Rock Poster Design: From Concept Development to Execution

, Design + Illustration

Student Projects View all projects →

Jason Thornton

Jason Thornton


Dominic Flask

Dominic Flask


Elaine Hsu

Elaine Hsu


Class Project

Design your own concert or event poster

About the Class

Ever fallen in love with a concert poster for a band you didn't even know? We'll teach you how to create a poster that will inspire fans and captivate fans-to-be.

This class will take you through the entire process of designing a poster for a concert, movie, or other event. This class is perfect for aspiring designers looking to add a poster design to their portfolio or expand their knowledge of translating ideas from mind to paper to computer. This class will also be a good opportunity to receive feedback throughout the design process.

What You'll Learn

  • Concept Development. You'll brainstorm concepts and create sketches for 2-3 designs.
  • Initial Design and Illustration. You'll create your design with a final product in mind, such as a screen print, digital graphic, or album cover.
  • Final Design and Typography. We'll show you how to add finishing touches to your design and cover typographic elements.

What You'll Make

You'll start by selecting a subject for you poster design (can be a real event or let your imagination run wild). We'll then take you through our process of brainstorming and solidifying 2-3 solid ideas that will make it to the sketch phase. Based on sketches, you'll select a final concept and design for your poster and get work. Based on your chosen style, you'll have the option to jump right into the computer or begin illustrating on paper. You'll share your final design (or design in progress) to receive feedback from your peers.

We'll also be sharing design resources and provide examples from our own portfolio as well as cover how client feedback can make or break your project and how to keep your design on track.

More Information

Recommended Software: Adobe Illustrator (If you don't have Illustrator you can download a free trial version of the Creative Suite 6 Design Suite at

Level: Intermediate

School: Design

Related Subjects: Illustration, Design Research, Poster Design, Typography

At a Glance

  • 5 Video Lessons (2h 13m)
  • 2.8K Students
  • 95% Positive Reviews (105)
  • Self-Paced Online Class

About the Teacher

DKNG Studios

DKNG Studios

Design + Illustration

DKNG is a full service graphic design studio with a focus on the entertainment industry. We work directly with bands, venues, promoters and a range of independent and corporate clients...

95% Positive Reviews

Mihai Varga

Mihai Varga

This tutorial was very inspiring.

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