Mini-Class: Make Your Mark: Unorthodox Marketing Strategies

4 VIDEOS (20m)
  • Getting to Know Your Market

    • Trailer

    • Getting to Know Your Market

      05:18

  • Generating Ideas

    • Generating Ideas

      07:27

  • Executing Your Concept

    • Executing Your Idea

      06:49

Class Project: Build a pitch deck for a marketing concept

Assignment Details

438

Students

36

Projects

About This Class

The principles of marketing are rather basic: connect with your customer, promote an initiative, and sell products. Despite the relative simplicity of these elements, the amount of marketing clutter consumers are constantly bombarded with has made it increasingly difficult to actually have an impact with norm... Read More

Published on Wed, Sep 18th 2013