Video Content Marketing 101

, An open incubator where ideas meet execution

Join VidCaster co-founder and experienced video producer Ray Pawulich for a hands-on and interactive session on marketing video for your business.
In this session you'll learn:
- How to maximize your organization's video strategy with just a few minutes per week
- What types of content drives sales and action from viewers
- How to use free online tools to create compelling video in minutes
- How to use your mobile phone to create effective video
- How to maximize your total potential audience
- How to take your video to the next level with paid distribution
- How to measure the return on your video strategy with analytics
Pss: To make the most out of the class, bring your own computer and smartphone.

As in all pariSoma CoLearning classes, snacks and beverages will be provided!
Though feel free to bring your own lunch if you would like a more substantial meal!



  • Video Content Marketing 101


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PARISOMA Education

An open incubator where ideas meet execution
Ray Pawulich is the Brand Manager and Co-Founder of VidCaster, a software-as-a-service company that empowers video creators to present their content in a way that drives their content marketing goals.

Ray has extensive experience in media and marketing, including tours of duty in the television, print, and outdoor advertising industries. 

As a Brand Manager for VidCaster, Ray works hands-on with clients such as Zendesk and Airbnb to help them with their video publishing and distribution initiatives. VidCaster's investors include French innovation agency FaberNovel, Dave McClure's 500 StartupsQuest Venture Partners and more.


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