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Context is Key: Social Media Strategy in a Noisy Online World

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24 Videos (1h 31m)
  • Introduction

    • Trailer

      01:03
    • Introduction

      09:14
    • Context vs. Content

      02:44
  • Facebook

    • Facebook (part 1)

      01:46
    • Facebook (part 2)

      05:15
    • Jabs vs. Hooks

      02:13
    • Facebook Case Study: Kit Kat

      03:55
    • Facebook Case Study: Reggie Bush

      03:59
    • Lesson 2 Prompt

      02:43
  • Instagram

    • Instagram

      08:03
    • Instagram Case Studies

      04:30
    • Lesson Three Prompt

      03:21
  • Pinterest

    • Pinterest

      04:51
    • Pinterest Case Study: Arby's

      04:47
    • Pinterest Case Study: Lauren Conrad

      02:29
    • Lesson Four Prompt

      00:57
  • Tumblr

    • Tumblr

      03:40
    • Tumblr Case Study: Jimmy Fallon

      03:17
    • Tumblr Case Study: Smirnoff

      04:05
    • Lesson Five Prompt

      02:47
  • Twitter

    • Twitter

      04:07
    • Twitter Case Studies

      06:12
    • Lesson Six Prompt

      01:34
  • Summary

    • Summary

      03:43