How to Think Wrong

, Social Designer / Creative Facilitator

*** Please note, in order for this class to take place, we need a minimum number of 12 particapants. Help spread the word about the workshop. Thanks! ***

Future developed 'How to Think Wrong' for those interested in exploring unique methods in creative problem solving. Designers, programmers, entrepreneurs, students, business professionals, and others, will be exposed to techniques for breaking out of their comfort zone and embrace randomness, chance, and wrong answers to come up with unexpected ideas. The goal for the workshop is to address a problem or issue and come up with a product/campaign based on those unexpected ideas.

The human brain tends to think along pre-determined linear thought pathways. Such linear thinking can inhibit true innovation and creative exploration. 'Thinking wrong' is really about breaking those biases and synaptic pathways to generate a lot of potential solutions before you select and execute one.

Materials for the workshop are included. Pizza will be provided for lunch, or you can bring your own. Full kitchen is available.

More info on Future here:

  • How to Think Wrong


    175 Harvard Ave Princeton by the Sea
    Half Moon Bay, CA

    The day will start with a short introduction on 'thinking wrong', meeting fellow participants, and forming groups. During this time, conversations will be documented for setting our goal(s) for the day.

    A few 'thinking wrong' exercises include Random Word, Sh*t Storm, and Empty your Pockets. This will be set in a rapid, hands-on, Sharpie-marker inspired, Post-It covered, uncensored environment. We encourage pie in the sky ideas, open dialogue, collaboration, plusing, and being excited about the ideas discussed. Please, no party poopers.

    After the workshop, you will be encouraged to bring some of the techniques we covered into your workplace, classroom, or personal projects.

    Marc O'Brien, the instructor of the workshop, will facilitate, guide, and throw many wrenches into conversations. 

    Sat, May 26th, 2012

    10:00 am - 5:00 pm PDT

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Marc O'Brien

Social Designer / Creative Facilitator

Marc O’Brien is a social designer, creative facilitator, and a true believer that thinking wrong can create a better future. He helps people move their ideas forward by teaching them unique strategies and activating their creativity to work on projects for the greater good. He also works in teams to produce and design experiences/projects that focus on creating positive change in the world.

He's facilitated numerous workshops at universities and conferences around the world, including VCU, A Better World by Design, IDSA, Design Ethos, and AIGA West Michigan. Projects he has been associated with have been featured in the NY Times, GOOD, Print magazine, ID magazine, PSFK, and Fast Company.

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    175 Harvard Ave

    Half Moon Bay, CA

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