Pinning With Purpose: Telling Your Story On Pinterest

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Class Project

Build a pinboard that creates your brand’s visual narrative

About the Class

Learn how to use Pinterest to effectively tell your brand’s story. Leave this class with a perfected Pinterest board that expresses what your brand is about - whether personal or professional.

I have a following of nearly 1.5 million on Pinterest and have worked with brands from Calypso St. Barth, Art.com and Le Bunny Bleu, to Glamour Magazine, Vera Wang, and Zales. I am also a former small business owner who successfully landed my e-commerce site in publications such as DailyCandy, Lucky and Real Simple Magazine. Accomplishing all of this from the comforts of my home office, I know the ins and outs of utilizing social media sites like Pinterest to get you and your brand noticed.

You’ll learn how to:

  • Utilize the power of your pinboard to create a strong brand “story” and promote your brand
  • Identify and clearly articulate who your target audience is in order to find your Pinterest community
  • Source “pin-worthy” and “repinnable” imagery
  • Write the copy that enhances your imagery and story

You’ll learn all these skills by creating, perfecting, and managing your own Pinterest pinboard. We’ll work collaboratively to give each other feedback, suggestions and high-fives on our pinboards throughout class - in the online Classroom and in offline, local workshops.

More Information

Level: Beginner

School: Technology

At a Glance

  • Non-Membership Class
  • 0 Video Lessons (0s)
  • 1,000 Students
  • 88% Positive Reviews (17)
  • Self-Paced Online Class
  • 14-Day Money Back Guarantee

About the Teacher

Christine Martinez

Christine Martinez

I have a following of nearly 1.5 million on Pinterest. I've been named a "Pinner to Follow" by The Business Insider, The Huffington Post Tech, Mashable, The Next Web, The International...

88% Positive Reviews

Nina Pacifico

Nina Pacifico

Director of Sponsorships at MomBiz.com

Christine did a fantastic job and really made me rethink how Pinterest can tell my company's brand story!

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