Build a Killer Email List

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You Tweet like a pro, your Facebook page is daily stocked with inspirational quotes and Instagrams but are you overlooking what could be one of the most important tools in your digital arsenal for driving the actions you want your audience to take? 

It doesn't matter if you're a business or an individual with a film, event or mission. If you've got something to push, whether its a Kickstarter campaign to a opening to a product launch, a killer email list is the exact ingredient you need to rise above the competition.

You leave this class with the knowledge to get your own email initiative up and running, including these essential tips: 

  • Some of the major and most popular providers of email services
  • Crafty ways to push signups
  • Key industry terms and metrics like open rate, bounces, segmentation and split testing
  • The basics of crafting strong email blasts
  • Care and feeding of a killer lists
PLUS!! Every student will receive this awesome and handy, custom-made infographic with all of the key tips from the class for FREE!
  • Build a Killer Email List


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Amanda McCormick

One part seasoned professional copywriter (Lifetime TV, British Tourism), and one part constantly experimenting digital maven, I harness a variety of transformative digital tools to help folks who wanted to convey the passion and drive they put into their businesses in compelling stories online. 

I've worked with some of media's best and brightest in interactive training sessions just like this. My clients and partners have included:

  • VH1
  • Time Inc
  • Comedy Central
  • AOL
  • Dupont
  • KPMG
  • Social Media Week
  • Paragraph NY (Writer's Organization)
  • Knowledge Point 360
  • METRO (Professional organization for librarians)
  • WIX
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