User Experience for Founders (LEAN 123)

, Design Lead, Lean Startup Machine

Are you a non-technical founder and you just want to get your website off the ground quickly?

Are you a technical founder, who can create the technology, but not sure how to create the best user experience?

I will help you understand the differences between UX, UI, IA and other two-word acronyms that you’ve heard flying around. You will learn the fundamentals of UX and actionable applications. You will learn how to improve the UX of your existing site or how to think about UX for your next project.

We will discuss examples from real companies to illustrate the key elements of UX that will keep your users coming back and spreading the word.

Also, we will be asking enrolled students with an existing product to submit their current sites for critique in front of the class. By the end of this class you'll know how to think like a UX/UI pro!

Please be sure to read the testimonials from the previous classes, including:

Dan Ferrante (attended Introduction to UX for Startup Founders (LEAN 123)) “Got lots of great info, thanks!”

Scott Harris (attended Introduction to UX for Startup Founders (LEAN 123)) “I can't express how great this class was. An insightful intro followed by our projects analyzed by a pro. If you're just starting, this class is a fast trac to the right path. If you've got a live product, you'll leave with a detailed list of specific, actionable UX improvements. If you're serious about what you're doing, take this class now. ”

The class is held at The Alley, home to early companies needing shared space, growing companies needing dedicated space, and an accelerator program for those just getting started.

To apply, visit http://thealleynyc.com/

Prerequisites
While you can learn this material in the abstract, ideally you are currently working on a website or have worked on a website in the past.
Schedule
  • User Experience for Founders (LEAN 123)

    The Hatchery

    500 Seventh Ave (37th Street) 17th Flr
    New York, NY

    I will help you understand the differences between UX, UI, IA and other two-word acronyms that you’ve probably heard. You will learn the fundamentals of UX and actionable applications. You will learn how to improve the UX of your existing site or how to think about UX for your next project.

    Aug
    2
    Thu, August 2nd, 2012

    7:00 pm - 8:00 pm EDT

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Grace Ng

Design Lead, Lean Startup Machine

Grace Ng is an entrepreneur and one of the youngest thought leaders on Lean User Experience (Lean UX) in the world. She's the VP of Design at Lean Startup Machine, an innovation education company that has helped thousands of entrepreneurs and individuals from organizations including Google, Salesforce, News Corp, Intuit, and others, start hundreds of new businesses on five continents.

Grace is active in the community as a featured guest speaker for the White House's Innovation Fellows, Princeton University, and an instructor for Singularity University and the Wharton School of the University of Pennsylvania.

“Grace is an exceptional teacher with great insights and experience. The resources she provides in the class propel you to better grasp the concepts and execute the class objectives.
Diego Alarcon

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93% Positive Reviews (29 Reviews)

    The Hatchery

    500 Seventh Ave (37...

    New York, NY

    9 / 10 Students

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