Launching and scaling a startup is time-consuming and expensive. The last thing you want to do is incur another expense...but you need PR, right? Maybe not. Maybe you can actually do it yourself - but you probably need a plan and some general rules of thumb.
In this class, you'll build that plan and figure how to start executing on it. I will walk you through the ins-and-outs of the startup PR landscape, as well as help you build your very own tagline, value prop, and pitch strategy that you can put into practice without hiring an expensive PR agency.
Some specific things I'll cover in this class:
The creator of my favorite project submission will receive a personal PR consultation from me! Make sure to give it your all and stay active in the class, and you get free agency time!
Craft a well-developed startup pitch and PR plan
Elliot Tomaeno is obsessed with consumer technology companies and startups. He's founder and president of Astrsk, a boutique PR agency based in New York and San Francisco that caters t...
Elliot is a thought-leader in PR and you can tell how passionate he is about his work and the level of expertise he's at through his real-world examples in the class. I have the pleasu...