Patents

      1:50
    • 17. Pricing

      2:26
    • 18. Freetrade

      0:40
    • 19. Vendor Compliance Guides

      1:00
    • 20. Retail Terminology

      3:05
    • 21. Tradeshows

      1:09
    • 22. Contacting Buyers

      2:09
    • 23. Women and Minority Business Owners

      1:06
    • 24. Conclusion

      0:35