Crowdstorm a brief for you most important problem

The Brief, Incentives & The Search Pattern

Welcome
Welcome to the first Lesson Unit of Crowdstorm: Learn to Brainstorm Big Ideas with Huge Groups! In this unit we'll start by going over the Brief, Incentives and what we'll call The Search Pattern.

The Basics
Each of the following readings explore themes from the introductory video and link to example crowdstorms.
Don't worry if you can't get through everything, the main points are covered in the video and we'll see the ideas in action, in the project.
Examples [Briefs, Incentives + Coalitions]
Most Detail - relevant chapters from Crowdstorm
The book chapters provide the most detailed overview of the subjects from each session. Again, don't worry if you don't get this this during the class, but for those who want even more, this is where to look.
- Chapter 3 Ask the Right Question
- Chapter 4 Fair Incentives to Motivate
- Chapter 5 Build the Coalition
- Chapter 6 Recruit the Best Participants

Submit Idea Draft

Get started on your project! Take a shot at submitting your first response to the project brief. Spe
Get started on your project! Take a shot at submitting your first response to the project brief. Specifically:

+ create a draft brief
+ develop incentives
+ describe how your crowdstorm will work

NOTE: please dont like or comment yet. Just focus on adding your first submission.
Create a Draft Brief
Share your draft brief, incentives and crowdstorm description.

Recruiting, Community Management & The Collaboration Pattern

Watch video lesson
Congrats, you've made it to Lesson 2! In this unit we'll cover recruiting, community management and the collaboration pattern. As with the first Lesson, we have basic content, but I've also added more pointers for those interested in more background.

More Detail - more readings/watchings
Explore - crowdstorms built around collaboration and integration models
- LEGO Cuusoo
- Jovoto
- Giffgaff
- LocalMotors
- Topcoder
Full Detail - relevant chapters from Crowdstorm
- Chapter 7 Manage Communities to Facilitate Great Outcomes
- Chapter 8 Understand Participant Contributions

Give Feedback to Your Classmates

Continue with your project. In this unit, focus on offering feedback to other students on their resp
Continue with your project. In this unit, focus on offering feedback to other students on their responses to the brief. Be sure to get feedback on yours, too!

+ read other ideas and offer feedback
+ update your idea in response to feedback

NOTE: dont worry about liking for the moment. Its tempting to click the heart symbol, but try not to do it.
Review all briefs and share your feedback
Share your progress in your project section to get feedback from other students

Idea Selection & Online Spaces

Watch video lesson
Home stretch, final Lesson! We'll cover idea selection and online spaces as the final topics for this class.
More Detail - more readings/watchings
Fan and customer focused online spaces to explore
- LEGO Cuusoo
- Giffgaff
Domain focused online spaces to explore
Full Detail - relevant chapters from Crowdstorm
- Chapter 9 Reign in the Tyranny of Ideas
- Chapter 10 Choose the Right Online Space
- Chapter 11 Meta
Still looking for more? There are more cases and discussions in the G+ Crowdstorm Community.

Update + Pick the Winners

The final leg of your project - share a revised version of your submission based on the feedback you
The final leg of your project - share a revised version of your submission based on the feedback you received. Help to select the overall winner but liking your favorite projects!

+ make final changes to your idea
+ vote on other ideas to help pick a winner
Update your brief and vote for the winner
PIck a winner!

Shaun Abrahamson

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