6 Types Of Instagram Posts That Engage Your Audience | James Canzanella | Skillshare

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6 Types Of Instagram Posts That Engage Your Audience

teacher avatar James Canzanella, Affiliate Marketing

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Taught by industry leaders & working professionals
Topics include illustration, design, photography, and more

Watch this class and thousands more

Get unlimited access to every class
Taught by industry leaders & working professionals
Topics include illustration, design, photography, and more

Lessons in This Class

2 Lessons (14m)
    • 1. Introduction

    • 2. 6 Types Of Instagram Posts That Engage Your Audience

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About This Class

If you've ever wanted to know how to get better engagement with the pictures you post on Instagram, then this quick course is going to be perfect for you. After completing this video slideshow presentation, you'll have a good idea of what you should be posting along with a few examples in some popular niches for inspiration. So if you're an Instagram or social media marketer, feel free to enroll now and I'll see you on the other side.

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James Canzanella

Affiliate Marketing


Affiliate marketer, course creator, and fan of everything 90s.

Join my new affiliate marketing Facebook group here.

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1. Introduction: Hey, what's up is James Kansan all and welcome to my core six different types of instagram posts that engage your audience. So it's going to be very quick slide show presentation giving you quite a few examples of what you can use these, why they're so popular and basically why you should start using them because they're probably some of the best ways to engage your audience is going to be very quick. You might even know a few of these. But the main point I want you to get out of this is that if you're not using them, you should probably start doing it because you're missing on a ton of engagement when it comes to Instagram. So if that sounds interesting, go ahead and and roll right now and I look forward to seeing you on the other side 2. 6 Types Of Instagram Posts That Engage Your Audience: Hey, what's up? It's James cans and all. And welcome to my core six different types of instagram post that engage your audience. So this is going to be very quick, as he really don't need a lot of explanation when it comes to these posts. But there's a good chance you're probably not utilizing all of these regardless of what? Your niches. I'm going to show you a few examples and why they work so well, not just within scram. So if you have quite a few social media, I guess you could say profiles. This is gonna work perfectly for them as well. So now that we've got that other way, of course, when you get to engage them, it's gonna bring more people to your post. When others contact them in their they can like and so on and so forth. You get a lot of great stuff going on. So first and foremost, let's continue. This is probably it's a one of the best in order to get a lot of comments and, of course, is called the picture comment. So let's dive a little bit deeper into it. So what is it? First of all, you want to have a nice background picture, or at least something that's going to allow you to see the text that is on the picture. Okay, next is going to be text asking a question or comment below now. It doesn't always have to say comment below. It could be any type of statement that would basically illicit a response down below. But having to call the action definitely work. So an example could be comin down below your favorite book, Common Down Below, a book that changed your life. Comment down below your favorite NFL team. Comment down below. What? Your max. A bench presses comment down below. What? Your favor exercises. Or it could just say, What's your favorite exercise? Common below? There's plenty of ways to write as long as you get the main point of cross, okay? And Hank, if you do this enough, you're gonna probably figure out what wording were expressed for you. For example, in my my Facebook page, I had I still have but many years ago when I, when I used it, was more popular. There was always one that said, like caption this photo, and that's all you needed to have because the photo is just so weird. It was as if people just had the comment on it. So it really depends on the photo and how you word it. But that's something. Contest out. You'll get better at over time. It's not really a big deal how you do it in the beginning. Just take notice What works better? Okay, here's an example. Show you a few name A book that changed your life, as you can see by the background picture is very relevant. There's books there, and they got that black circle there to make the white stand out. If that black, um, let me trace it for if this wasn't here, okay, it would be probably a little bit tougher and read with all those colors going on. But notice how this really pops out at you. It's very easy to read, and things like this usually get a lot of comments. Obviously, if it's going to be related, if you're doing a if you're in the fitness niche and you're posting something like this, yeah, you might get a few comments. It's just not as relative. It could be. Maybe name of fitness magazine that you read often that would be a better alone. But for this it's more of kind of like entrepreneur, maybe out in all your niches, librarians. Then it'll definitely work out. Well, all right, so that's one example. Here's another. It's Sunday rep your team below. Okay, Like I said, many ways to say it. Okay, Rep your team. That's, Ah, great way of saying, Who is your team? Who do you stand for? The Eagles, the Patriots, the lines, the Broncos, whatever it's going to be. I was in the NFL next. This was very popular, another one that was probably the most popular that I literally used very frequently. It had a picture of the United States and with every state they drew in, kind of like a picture for each team. And it said, My comment below your team either way, always got a ton of comments, especially when it's something like NFL. People are very supportive of their team. They're proud of their team. They want to rep them as much as possible. So just give me another example and this one is actually a little bit different. This from Alex Becker and this is going to be a comment one, but in the different way, aside from the Pokemon go hat right there says, Let's get some Q and A going on instagram. So another great way of doing this in the comment is any type of Q and A section. So say, like, Hey, I'm doing like on this. I'm doing new videos on YouTube. Ask me your pressing questions when it comes to an online business. All right, you can obviously make that text a little smaller, and you don't have to see as much there. But in this example, I would recommend doing it like he did, as in putting the Q and A in the text and then writing it in the description as well. But either way, as you can see, you got a good amount of comments there. So this is a really great way to answer some questions. If you actually plan on answering questions, maybe could do them on Instagram. Maybe you can do them on YouTube, whatever it's going to be, but either way, it's still picture comments still gets a lot of engagement, and let's move on to the next one. All right, next we have the MIM and these air always popular. I'm sure you've seen him before, but either way we gotta go over him. So a picture that tells a story itself, along with big white letters that go with the picture. Okay, this is a perfect example. Who's that sexy beast? Oh, I clicked on my own profile again. Or I could say, Oh, I looked in the rear again, Something like that. But it's funny because you got the old grandma here trying to adjust her glasses like, Oh, that's me. But anyway means they're usually easy to read. I mean, look at this. Those big white letters with kind of the black stroke around that it's sometimes they could be controversial or they can be funny. And there's a reason why they get so many shares. I believe it's because the whole the whole aspect of it, the picture that goes hand in hand with what the Texas saying the the ability to easily read the text very quickly and use either either either funny or controversial. And that's why they get a lot of shares because the very polarizing Okay, so that's a 41. Here's an example of one. Not exactly a mean, but I picked this up because it was very controversial. It says whether you love what I'm saying or hate, what I'm saying, you're having a reaction to it. And that is exactly what needs to happen in this country. The amount of comments on this air ridiculous. I personally don't find this controversial in any way hack. I don't find just about many things controversial, but things like this, like I said, talked about big white letters, a picture that tells the story itself. A lot of people don't like this woman, so I guess just putting a picture of her would be controversial enough. But adding the text to it really does it. Okay, so that's an example of a controversial one. And let's continue. We're gonna be doing the motivator. This is to motivate and inspire these air used all over the place. They get a lot of engagement, And if you're anything in the fitness like I am, you've probably seen this a 1,000,000 1/2 times. So what? It is motivate inspire It can be a mean Okay, just like we talked about before. It could be a quote like you saw before. And the idea behind this is your usually gonna get. A lot of people saying depend on how big your audience is. Very common reaction was like I needed this today or like I needed to hear this. Today are like, this was perfect for me today cause it's usually something like if someone struggling and they're going through, maybe a hard time and they see something like this. That's usually the response that accommodates these types of motivating pictures like this one with the rock where it was broke and then he wasn't going to be whatever. I've seen this so many times. But either way, that's kind of what happens with these flu. Got another example, just a random when I picked off line how to stay motivated. This one's pretty self explanatory. Not only is it the motivator, but it's telling you how to stay motivated. I didn't actually read these. That's not the idea. It's just giving you an example. Okay, so next we have the quick check, which is check out the old profile. Okay, There's a lot of reasons why you could do that, and I'm going to show you. Okay, So what it is, it's a picture first and foremost. And I actually stole this picture on the right. This beautiful picture from my own profile. I know such a rebel, right? Okay. And aside from that, it says something along the lines of Check the link in my profile or check the profile. Whatever you want to do, you don't have to be, like, super detailed with it as long as they get the main idea. Right. And aside from the picture here, also, make sure you put a little something in the description. Okay? That will give him a little bit extra, because you're not gonna be able to type like 50 words in this picture. Something like check my profile will do. And then in description, you can sell a k check my profile. I just put out a new YouTube video answering your questions at all. You guys asked on instagram. Okay. And make sure the background is someone visually pleasing. Yes, I put someone because it actually can be a person. Could be the rock. Could be this girl or could be grandma. Okay. No big deal about the type of it could be someone or somewhat visually pleasing, So it works either way, So ha take that anyway. Okay, let's continue. So the video. Okay, The video is everywhere, and literally. I was just I was struggling to come up with what to write for. This had so many great ideas. And so this is what I came up with. Your You know what a video is, right? And you already know the video does right? That's all I got for you, All right. Video is a video. It's whether or not you're utilizing it. It's really up to you if that's like, give marketing strategy. But I did hear Ah, kind of, Ah, funny statistic. I don't remember it exactly, but it was more of the idea of it. Someone said by like, the I think the year of, like 2020 something like that, around 75% of Facebook is just going to be video. And that's crazy. It could be even higher. Anyway, that's an estimate. I completely agree with that, but I mean, when it comes to video, you can literally post the same exact stuff I'm talking about. Except it's in video form in fact, they now have videos that are combined with those means where on the top in the bottom will be like big text to catch people's attention. And then people will watch the video. You see those a lot on Facebook. They've got millions of views. Either way had to through the video in here, because it's very popular. There's not much to explain that you get a video, you upload it and you kick back and relax. And you you put your feet up and drink a few. I don't know Coronas. Something like that. Actually, Coronas or Nasty, don't drink them next and last and definitely not least we have been itch Benefit, right? And this one is template bubble kind off love, seeing kind of after anyway, this one is very flexible, is what I mean by template Herbal. It's like silly putty. You conform however you want and use however you want. I'll explain. Okay, so what? It is leveraging off the most popular topics with a niche. Okay, so you got at least do a little thinking for this. I know it's craziness. Who would want to do thinking when posting on social media? It's just so much work anyway. So what are the hot topics right? What gets the most amount of likes? I'm gonna give you some examples. So with fitness, alright, transformations were always huge with someone lost, like £300. And now they're like winning the world Arnold classic physique contest, whatever it's going to be. Either way, they inspire people. They motivate people simple enough. Aside from that and fitness, women's physique always always, always did. Well, there's a reason why actually create a physique page for women and not for men, simply because the interaction is just it does not even compete with its ridiculous. Aside from that funny means always that well, if they always got a lot of comments like shares either way, sending on Instagram it really doesn't change all that much from social media to social media, except for the fact that on Facebook you can actually share stuff on Instagram. It's more of just lots of views. Comments likes okay for success, anything like entrepreneur motivation and inspiration. You've seen those before, you know, entrepreneurs will work 80 hours a week just to avoid working 40 hours for someone else. You know, stuff like that. Pretty obvious stuff. Next we got NFL. We got 40 beams. I was in that niche for a while and be a same thing. Funny mean, probably. Baseball's the same thing. It really depends on the niche. If you're in, like, a funny niche or just like Laffer die example type of thing. It's gonna be a lot of these means that are funny, obviously, because it's a funny niche. I guess that's what you want to call it either way. Another example. Pets. How often you see those cute kid and are probably videos also with the means where the cats like sitting on your computer, stealing your warms right? Those were just a few examples, but it doesn't take long toe kind of figure out what's very popular. There's a reason why so many people post cute kitten videos in their cat niche, or why so many people post those NFL nein means in the NFL niche. Or why so many people post thes motivational, inspirational quotes in any type of entrepreneurial kind of niche. Or, you know, make money online online business because they flat out work and they get a lot of engagement, simple stuff, right? Told me that wasn't going to take along. This is more of getting the main idea across from any types of these posts. If you haven't been utilizing them, you got, you know, got some more ammunition for your instagram account. All right, so use these as much as you like. I kind of rotate flip around, see what works. Well, and when something does work, well, keep in mind that you're gonna want to use it more often in the future. Okay. When I had my keep saying when I had my I still have my Facebook page, I just don't use it. But, I mean, I gathered probably like thousands of pictures, and I had a specific folder of what worked the best, and I was posting so much that I would always rotate those as much as possible, just cause it really helped with the engagement. But either way, that's the course. If you learned at least anything new, if you got at least one golden nugget out of this, go ahead. Give it a thumb's up. A comment like a share, a fist bump, a high five and ninja kick. I greatly appreciate it. with all that being said. I am James Kansan. Ella, Thank you for watching, and I'll talk to you soon.