3 Business Levers: Create a 12-Month Growth Plan for Your Company

Davis Jones, Co-founder of Eazl

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24 Videos (2h 29m)
    • INTRODUCTION: Meet Andy Angelos, Co-founder of SocialKaty (Acquired in 2014)

      6:35
    • SECTION 1: Putting the Right Systems in Place & Identifying What’s Going on in Your Market

      9:40
    • SECTION 1: Let’s Talk About a Few Concepts Central to Growth Planning (or “Scaling”)

      12:32
    • SECTION 1: IDEO’s T-Shaped Skills: The Basics of Ownership vs. Delegation

      4:10
    • SECTION 1: [SideBYSide] Get Access to the Growth Modeling Tool Designed by Andy

      7:18
    • SECTION 1: Case Study: Using the Growth Modeling Tool for a Digital Business (Optional)

      9:13
    • SECTION 1: Case Study: Using the Growth Modeling Tool for a Service Business (Optional)

      7:53
    • SECTION 1: A Preview of What’s Coming Up in the Business Modeling Section

      1:22
    • SECTION 2: A Quick Introduction to Business Levers and Growth Modeling

      4:39
    • SECTION 2: The Four Things You Need to Know to Create Your 12-Month Growth Model

      7:05
    • SECTION 2: [SideBYSide] Create Your Revenue Model with Andy

      1:17
    • SECTION 2: [SideBYSide] Integrate Your Costs into Your Revenue Model

      1:58
    • SECTION 2: [SideBYSide] Full Circle: Building Business Levers into Your Growth Model

      7:11
    • SECTION 3: Andy’s Experience: How He’s Seen These Levers Work Together

      1:34
    • SECTION 3: Increasing the Number of Transactions and Sales Operations

      2:51
    • SECTION 3: Market Testing when Raising Prices

      5:50
    • SECTION 3: Automation and Other Ways of Finding Cost Efficiencies

      6:15
    • SECTION 4: An Introduction to Bringing in More Vendors and People

      2:09
    • SECTION 4: The Hiring Debate: Davis vs. Andy and Jennifer (One of Andy’s fmr. Employees)

      14:53
    • SECTION 4: What’s Best? Contractors, Part-timers, Remote Employees, and Virtual Employees

      8:07
    • SECTION 4: Joe (Andy’s fmr. CFO) on Hiring Vendors and Andy on “Dating Projects”

      6:58
    • SECTION 4: Avoid the Timesuck: How Andy Streamlines Interviewing and Hiring

      10:06
    • SECTION 4: See Some of Andy’s Favorite Recruiting and Hiring Technologies

      4:55
    • SECTION 4: What it Means to Be the Boss

      3:59