The Art of Cult-Like Loyalty

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  • Turning Customers Into Believers

  • Building Your Brand’s Narrative

  • The Effectiveness of Engagement Programs

  • Loyalty As A Competitive Advantage

  • Class Wrap-Up

Class Project: Design your customer loyalty strategy

Assignment Details






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About This Class

I have a history of getting people excited about things - something I do now as Director of Customer Experience at Threadflip, Community Mentor at SoundCloud and as an Advisor to Skillshare. And something I did previously as Head of Global Community at Airbnb and Senior Community Manager at Yelp. I’m excite... Read More

Published on Tue, Sep 11th 2012