Logo Design: Creating Custom Typography for Your Brand

By ·Graphic Designer

Enroll for $9.95/month
or Purchase for $29

Free With Membership

Become a member to get access to this class for only $9.95 a month. Or, purchase individually for the list price.

Learn More

Class Project

Design a logo with custom type and a heritage aesthetic

The ability to create custom type is a popular and valued skill within our culture at the moment: a culture that, in the face of countless technological breakthroughs, relishes heritage and nostalgia. And it's something many businesses, both new and old, hope to tap into. 

In this class, we'll cover what it takes to create your own type-based logo design. I'll show you some good practices and discuss how and when to break those rules.

What You'll Learn

  • Vectorizing Type. We'll cover some basic skills for taking your hand-drawn sketches and turning them into clean vector art.
  • Organizing Your Type and Logo. We'll start to organize layers of type and find out how to balance type-heavy logos.
  • Adding Texture. We'll finish up the logo by adding texture digitally to create a vintage feel.

What You'll Make

Students will create a vintage-style logo for a business using custom type and digital texturing techniques. This class is perfect for those getting started in logo design and are looking to experiment, and those that have a company or freelance project they are currently working on.

Prerequisites

For this class you'll need access to Adobe Illustrator, you can download a free trial at Adobe.com

Level: Intermediate

Simon Walker

Graphic Designer

I'm a designer based in Austin, Texas. During the day I'm associate design director at GSD&M. Otherwise, I'm making type under the enduring (despite my best efforts to shake it) title of Super Furry.

View Full Profile

96% Positive Reviews (47 Reviews)

    • At a Glance

    • Membership Class

      Free With Membership

      Become a member to get access to this class for only $9.95 a month. Or, purchase individually for the list price.

      Learn More

    • 10 Video Lessons
    • 2.1K Students
    • 96% Positive Reviews (47)
    • Self-Paced Online Class
    • How does an online class work?

      Classes revolve around completing a project and collaborating with fellow students to give and get feedback on your work. Use Video Lessons and the Project Guide designed by your teacher to complete your class project.

    • Do teachers give project feedback?

      Teachers design and present all class content, but Skillshare is community based around student-to-student interaction. You'll be surprised at what you learn from your classmates!

    • When does a class end?

      Never! Once enrolled, you have lifetime access to class materials. That means you can learn when and where you want. Learn at your own pace.

    See All
    Enroll for $9.95/month
    or Purchase for $29

    Free With Membership

    Become a member to get access to this class for only $9.95 a month. Or, purchase individually for the list price.

    Learn More