Building the Machine that Builds the Business

, CEO/Co-founder of Skillshare

First five people to register can use discount code "TUES" to receive $10 off.

"The Hard Part Is Building The Machine That Builds The Product" - Dennis Crowley, Co-Founder of Foursquare (Techcrunch Interview)

I've spent the past year building out the team at Skillshare and have learned a lot along the process. We model our company around the four pillars from Eric Ries' latest book on "Lean Startups":


Whether you're a team of two people or two-hundred, you need a culture with just enough process to hold your team accountable to each other. Without it, a lot of time is wasted, things aren’t clearly communicated, and everyone ends up rowing in opposite directions.

In this class, I'll take you through the four pillars around people, culture, process, and accountability. I will show you everything that we do in-house here at Skillshare. We'll go over everything from setting your values to recruiting to keeping your team accountable to each other. I've interviewed folks that work at Foursquare, Twitter, Google and Facebook and have implemented some of the best practices here at Skillshare.

You'll learn how to create an internal culture that scales along with your company size. Everyone on your team will be rowing in the same direction after this class!

Pre-Class Readings: Please read/watch the following articles and videos prior to class.

Note: This class is geared towards "doers" and ideal for entrepreneurs and teams that believe that speed and innovation are key competitive advantages. Even if you haven't started your own company, a lot of mistakes (like bad incentives) can be prevented from the beginning. I will also be teaching a course in May '12 for those of you that want to dive deeper into the topic.

Michael Karnjanaprakorn

CEO/Co-founder of Skillshare

Michael is the CEO/co-founder of Skillshare, a global learning community for real-world skills and classes. Skillshare is a platform that allows anyone to teach online or in-person classes.

Previously, Michael developed products and services that organized the creative world at Behance (acquired by Adobe) and led the product team at Hot Potato (acquired by Facebook).

Michael is also a Venture Advisor for Collaborative Fund, 2012 TED Fellow, and listed as one of the 100 Most Creative People in Business by Fast Company.

Michael is a graduate of the University of Virginia and VCU Brandcenter. He currently lives in the East Village, New York City.

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