Writing for an Online Audience

This workshop will guide you through exercises that will help you find your unique voice – the voice your audience wants to hear! 

The right words will turn your buyers or readers into die hard fans, turn an influential blogger or editor into a cheerleader, and get you found in the right web searches!

This workshop is perfect for those selling online, blogging, and trying to develop a strong voice for their personal brand. 

  • Writing for an Online Audience


    Brooklyn, NY

    Together we'll 

    • Craft your online bio
    • Draft a few compelling social media updates
    • Come up with an effective and dynamic description for an item or service you offer
    • Create a plan that will help you further craft your online voice
    Thu, October 4th, 2012

    7:00 pm - 8:30 pm EDT

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Danielle Maveal

Danielle Maveal, was Etsy.com’s Seller Education Lead for five years. She works to help artists and crafters make a creative living selling their work. She shares tips in the Seller Handbook, in the Etsy Success newsletter, has hosted hundreds of live workshops in the Online Labs and in person at conferences around the world. She's led classes at General Assembly, The Creative Conference of Entrepreneurs, Martha Stewart's Dreamers Into Doers Conference, NY Brand Lab Radio, Pratt, and other entrepreneurial events. 

Less than a year after opening her Etsy shop, Etsy asked her to come work for the then small start-up, and she’s been teaching ever since. Her focus is to encourage, motivate, and educate anyone running a small, independent business.

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Brooklyn, NY

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