Identify Your Future Fans

Create a Sound Fan Base

Map your Career Progression Model.Take the model here identify a group of artists that represent you
- Map your Career Progression Model.Take the model here identify a group of artists that represent your career progression.
- Create a Character from your future Fan Club. Using the tools outlined bring to life the persona of your most loyal fan group.
Predict The Future: Your Career & Fans
- Map your career path. Take the model here identify a group of artists that represent your career progression.
- Bring to life a fan persona from your career model

Class Wrap Up

Additional Resources

The career progression of a successful artist

Use your influencers and similar artists to map your music career aspirations. Here we look at the progression of Macklemore and map his transition from making music as a hobby to releasing a #1 album. You will learn to leverage these artists to hustle up the chain.

Check out this quick doco on the hustle of Macklemore and Ryan Lewis as well as a look at how 'Heist' became a #1 album without label support.

How to find an audience

Use free tools to gain a deep understanding of your best possible audience, the group that will be most receptive to your sound and easiest to convert to loyal fans. Uniting these people into a fan based community is essential to a long and prosperous career in music. Read below on the power of fan communities.
Download the course summary http://goo.gl/Vvra0

You can use this as a reference for creating fan marketing strategies.

Ensure you post all your questions you want answered in the discussion forum.

William J. Gunkel

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