4 Strategies for Facebook Advertising: How to Launch Your Next Facebook Ad Successfully

Shelley Hitz, Author Coach and Business Strategist

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8 Videos (1h 18m)
    • Introduction

    • Why Facebook Advertising

    • 4 Strategies to Consider

    • The Power of Retargeting

    • Orientation to the Facebook Dashboard

    • Choose Your Goal

    • Decide on Your Audience

    • Next Steps


About This Class


It’s easy to waste a lot of money on advertising that simply does not work.

You can also spend hours upon hours on content marketing to realize no one is seeing your content.

How do you reach the person who needs the solution that you have to offer, but doesn’t know you exist yet?

Facebook Advertising.

It’s powerful.

You’ve probably seen the power of it in your own life. For example, have you ever been looking at a pair of shoes only to see them pop up in your Facebook feed later that day?

That’s the power of retargeting.

I have used Facebook advertising in my own business and now want to help you harness the power of Facebook ads for your business.

I will share with you four simple, but powerful strategies to consider and will walk you through the essential things you need to know inside your Facebook ads dashboard. I will also discuss ad budgets and how to evaluate the success of your ads.

By the end of this class, you will have a plan in place to help you set up your first ad successfully.

Are you ready to dive in?

Let's get started!

12 of 12 students recommendSee All

Take this class! You will love the easy and informative way Shelley explains the mysteries of Facebook advertising.
Blenda Tyvoll


This is a great course, perfectly explained with lots of love and great insights to start applying asap! Huge thank you, Shelley Hitz for taking the time to build this course for us!
Very usefull information step by step!





Shelley Hitz

Author Coach and Business Strategist

I have been marketing online since 2004 and have a passion for teaching.  Make sure to click the "follow" button on my profile to be notified when I release new classes.

Publish a Book

I’m a “get it done” author coach who helps you get the first draft out of your head and onto paper in record time. Our publishing company has published 50 books in 7 years and I have personally authored over 40 of them.

Shelley is today’s Dan Poynter. Her books and advice are golden. She shares the details of self-publishing plus great marketing tips. She is the real deal and her book, Self-Publishing Books 101, proves it.” – Scott Bilker

Learn my strategies to write faster and better in my free nonfiction writing challenge here: writingweek.com

A Best-Selling Book

Are you ready to give birth to a best-selling book you can be proud of without spending thousands of dollars? If so, I can help. I teach authors how to self-publish through their own publishing company (hint: it’s easier than you think)!

Discover my 3 proven book writing formulas every nonfiction author needs to know here: www.shelleyhitz.com/formulas

Sell More Products

I help you sell more books and products without being pushy or self-promotional by working smarter not harder so that you have more time to do the things you love. Set it up once and let it work for you over and over. I call it my Author Automation system.

Learn the key elements that have helped me sell over 170,000 books in 8 years here: www.shelleyhitz.com/amplify